This report presents a comprehensive business plan for Coffee Delight, an entrepreneurial venture focused on launching an organic coffee shop in London. It begins with an introduction outlining the business idea, target audience, and motivation behind the venture. The report then delves into a competitor analysis, examining the successes and failures within the coffee industry, and identifying opportunities for differentiation. Gap analysis is performed to assess the current market situation and potential future outcomes. The report also includes market research, utilizing both primary and secondary sources to support the viability and feasibility of the business idea. Strengths and weaknesses are identified, and strategies for overcoming competition and fostering future growth are discussed. The report concludes with a summary of findings and recommendations for the successful launch and operation of Coffee Delight. It analyzes the entrepreneurial journey of the business idea with details of the target audience, market research, competitor analysis, and strategies for success.