Analysis of Katie Page's Entrepreneurial Success at Harvey Norman

This essay provides an in-depth analysis of Katie Page, the Chief Executive of Harvey Norman, focusing on her entrepreneurial journey and contributions to the company's success. It examines her background, including her early life and career path, leading to her role in Harvey Norman. The essay delves into Page's entrepreneurial traits, such as leadership abilities, creativity, and business acumen, highlighting how these characteristics have enabled her to navigate the competitive retail market. Furthermore, the essay explores the factors that have influenced her entrepreneurial achievements, including her strong professional networks and her ability to expand the company's operations. The analysis also provides recommendations for her future progress, emphasizing the importance of succession planning and adapting to changing market dynamics. The essay concludes by summarizing Page's significant impact on Harvey Norman's growth, solidifying her status as a successful entrepreneur in Australia and beyond. The essay references several sources to support the analysis, including news articles and online resources.

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ENTREPRENEUR: KATIE PAGE
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Introduction
This essay focuses on analyzing Katie Page as the current entrepreneur and her business
venture in Australia. The entrepreneur remains to be an individual that is responsible for
commencing trade or has offered assistance in the advancement of the presented business
operations (Njiru 2020, p. 1). Katie Page is known to be chief executive of Harvey Norman
Company, which is the large branch store she established with her spouse, Harvey Gerry, within
1982. The company has remained to be amongst the top sellers in Australia. Page Katie is
wealthiest female administrator in Australia. Besides, in most cases, Katie Page might fail to get
the credit of founding her business. Still, Page has remained as dependable individual for
enhancement of activity of Harvey Norman. Precisely from start of her profession with Harvey
Norman, she has remained capable of helping in identifying the appropriate platform for the
progress of the business and has been triumphant in doing different activities (Knigh 2020, p.2).
This research focuses on analyzing Katie Page by examining her characteristics, her background,
factors that influence her entrepreneurial achievements, and recommendations for her future
progress.
Background of Katie Page as entrepreneur
She is an Australian business executive as well as the Chief managerial representative of
the retail corporation known as Harvey Norman. Page Katie was born in city of Queensland,
Australia, in 1956. In 1973, Page got degree from High School of Brisbane State, and from the
time of her graduation, she has always been the surveyor and courageous with her wellbeing. At
the age of twenty-one, Katie Page migrated to Sydney, where she was involved in the exercise of
getting funds for kids with the condition of autism (Couriermail.com.au. 2020, p.2). While in

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Sydney, she met Harvey Gerry, who was among of the adjudicators of the board. Six years later,
she was given a job opportunity at recent Harvey Norman Company by Gerry Harvey. Katie was
assigned duties of marketing together with sales the branch alongside promotion of the company
before they afterward became a pair with Gerry Harvey.
Katie Page has stayed in the company as she has focus in operating as the subordinate at
Harvey Norman from 1983. She became the Chief Manager responsible for two hundred chain
stores within Australian markets while she was also accountable for eighty-six stores established
in different foreign nations (Knight 2020, p.1). She rose in her positions after proved
performance within the company. Besides, Katie Page has remained to be referred to as the
brains behind achievement of sell stores within the primary media discussions. Although she
never developed her trade brand or the fresh endeavor she has been accountable for general
overall advancement of the trade of this brand (Njiru 2020, p.1). Therefore, Katie Page is the
entrepreneur within her terms of operations. Besides, she is categorized as being an aggressive
lady advertiser because of her potential to keep her concentration on the process of project
marketing persistently.
Traits of Katie Page as Entrepreneur
Katie Page possesses the firm opinion that has assisted her in attaining her spot where she
feels rights to in operations within Australia and other foreign markets. Katie has appropriate
leadership abilities that have created her ready to operate with about two hundred supplies of
Harvey Norman. It was through the management of Page Katie that Harvey Norman progressed
hooked to New Zealand within 1996 (Njiru 2020, p.1). Additional to all these traits, the company
was able to enter the online retail marketplace in its operations by 2014. Additionally, some

