This report provides an in-depth analysis of business management concepts, focusing on entrepreneurship, creativity, and entrepreneurial leadership within the context of Ennismore, a hospitality company. It explores the benefits of entrepreneurship, its impact on economic development, and the factors influencing the success of small and medium-sized organizations. The report examines Ennismore's strategies in response to challenges like the COVID-19 pandemic, highlighting its focus on innovation, customer experience, and leadership styles. It also discusses the importance of creativity and innovation in gaining a competitive advantage, emphasizing the role of employees, surveys, and stakeholder contributions. The report underscores how Ennismore integrates creativity, innovation, and strategic business practices to achieve success in the hospitality sector, detailing how the company has implemented effective training for its employees and adapted to market changes.