University Entrepreneurship and Small Business Report: Analysis
VerifiedAdded on 2020/01/28
|18
|5003
|85
Report
AI Summary
This report provides a comprehensive analysis of entrepreneurial ventures, examining different types such as small, micro, and medium-sized businesses, and their impact on the UK economy. The report explores the similarities and differences between social and lifestyle entrepreneurship, supported by examples. It investigates a diverse range of entrepreneurial ventures, delving into the scope, development, and growth of these ventures in the UK. Task 2 focuses on assessing the impact of micro and small businesses on the UK economy, evaluating the contributions of small, medium, and large businesses. It also examines the influence of small businesses at local, regional, and national levels, comparing the UK with another country. Task 3 analyzes the characteristic traits and skills of Elizabeth Gooch and Tom Mercer, contrasting them with those of business managers. The report assesses how personal background and experience can hinder or foster entrepreneurship, using case studies of Gooch and Mercer, as well as comparing Donald Trump and Jack Ma. The report utilizes Harvard referencing throughout.

University
Entrepreneurship and small business
By
Date
Name
Lecture’s Name
Entrepreneurship and small business
By
Date
Name
Lecture’s Name
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser

Entrepreneurship and small business
Table of Contents
Task 1....................................................................................................................................................3
Examine different types of entrepreneurial ventures and explain how they relate to the typology of
entrepreneurship ventures, including examples of each type.................................................................3
Explore the similarities and differences between Social Entrepreneurship and Lifestyle
Entrepreneurship, including two existing examples of each..................................................................4
Investigate a diverse range of entrepreneurial ventures to demonstrate an understanding of
entrepreneurship, including sources and Harvard Referencing Style.....................................................5
Critically examine the scope, development, and growth of entrepreneurial ventures in the UK,
including sources and Harvard Referencing Style.................................................................................6
Task 2 (PPT)..........................................................................................................................................7
Interpret and assess relevant data and statistics to illustrate how micro and small businesses impact on
the UK economy....................................................................................................................................7
Explain the importance of small businesses and business start-ups to the growth of the social economy
in the UK...............................................................................................................................................7
Evaluate the differences small, medium and large businesses make to the UK economy, applying
relevant published data and statistics, including sources and Harvard Referencing Style......................7
Critically examine how small businesses have an impact on different levels of the UK economy (at
local, regional and national levels), making the comparison with at least one (1) another country,
including data, sources, and Harvard Referencing Style........................................................................8
Task 3....................................................................................................................................................9
Determine the most likely characteristic traits and skills of Elizabeth Gooch and Tom Mercer, stating
how they are differentiated from those of business managers................................................................9
Traits and skills of Elizabeth Gooch...................................................................................................9
Traits and skills of Tom Mercer........................................................................................................10
Assess how aspects of the entrepreneurial personality of Elizabeth Gooch (Case Study 1) and Tom
Mercer (Case Study 2) reflect their entrepreneurial motivation and mindset.......................................12
Analyze the characteristic traits, skills and motivational drivers of at least two (2) successful
entrepreneurs, supported by specific examples, including sources and Harvard Referencing Style.. . .13
Task 4..................................................................................................................................................14
Examine, using Elizabeth Gooch (Case Study 1) and Tom Mercer (Case Study 2), how personal
background and experience can hinder or foster entrepreneurship......................................................14
Analyze the link between entrepreneurial characteristics and the influence of personal background and
experience to Elizabeth Gooch (Case Study 1) and Tom Mercer (Case Study 2), including sources and
Harvard Referencing Style..................................................................................................................14
Critically evaluate how personal background and experience influences entrepreneurs, both positively
and negatively, by comparing and contrasting Donald Trump (The Trump Organisation) and Jack Ma
(Alibaba Group)..................................................................................................................................15
References...........................................................................................................................................17
Page 2 of 18
Table of Contents
Task 1....................................................................................................................................................3
Examine different types of entrepreneurial ventures and explain how they relate to the typology of
entrepreneurship ventures, including examples of each type.................................................................3
Explore the similarities and differences between Social Entrepreneurship and Lifestyle
Entrepreneurship, including two existing examples of each..................................................................4
Investigate a diverse range of entrepreneurial ventures to demonstrate an understanding of
entrepreneurship, including sources and Harvard Referencing Style.....................................................5
Critically examine the scope, development, and growth of entrepreneurial ventures in the UK,
including sources and Harvard Referencing Style.................................................................................6
Task 2 (PPT)..........................................................................................................................................7
Interpret and assess relevant data and statistics to illustrate how micro and small businesses impact on
the UK economy....................................................................................................................................7
Explain the importance of small businesses and business start-ups to the growth of the social economy
in the UK...............................................................................................................................................7
Evaluate the differences small, medium and large businesses make to the UK economy, applying
relevant published data and statistics, including sources and Harvard Referencing Style......................7
Critically examine how small businesses have an impact on different levels of the UK economy (at
local, regional and national levels), making the comparison with at least one (1) another country,
including data, sources, and Harvard Referencing Style........................................................................8
Task 3....................................................................................................................................................9
Determine the most likely characteristic traits and skills of Elizabeth Gooch and Tom Mercer, stating
how they are differentiated from those of business managers................................................................9
Traits and skills of Elizabeth Gooch...................................................................................................9
Traits and skills of Tom Mercer........................................................................................................10
Assess how aspects of the entrepreneurial personality of Elizabeth Gooch (Case Study 1) and Tom
Mercer (Case Study 2) reflect their entrepreneurial motivation and mindset.......................................12
Analyze the characteristic traits, skills and motivational drivers of at least two (2) successful
entrepreneurs, supported by specific examples, including sources and Harvard Referencing Style.. . .13
Task 4..................................................................................................................................................14
Examine, using Elizabeth Gooch (Case Study 1) and Tom Mercer (Case Study 2), how personal
background and experience can hinder or foster entrepreneurship......................................................14
Analyze the link between entrepreneurial characteristics and the influence of personal background and
experience to Elizabeth Gooch (Case Study 1) and Tom Mercer (Case Study 2), including sources and
Harvard Referencing Style..................................................................................................................14
Critically evaluate how personal background and experience influences entrepreneurs, both positively
and negatively, by comparing and contrasting Donald Trump (The Trump Organisation) and Jack Ma
(Alibaba Group)..................................................................................................................................15
References...........................................................................................................................................17
Page 2 of 18