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entrepreneurial characteristics that Katie Page enjoys comprise of creativity, versatility,
appropriate business techniques, persuasiveness, tolerance of danger, as well as flexibility and
open-mindedness (Kent 2020, p.1). It is recorded that all these characteristics of entrepreneur
exist within Katie, and this remains to be a significant basis that made her competent of
managing contested business setting. Besides, these characters enabled Katie Page to bring her
corporation out for all the achievements in business.
Factors Influencing the Entrepreneurial Success of Katie Page
Harvey Norman accredits its achievement towards the growth of the operation of
organizations together with widening directly to the efforts of Page Katie. The attitudes with
understanding of Katie Page operations within business have been directly reflected in her ability
to expand operations of the organizations successfully. Unlike several professionals that are
driven by economic development and growth, Page Katie has constantly had a solid economic
setting that enables her to concentrate fully on her professional progress (Knight 2020, p1). The
capability of Katie Page to create firm professional networks as well as maintains the
professional relations with every individual has allowed her to build a massive following. The
massive followers have been effectively utilized by Katie Page to aid in the process of
developing the reputations and exposure of the company that is the direct indicator of the
operations and advancements of business (Kent 2020, p.2). Harvey Norman has currently been
capable of growing its services quickly, leading in the brand turning out to be the globally
familiar unit as opposed to the years back that the identification of brands was unaccepted.
Recommendations for Future Progress and Advancement

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Harvey Norman Company has attained its range of operations because of the
contributions of an individual, Katie Page, towards the growth of its services. Page Katie has
dedicated most of her expert culture towards the expansion as well as the growing the
organization and not directly linked to the brand (Couriermail.com.au. 2020, p.1). The idea of
being professional within the public dealings together with departments of marketing, it is
essential for the Page Katie to request the devote apprentice that will enable her to pass on her
skills with understanding that will aid in increasing the progress and promotion of business. Any
thriving business operations should not be restricted to friends alongside relatives (Knight 2020,
p. 2). Hence, it is up to the leadership alongside management to seek people who have the
individual interest in the area of operation to enhance continuity in operations.
Katie Page might have a great love for her career although it is also essential to regard as
the idea of enduring towards the needs of the person together with society. Kate is seen to be a
highly dedicated worker that maintains her concentration of duties that she is doing (Richards,
News, News, Reid, and News 2020, p.1). Still, it is also beneficial to share knowledge obtained
and steadily to shun cases of tinting an individual. Such operations make it vital to tender
professional tasks of an individual steady to trainee that are devoted to the work they do, thus
guarantee the lasting accomplishments and permanence of business of a company (Kent 2020,
p.2). There is a need to incorporate and involve the young professional to guarantee the business
uses modern with improved views that will ensure stability of business.
Conclusion
Page Katie assisted Harvey Norman row in its activities to the amazing 277 number of
outlets in different eight nations that generate about four point eight billion dollars in 2015 as

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well as net revenue of one hundred and sixty-five million dollars. Katie Page has been illustrated
above to be a successful entrepreneur in Australia. She has been able to come up with different
ideas on business to improve the operation of Harvey Norman even after the demise of her co-
founder and husband, Gerry Harvey. The success of Katie Page to manage operations of Harvey
Norman effectively had enabled her to be ranked among the best and most influential women in
business around Australian markets.

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List of References
Couriermail.com.au. 2020. Katie Page. [online] Available at:
<https://www.couriermail.com.au/lifestyle/katie-page/story-fn7tqah0-1226239916628>
[Accessed 9 April 2020].
Kent, M., 2020. Disability And Elearning: Opportunities And Barriers. [online] Dsq-sds.org.
Available at: <http://dsq-sds.org/article/view/3815/3830> [Accessed 9 April 2020].
Knight, E., 2020. Push To Oust Katie Page From Harvey Norman Board Gets Fresh Support.
[online] The Sydney Morning Herald. Available at:
<https://www.smh.com.au/business/companies/push-to-oust-katie-page-from-harvey-norman-
board-gets-fresh-support-20191118-p53bny.html> [Accessed 9 April 2020].
Njiru, C., 2020. Katie Page Bio, Age, Gerry Harvey, Harvey Norman - Informationcradle.
[online] InformationCradle. Available at: <https://informationcradle.com/katie-page/> [Accessed
9 April 2020].
Richards, D., Richards, D., News, C., Richards, D., News, C., Reid, E., Reid, E. and News, C.,
2020. BREAKING NEWS: Move To Sack Harvey Norman CEO After ‘Bizarre” Claim –
Channelnews. [online] Channelnews.com.au. Available at:
<https://www.channelnews.com.au/breaking-news-move-to-sack-harvey-norman-ceo-after-
bizarre-claims/> [Accessed 9 April 2020].