Case Study Analysis: Applying Learned Lessons to a New Business

This case study analyzes the entrepreneurial journey of Yealands Wine, extracting three key lessons: the importance of a compelling vision, the significance of an effective ownership structure, and the necessity of making strategic choices at the right time. The study emphasizes the role of innovation, strategic investments, and employee encouragement in business success. The analysis then applies these lessons to a proposed cleaning business, highlighting the importance of customer satisfaction, strategic moves, and a multi-tier brand strategy to gain a competitive advantage. The case study underscores the practical application of entrepreneurial principles in a different business context, using the experiences of Yealands Wine to inform the strategies for a cleaning service.

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Case study

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Table of Contents
1. Three lessons learned from their experiences..........................................................................................2
2. Application of their experience to the proposed business........................................................................2
References...................................................................................................................................................4

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1. Three lessons learned from their experiences
One of the lessons learned from their experiences is that it is a significant need to have a
stunning vision. Having a stunning vision helps in evaluating the effectiveness of the concerned
business throughout the concerned competitive market segments. Peter has the well-known
history of being an innovator and having a strong visionary helped him in receiving many awards
being the produce of World’s best Sauvignon Blanc (Yealands Wine Sustainability, 2018). His
experience revealed that innovation is considered as the key success in achieving the goals of his
business.
Secondly, another lesson was putting a spark into the ownership structure which helps in
managing the execution of the business processes smoothly. Marlborough lines have effectively
undertaken a few of the crucial investments, and after the selling of these investments, the firm
was looking for some alternative opportunities which significantly provided dividends along
with the capital growth. The encouraging of the staff members associated with the firm is
considered as to be vital as it helps in promoting the desired growth of the firm by enhancing the
overall efficiency and effectiveness of the concerned business processes (Peng, 2017).
The third lesson is to make the right strategic choices in the right instance of time. The firm had
limited capital, and it was very crucial to utilize the capital by making strategic choices which
would have helped in bringing more profits to the organization and promotes the growth of the
firm. The Model proposed by Yealands conclusively revealed that their motive was to control
their fruit and quality as much as they can. The offering of a superior quality of products helps in
attracting a large number of the customer towards the firm. The strategic choices made by the
firm analyzed what they have to own and what they can get from the concerned farmers.
Looking to deliver great quality f products helps in developing trust among the customers, and
the firm was looking to manage the quality along with their resource partners (Lejeune et al.,
2018).
2. Application of their experience to the proposed business
The proposed business is cleaning business service, and to enhance the desired business
processes it becomes vital to enhance the strategic choices. On the other hand, the use of multi-
tier brand strategy should also help in evaluating the brad image of the firm in front of the

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customers. The use of the stunning and strong vision will help in a clearing of the doubts and
fixing of the longer goals for the organization. Concerning the cleaning business, it becomes very
important for the firm to look upon the satisfaction level of the customers as it will help in
enhancing the reliability of the customers towards the business (Haubro et al., 2015). Each
member and employees of the firm will be encouraged to provide their best efforts in bringing
reliability among the customers regarding the cleaning services offered to them. One of their
experiences is to make the right strategic moves as this helps in getting the desired compete for
advantage to the firm throughout the concerned competitive market segments. Thus, utilizing
these experience will help in achieving the goals for the cleaning business and will also provide a
competitive edge to the organization

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References
"Yealands Wine Sustainability." 2018. Yealands.Co.Nz. Accessed November 1, 2018.
https://www.yealands.co.nz/international/our-place/sustainability.
Haubro, A.P., Lomholt, H.A., Lueg, R., Nielsen, S.V. and Knudsen, U., 2015. Tactical and
strategic choices in business models: evidence from a Danish fashion outlet. Journal of Fashion
Marketing and Management, 19(3), pp.274-289.
Lejeune, C., Starkey, K., Kalika, M. and Tempest, S., 2018. The impact of business schools:
increasing the range of strategic choices. Management International.
Peng, M.W., 2017. Cultures, institutions, and strategic choices: Toward an institutional
perspective on business strategy. The Blackwell handbook of cross
‐cultural management, pp.52-
66.