Entrepreneurship and small business
Task 1
Examine different types of entrepreneurial ventures and explain how they relate to the
typology of entrepreneurship ventures, including examples of each type.
There are three types of entrepreneurship ventures located in the UK’s market such as small,
micro and medium size entrepreneurship ventures. The size, scope, and structure of these
entrepreneurship ventures includes own significance that effect nation’s economy. On the
other hand, each and every entrepreneurship venture is belonged from various types of the
business structure such as sole traders, partnership entrepreneurship ventures, public limited
entrepreneurship venture and voluntary enterprises or social entrepreneurship ventures. Along
with that, micro entrepreneurship ventures can be considered as managerial entrepreneurship
ventures. In addition, small entrepreneurship venture can be compared with an entrepreneur.
Moreover, entrepreneurs are controlling the medium size entrepreneurship venture
(Longenecker et al., 2006).
On the other hand, public limited entrepreneurship venture is getting financial support from
the government. In addition, the shareholders also provide funds to operate various types of
activities inside the entrepreneurship venture. The scope and size of public limited
entrepreneurship venture are bigger than private and social entrepreneurship ventures, be that
as it may, the financial support and employee turnover are extremely high (Hisrich and
Peters, 2002).
Besides that, sole traders or private limited entrepreneurship venture includes one proprietor
or entrepreneur who has all decision making authority. According to case scenario, Elizabeth
Gooch is the CEO of EG solutions and sole proprietor of the medium size entrepreneurship
venture. Moreover, some people seek for financial help in order to run voluntary
entrepreneurship venture or social enterprise.
Page 3 of 18
Task 1
Examine different types of entrepreneurial ventures and explain how they relate to the
typology of entrepreneurship ventures, including examples of each type.
There are three types of entrepreneurship ventures located in the UK’s market such as small,
micro and medium size entrepreneurship ventures. The size, scope, and structure of these
entrepreneurship ventures includes own significance that effect nation’s economy. On the
other hand, each and every entrepreneurship venture is belonged from various types of the
business structure such as sole traders, partnership entrepreneurship ventures, public limited
entrepreneurship venture and voluntary enterprises or social entrepreneurship ventures. Along
with that, micro entrepreneurship ventures can be considered as managerial entrepreneurship
ventures. In addition, small entrepreneurship venture can be compared with an entrepreneur.
Moreover, entrepreneurs are controlling the medium size entrepreneurship venture
(Longenecker et al., 2006).
On the other hand, public limited entrepreneurship venture is getting financial support from
the government. In addition, the shareholders also provide funds to operate various types of
activities inside the entrepreneurship venture. The scope and size of public limited
entrepreneurship venture are bigger than private and social entrepreneurship ventures, be that
as it may, the financial support and employee turnover are extremely high (Hisrich and
Peters, 2002).
Besides that, sole traders or private limited entrepreneurship venture includes one proprietor
or entrepreneur who has all decision making authority. According to case scenario, Elizabeth
Gooch is the CEO of EG solutions and sole proprietor of the medium size entrepreneurship
venture. Moreover, some people seek for financial help in order to run voluntary
entrepreneurship venture or social enterprise.
Page 3 of 18
⊘ This is a preview!⊘
Do you want full access?
Subscribe today to unlock all pages.

