Entrepreneurial Finance: Operations and Legal Environment Analysis

This report provides a comprehensive analysis of the entrepreneurial finance aspects of Paper Media Digital Marketing Consulting, an LLC specializing in social media marketing. The report details the company's operations plan, including production methods such as SEO, content marketing, and analytics, along with the equipment and associated costs. It outlines quality control procedures to maintain service consistency, and specifies the company's location, size, and building type. The legal environment section covers licenses, trademarks, insurance, and environmental regulations. The report also addresses personnel, including employee numbers and hiring processes, inventory management, and supplier relationships, detailing costs, payment terms, and credit policies. Furthermore, it includes a management worksheet, organization chart, and a bibliography, offering a holistic view of the business's financial and operational framework.

Running head: ENTREPRENURIAL FINANCE
Entrepreneurial Finance
Name of the student
Name of the university
Author Note:

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Table of Contents
Operations Plan..........................................................................................................................5
Production..................................................................................................................................5
Process of Production.............................................................................................................5
Production methods................................................................................................................5
Equipment and Cost involved................................................................................................5
Quality Control...........................................................................................................................7
Maintenance of Consistency..................................................................................................7
Quality Control Procedures....................................................................................................7
Location......................................................................................................................................8
Size.........................................................................................................................................8
Type of Building....................................................................................................................8
Zoning Restrictions................................................................................................................8
Accessibility...........................................................................................................................8
Costs.......................................................................................................................................9
Utilities...................................................................................................................................9
Legal Environment...................................................................................................................10
Licences/Permits..................................................................................................................10
Trademarks...........................................................................................................................10
Insurance Coverage and Cost...............................................................................................10
Environmental Regulations..................................................................................................10

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Special regulations...............................................................................................................10
Bonding Requirements.........................................................................................................10
Personnel..................................................................................................................................11
Employees............................................................................................................................11
Number of Employees..........................................................................................................11
Hiring...................................................................................................................................11
Inventory..................................................................................................................................11
Type of Inventory.................................................................................................................11
Average Value......................................................................................................................11
Rate of inventory turnover...................................................................................................11
Additional Inventory............................................................................................................11
Lead time for ordering inventory.........................................................................................11
Suppliers...................................................................................................................................12
Names and Addresses..........................................................................................................12
Websites...............................................................................................................................12
Amount of Inventory............................................................................................................12
Credit and Delivery Policies................................................................................................12
History and reliability..........................................................................................................12
Issues with delivery..............................................................................................................12
Number of Suppliers............................................................................................................13
Cost of Suppliers..................................................................................................................13

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Payment Terms.....................................................................................................................13
Credit Policies..........................................................................................................................13
Detailed Credit Policies........................................................................................................13
Pricing Structure for Credit..................................................................................................13
Instructions: Management and Organizations..........................................................................14
Management Worksheet.......................................................................................................14
Organization Chart...................................................................................................................15
Bibliography.............................................................................................................................16

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Operations Plan
Production
Process of Production
Paper Media Digital Marketing Consulting is an LLC company y that is preparing
itself to compete in the extremely competitive social media marketing business. The company
aims to start digital consulting through the use of the different kinds of the social media
marketing processes. The main vision of the company is to set up a standard platform and
deliver web based consulting process for the different firms like blue chip firms, insurance
firms, banks as well as the different kinds of the financial enterprises present in the market.
The management of the company has to prioritise on the Requirement Gathering Process
which will be the basic process of their production. The prioritisation of the firm is based on
the requirements of the different kinds of the financial based institutions.
Production methods
The major methods that the management of Paper Media Digital Marketing
Consulting will be following in the production include the likes of;
a. Building different kinds of the backlink profiles
b. Handling different kinds of the SEO
c. Gathering experts for analysing the different kinds of the content marketing strategies
d. A thorough review of the analytics process
e. Tracking the different types of the results
Equipment and Cost involved
The creation of a web based marketing consultancy process requires a detailed
financial backup due to the healthy amount involved in the preparation of the total

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networking. Some of the major tools that are involved in the creation of the online based
facilities for the creation of digital consulting process are as follows;
a. Organic social media
b. PC’s and laptops
c. Email marketing process
d. IT networking
e. High end servers
f. Website designing
g. Website testing
h. Video Hosting
i. Creation of digital content
The cost involved have been provide in the table below;
Items/Service Cost
Organic social media $6500/week
PC’s and laptops $4500
Email marketing
process
$15000
IT networking $55000
High end servers $15000
Website designing $40000
Website testing $145,000
Video Hosting $45000/day
Creation of digital
content
$120,000