Trusted by 1+ million students worldwide

Entrepreneurship and small business
Explore the similarities and differences between Social Entrepreneurship and Lifestyle
Entrepreneurship, including two existing examples of each.
Similarities between social entrepreneurship and lifestyle entrepreneurship
The social entrepreneurship venture is working as charity trust or voluntary organization.
Besides that, the annual turnover of social entrepreneurship venture is not very high because
many influential people are providing financial help to the social entrepreneurship ventures.
On the other hand, lifestyle entrepreneurship venture is influenced by personal experience
and background of an entrepreneur (Hisrich and Peters, 2002). According to the case
scenario, Elizabeth Gooch is the CEO of EG solutions. In her fist life, she worked for HSBC
Bank and quit after one year. In addition, she worked a consultancy at the age 26 financed by
$1000 from friends, family and credit card. In terms of similarities between social
entrepreneurship venture and lifestyle entrepreneurship venture is followed below:
Both entrepreneurship venture includes low annual turnover.
Both entrepreneurship venture needs to borrow finance as the loan.
Both entrepreneurship venture requires a high amount of fund for the start-up
business.
Difference between social entrepreneurship and lifestyle entrepreneurship
According to the case scenario, some major difference between social entrepreneurship and
lifestyle entrepreneurship have been identified such as follows:
Social entrepreneurship venture included many employees or voluntary worker. In addition,
lifestyle entrepreneurship venture includes low employee turnover (Burns and Kippenberger,
2010). Besides that, social entrepreneurship ventures are getting financial support other
Page 4 of 18
Explore the similarities and differences between Social Entrepreneurship and Lifestyle
Entrepreneurship, including two existing examples of each.
Similarities between social entrepreneurship and lifestyle entrepreneurship
The social entrepreneurship venture is working as charity trust or voluntary organization.
Besides that, the annual turnover of social entrepreneurship venture is not very high because
many influential people are providing financial help to the social entrepreneurship ventures.
On the other hand, lifestyle entrepreneurship venture is influenced by personal experience
and background of an entrepreneur (Hisrich and Peters, 2002). According to the case
scenario, Elizabeth Gooch is the CEO of EG solutions. In her fist life, she worked for HSBC
Bank and quit after one year. In addition, she worked a consultancy at the age 26 financed by
$1000 from friends, family and credit card. In terms of similarities between social
entrepreneurship venture and lifestyle entrepreneurship venture is followed below:
Both entrepreneurship venture includes low annual turnover.
Both entrepreneurship venture needs to borrow finance as the loan.
Both entrepreneurship venture requires a high amount of fund for the start-up
business.
Difference between social entrepreneurship and lifestyle entrepreneurship
According to the case scenario, some major difference between social entrepreneurship and
lifestyle entrepreneurship have been identified such as follows:
Social entrepreneurship venture included many employees or voluntary worker. In addition,
lifestyle entrepreneurship venture includes low employee turnover (Burns and Kippenberger,
2010). Besides that, social entrepreneurship ventures are getting financial support other
Page 4 of 18
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser

Entrepreneurship and small business
resources, but lifestyle entrepreneurship venture is getting funds only as loans which come
with interest rate.
Investigate a diverse range of entrepreneurial ventures to demonstrate an understanding of
entrepreneurship, including sources and Harvard Referencing Style.
Micro entrepreneurial venture: this types of entrepreneurial ventures venture includes low
scope, structure, and size. Thus, this types of entrepreneurship venture work for a managerial
purpose. Moreover, annual turnover is not large of micro entrepreneurial ventures.
Small entrepreneurial venture: the size, structure, and scope of the business are larger in
the case of small entrepreneurship venture. In other words, the small entrepreneurial ventures
have larger scope than micro entrepreneurship venture because they have more financial
support to expand (Sahlman and Stevenson, 2009).
Medium entrepreneurial ventures: the medium entrepreneurial ventures are the ultimate
stage of the entrepreneurship, and in this stage, the business is rapidly expanded. Along with
that, the entrepreneur has learned various types of marketing and business strategies while
controlling medium size entrepreneurship venture.
Public limited entrepreneurial ventures: the government and shareholders provide
essential financial support to these public limited entrepreneurial ventures. In other words, the
entrepreneur has not decision making power in this public limited entrepreneurial ventures.
Private limited entrepreneurship venture: the private limited entrepreneurial ventures are
completely owned by one single proprietor, and he has all decision making authority.
Social enterprises: some people who seek for money are working for social entrepreneurship
venture. In other words, this types of entrepreneurial ventures can be recognized as charity
who provide essential help to poor and vulnerable people (Sahlman and Stevenson, 2009).
Page 5 of 18
resources, but lifestyle entrepreneurship venture is getting funds only as loans which come
with interest rate.
Investigate a diverse range of entrepreneurial ventures to demonstrate an understanding of
entrepreneurship, including sources and Harvard Referencing Style.
Micro entrepreneurial venture: this types of entrepreneurial ventures venture includes low
scope, structure, and size. Thus, this types of entrepreneurship venture work for a managerial
purpose. Moreover, annual turnover is not large of micro entrepreneurial ventures.
Small entrepreneurial venture: the size, structure, and scope of the business are larger in
the case of small entrepreneurship venture. In other words, the small entrepreneurial ventures
have larger scope than micro entrepreneurship venture because they have more financial
support to expand (Sahlman and Stevenson, 2009).
Medium entrepreneurial ventures: the medium entrepreneurial ventures are the ultimate
stage of the entrepreneurship, and in this stage, the business is rapidly expanded. Along with
that, the entrepreneur has learned various types of marketing and business strategies while
controlling medium size entrepreneurship venture.
Public limited entrepreneurial ventures: the government and shareholders provide
essential financial support to these public limited entrepreneurial ventures. In other words, the
entrepreneur has not decision making power in this public limited entrepreneurial ventures.
Private limited entrepreneurship venture: the private limited entrepreneurial ventures are
completely owned by one single proprietor, and he has all decision making authority.
Social enterprises: some people who seek for money are working for social entrepreneurship
venture. In other words, this types of entrepreneurial ventures can be recognized as charity
who provide essential help to poor and vulnerable people (Sahlman and Stevenson, 2009).
Page 5 of 18

Entrepreneurship and small business
Critically examine the scope, development, and growth of entrepreneurial ventures in the UK,
including sources and Harvard Referencing Style.
The scope of entrepreneurial ventures: The UK is one of the developed markets for
expanding newly start-up entrepreneurial ventures. In other words, the scope is completely
high for entrepreneurial ventures in the market of the UK. The competitive world of the UK
critically requires high-quality service. In other sense, the entrepreneurial ventures only have
scope to expand the business by providing high-quality service to the customers in the UK’s
market.
Development of entrepreneurial ventures: the development of entrepreneurial ventures
includes some essential aspects such as financial support, effective leadership quality,
employee performance and good quality product and services. Besides that, in the
competitive market of the UK, most of the entrepreneurial ventures can be successfully
developed by adopting technology and innovation (Shepherd and Wiklund, 2005).
The growth of entrepreneurial ventures: the consistency growth of the entrepreneurial
ventures includes some significant issues such as demand and supply chain management,
employee performance and customer satisfaction. Each and every aspect of the
entrepreneurial venture's growth
Task 2 (PPT)
Interpret and assess relevant data and statistics to illustrate how micro and small businesses
impact on the UK economy.
Micro and small business impact the UK economy through various way such as tax payment,
transportation, import, and export process. The economy system of UK is seriously affected
by the contribution of small and micro business. In addition, Trade license is required to
Page 6 of 18
Critically examine the scope, development, and growth of entrepreneurial ventures in the UK,
including sources and Harvard Referencing Style.
The scope of entrepreneurial ventures: The UK is one of the developed markets for
expanding newly start-up entrepreneurial ventures. In other words, the scope is completely
high for entrepreneurial ventures in the market of the UK. The competitive world of the UK
critically requires high-quality service. In other sense, the entrepreneurial ventures only have
scope to expand the business by providing high-quality service to the customers in the UK’s
market.
Development of entrepreneurial ventures: the development of entrepreneurial ventures
includes some essential aspects such as financial support, effective leadership quality,
employee performance and good quality product and services. Besides that, in the
competitive market of the UK, most of the entrepreneurial ventures can be successfully
developed by adopting technology and innovation (Shepherd and Wiklund, 2005).
The growth of entrepreneurial ventures: the consistency growth of the entrepreneurial
ventures includes some significant issues such as demand and supply chain management,
employee performance and customer satisfaction. Each and every aspect of the
entrepreneurial venture's growth
Task 2 (PPT)
Interpret and assess relevant data and statistics to illustrate how micro and small businesses
impact on the UK economy.
Micro and small business impact the UK economy through various way such as tax payment,
transportation, import, and export process. The economy system of UK is seriously affected
by the contribution of small and micro business. In addition, Trade license is required to
Page 6 of 18
⊘ This is a preview!⊘
Do you want full access?
Subscribe today to unlock all pages.