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Quality Control
Maintenance of Consistency
The evolution of digital marketing and the growth of the technology will certainly
help the management of Paper Media Digital Marketing Consulting to maintain consistency
in providing quality service to the consumers. Some of the major ways to maintain
consistency are as follows;
a. Leveraging analytics for gaining the predictive as well as reactive stages of the
behavioural patterns of the consumers
b. Gaining the preferences of the customers through the social media
c. Providing high end information security
d. Providing comprehensive and regular quality checking
e. Content quality and message quality validity
Quality Control Procedures
Some of the major procedures to control the quality are as follows;
a. The setting of the quality standards is one of the most important for the organization
b. The quality standards must be selected as per the needs of the customers (especially
the ones dealing in finance)
c. Creation of different operational process
d. Reviewing the results
e. Receiving the feedback from the consumers
f. Making structural improvements according to the feedback

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Location
Size
The location of the organization will be in the middle of Dubai. The size of the office
will be around 1000 square feet with 2 separate rooms and a control room. The company
will consist of one pantry and also 2 different washrooms.
Type of Building
The building where the office will be located will be fully a commercial one.
Zoning Restrictions
The use of a commercial space in Dubai will help the management of the company to
ensure that they are following all the zoning laws of Dubai. The planning, zoning and
construction laws must be followed accordingly. The laws of Dubai Municipality in
accordance with the Emirate of Dubai needs to be followed.
Accessibility
The customers can access the web consultant through the web portal of the business.
While the suppliers as well as the employee can access the management directly through the
HR portal.

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Costs
The list of the costs involved are shown below;
Items Costs
Rent of the building $90000/month
Maintenance $10000/month
Utilities $5000/month
Insurance $10000/month
Build out or remodelling $5000/month
TOTAL $120,000/month
Utilities
Some of the utilities of the selected location are as follows;
a. Location at the centre of the city
b. Easy transportation facilities
c. Easy availability of all services
d. High speed internet with Wi-Fi connectivity
e. Commercial tax free

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Legal Environment
Licences/Permits
Professional Licence must be obtained from Dubai Municipality by submitting the
BR1 form.
Trademarks
UAE Trademark registration and copyrights for the business will be obtained through
the help of a third party business consultant. A company called Crowe will be appointed for
obtaining the necessary legal parameters.
Insurance Coverage and Cost
Mashreq Bank of UAE in partnership with MetLife can provide insurance coverage to
Paper Media Digital Marketing Consulting. The insurance cost will be around $10000/month.
Environmental Regulations
In accordance with the green laws of Dubai, the company will be committed to create
a pollution free and green workplace for the employees.
Special regulations
Special IT regulation for avoiding any form of dark web activities will be maintained
by the company. The network of Paper Media Digital Marketing Consulting will be
monitored by the It experts of UAE government.
Bonding Requirements
Paper Media Digital Marketing Consulting will work in accordance with the IT laws
of the country and will bond with the governmental bodies to ensure safety of the network.

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Personnel
Employees
The employees in the company are basically the Content Creator, Content Strategist,
Manager, Creative Manager, Creative Director and Marketing Data Analyst.
Number of Employees
The company can start with 50 to 60 employees at the beginning which will go up to
at least 100 in the future.
Hiring
The hiring will be completed through the help of the HR.
Inventory
Type of Inventory
The space available for digital marketing is the only inventory needed for the
company.
Average Value
The average value for the marketing space varies in between $5000 to $20,000
Rate of inventory turnover
The rate of inventory turnover is in between 4 to 6.
Additional Inventory
Additional inventory for the company will be the special designing software needed
for making the websites attractive to the clients.
Lead time for ordering inventory
The lead time must be in between 4 to 7 days for ordering a new inventory.

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Suppliers
Names and Addresses
The names and addresses of the suppliers are as follows;
Technology Inn- PO Box 12342, Zohar Road, Dubai
VP Sales- PO Box 12012, Abbas Road, Dubai
UAE tech knowledge limited- PO Box 12945, Gamin Road, Dubai
Websites
The websites of the suppliers are as follows;
a. www.tinn.com
b. www.vp1998.com
c. www.tknl.com
Amount of Inventory
The amount of inventory will totally depend upon the requirement of the clients.
Credit and Delivery Policies
The credit and delivery policies will be based on the laws of Dubai.
History and reliability
All the companies have a wide history and are reliable suppliers in web consulting
sector.
Issues with delivery
The time taken for the delivery of the inventory can act as a problem which needs to
be addressed accordingly.