Trusted by 1+ million students worldwide

Entrepreneurship and small business
conduct any corporate transaction which is very costly and requires proper inspection. With
the help of import and export process, the small and micro business have high offer taxes to
the government that reflected in the economic system (Amin, Cameron and Hudson, 2008).
Explain the importance of small businesses and business start-ups to the growth of the social
economy in the UK.
The social economy of the UK is very much affected by the small businesses and start-ups
business. In other words, the customers are one of the ideal factors of the social economy of
the UK who are attracted by small businesses like fast food sectors of Tom Mercer’ MOMA.
Besides that, in that particular society, Tom Mercer earned most money which critically
influences the social economy of the UK. On the other hand, Elizabeth Gooch developed
software to monitor production process which also increases the social economy of the UK.
Evaluate the differences small, medium and large businesses make to the UK economy,
applying relevant published data and statistics, including sources and Harvard Referencing
Style.
Micro entrepreneurial venture: this types of entrepreneurial ventures venture includes low
scope, structure, and size. Thus, this types of entrepreneurship venture work for a managerial
purpose. Moreover, annual turnover is not large of micro entrepreneurial ventures and put a
small effect on the UK’s Economy (Kariv, 2013).
Small entrepreneurial venture: the size, structure, and scope of the business is larger in the
case of small entrepreneurship venture. In other words, the small entrepreneurial ventures
have larger scope than micro entrepreneurship venture because they have more financial
support to expand and influence the economy of the UK.
Page 7 of 18
conduct any corporate transaction which is very costly and requires proper inspection. With
the help of import and export process, the small and micro business have high offer taxes to
the government that reflected in the economic system (Amin, Cameron and Hudson, 2008).
Explain the importance of small businesses and business start-ups to the growth of the social
economy in the UK.
The social economy of the UK is very much affected by the small businesses and start-ups
business. In other words, the customers are one of the ideal factors of the social economy of
the UK who are attracted by small businesses like fast food sectors of Tom Mercer’ MOMA.
Besides that, in that particular society, Tom Mercer earned most money which critically
influences the social economy of the UK. On the other hand, Elizabeth Gooch developed
software to monitor production process which also increases the social economy of the UK.
Evaluate the differences small, medium and large businesses make to the UK economy,
applying relevant published data and statistics, including sources and Harvard Referencing
Style.
Micro entrepreneurial venture: this types of entrepreneurial ventures venture includes low
scope, structure, and size. Thus, this types of entrepreneurship venture work for a managerial
purpose. Moreover, annual turnover is not large of micro entrepreneurial ventures and put a
small effect on the UK’s Economy (Kariv, 2013).
Small entrepreneurial venture: the size, structure, and scope of the business is larger in the
case of small entrepreneurship venture. In other words, the small entrepreneurial ventures
have larger scope than micro entrepreneurship venture because they have more financial
support to expand and influence the economy of the UK.
Page 7 of 18
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser

Entrepreneurship and small business
Medium entrepreneurial ventures: the medium entrepreneurial ventures are the ultimate
stage of the entrepreneurship, and in this stage, the business is rapidly expanded. Along with
that, the entrepreneur has learned various types of marketing and business strategies while
controlling medium size entrepreneurship venture and create a serious impression on the
economic status of the UK (Matlay, 2005).
Large Business: in the competitive market of the UK, many famous companies are
continuously expanding their business and influence and measure the economic stability of
the UK. The stock exchange is highly effected by the profit and losses of these large
companies like TESCO, Marks & Spencer and M&S.
Critically examine how small businesses have an impact on different levels of the UK
economy (at local, regional and national levels), making the comparison with at least one (1)
another country, including data, sources, and Harvard Referencing Style.
The small business, first of all, attract local population which is related with the local
economy. After business expansion process, the customer base of the small business is
increased and at present small businesses offers state level of customer services. During the
business expansion, the regional economy of the UK is affected. At the final stage, the
business takes speed, and the small business became the large business. In addition, in this
stage, the organizations conduct the high transaction with clients, suppliers, and distributors
and increase the economic value of the UK. For example, TESCO plc which was a small
departmental store and now it is one of the famous retailer chain in the UK (Matlay, 2005).
Page 8 of 18
Medium entrepreneurial ventures: the medium entrepreneurial ventures are the ultimate
stage of the entrepreneurship, and in this stage, the business is rapidly expanded. Along with
that, the entrepreneur has learned various types of marketing and business strategies while
controlling medium size entrepreneurship venture and create a serious impression on the
economic status of the UK (Matlay, 2005).
Large Business: in the competitive market of the UK, many famous companies are
continuously expanding their business and influence and measure the economic stability of
the UK. The stock exchange is highly effected by the profit and losses of these large
companies like TESCO, Marks & Spencer and M&S.
Critically examine how small businesses have an impact on different levels of the UK
economy (at local, regional and national levels), making the comparison with at least one (1)
another country, including data, sources, and Harvard Referencing Style.
The small business, first of all, attract local population which is related with the local
economy. After business expansion process, the customer base of the small business is
increased and at present small businesses offers state level of customer services. During the
business expansion, the regional economy of the UK is affected. At the final stage, the
business takes speed, and the small business became the large business. In addition, in this
stage, the organizations conduct the high transaction with clients, suppliers, and distributors
and increase the economic value of the UK. For example, TESCO plc which was a small
departmental store and now it is one of the famous retailer chain in the UK (Matlay, 2005).
Page 8 of 18

Entrepreneurship and small business
Task 3
Determine the most likely characteristic traits and skills of Elizabeth Gooch and Tom Mercer,
stating how they are differentiated from those of business managers.
Traits and skills of Elizabeth Gooch
There are diverse sorts of traits and skills of authoritative entrepreneurs isolate them from a
different business manager. Besides that, entrepreneurs like Elizabeth Gooch had some
striking skills and parameters which a general manager don't have. Also, some essential traits
and skills of honest entrepreneurs as Elizabeth Gooch will be clarified in this report as takes
after:
Inspiration: Abraham Maslow was the trendsetter of Motivation theory which helps
Elizabeth Gooch to motivate her delegates. Alongside that, a compelling entrepreneur can
extend of the worker’s execution with the help of motivational theory. Besides that, Elizabeth
Gooch needs to motivate her supporters to become a successful entrepreneur, yet a business
can't get inspiration from a general manager (Vinturella and Erickson, 2013).
Imaginativeness and Persuasiveness: a successful entrepreneur like Elizabeth Gooch has
the innovativeness and attraction skills to understand potential opportunity and dangers.
Alongside that, the managers don't have this kind of traits since they in like manner need to
follow and comply with the management. The business expansion process requires the
innovativeness traits for reliable creation. Besides this side, Elizabeth Gooch includes some
creativity traits to develop software. In addition, Rodney Baker-Bates advised her to focus on
the software rather than consultancy work. Along with that, Elizabeth Gooch found EG
Consulting which provided training on operational management to financial services
companies (Vinturella and Erickson, 2013).
Page 9 of 18
Task 3
Determine the most likely characteristic traits and skills of Elizabeth Gooch and Tom Mercer,
stating how they are differentiated from those of business managers.
Traits and skills of Elizabeth Gooch
There are diverse sorts of traits and skills of authoritative entrepreneurs isolate them from a
different business manager. Besides that, entrepreneurs like Elizabeth Gooch had some
striking skills and parameters which a general manager don't have. Also, some essential traits
and skills of honest entrepreneurs as Elizabeth Gooch will be clarified in this report as takes
after:
Inspiration: Abraham Maslow was the trendsetter of Motivation theory which helps
Elizabeth Gooch to motivate her delegates. Alongside that, a compelling entrepreneur can
extend of the worker’s execution with the help of motivational theory. Besides that, Elizabeth
Gooch needs to motivate her supporters to become a successful entrepreneur, yet a business
can't get inspiration from a general manager (Vinturella and Erickson, 2013).
Imaginativeness and Persuasiveness: a successful entrepreneur like Elizabeth Gooch has
the innovativeness and attraction skills to understand potential opportunity and dangers.
Alongside that, the managers don't have this kind of traits since they in like manner need to
follow and comply with the management. The business expansion process requires the
innovativeness traits for reliable creation. Besides this side, Elizabeth Gooch includes some
creativity traits to develop software. In addition, Rodney Baker-Bates advised her to focus on
the software rather than consultancy work. Along with that, Elizabeth Gooch found EG
Consulting which provided training on operational management to financial services
companies (Vinturella and Erickson, 2013).
Page 9 of 18
⊘ This is a preview!⊘
Do you want full access?
Subscribe today to unlock all pages.

Trusted by 1+ million students worldwide

Entrepreneurship and small business
Flexibility: Elizabeth Gooch occasionally relies on upon the staffs for giving support. In
addition, flexibility is one of the reasonable shares of Elizabeth Gooch which help her to lead
EG consulting to EG solution PLC and accomplishment. Besides that, Elizabeth Gooch had
achieved a certainty of the subordinates with the help of openness which makes the
entrepreneurial process all the more convincing. Other than that, Elizabeth Gooch must be
dependable through applying disgraceful behavior. Aside from that, reliable entrepreneurs
can draw the thought of every person of the association with the help of versatility traits
which can't be workable for a typical business person. Alongside this section, Elizabeth
Gooch can settle on the great choice for the business since she is destined by vision(Coughlin
and Thomas, 2002).
Stunning business skills
Elizabeth Gooch had a clear vision of the business and software development and in 1993 she
developed Operational Intelligence which is used to monitor production process. An
entrepreneurial business requires this types of a creative entrepreneur who will lead the whole
association to the high level of success. Besides that, Elizabeth Gooch has these sorts of
business intelligence which a general manager don't have in the master field. Alongside this
section, Elizabeth Gooch can innovate these types of software and feasible perspectives for
the future advantage which and the manager can't imagine(Coughlin and Thomas, 2002).
Traits and skills of Tom Mercer
Acknowledgment
This is a physiological perspective which ought to be incorporated into the identity an
entrepreneur. On the opposite side, a capable individual ought to not commandingly direct
operations in the workplace. Besides that, an entrepreneur like Tom Mercer needs to control
Page 10 of 18
Flexibility: Elizabeth Gooch occasionally relies on upon the staffs for giving support. In
addition, flexibility is one of the reasonable shares of Elizabeth Gooch which help her to lead
EG consulting to EG solution PLC and accomplishment. Besides that, Elizabeth Gooch had
achieved a certainty of the subordinates with the help of openness which makes the
entrepreneurial process all the more convincing. Other than that, Elizabeth Gooch must be
dependable through applying disgraceful behavior. Aside from that, reliable entrepreneurs
can draw the thought of every person of the association with the help of versatility traits
which can't be workable for a typical business person. Alongside this section, Elizabeth
Gooch can settle on the great choice for the business since she is destined by vision(Coughlin
and Thomas, 2002).
Stunning business skills
Elizabeth Gooch had a clear vision of the business and software development and in 1993 she
developed Operational Intelligence which is used to monitor production process. An
entrepreneurial business requires this types of a creative entrepreneur who will lead the whole
association to the high level of success. Besides that, Elizabeth Gooch has these sorts of
business intelligence which a general manager don't have in the master field. Alongside this
section, Elizabeth Gooch can innovate these types of software and feasible perspectives for
the future advantage which and the manager can't imagine(Coughlin and Thomas, 2002).
Traits and skills of Tom Mercer
Acknowledgment
This is a physiological perspective which ought to be incorporated into the identity an
entrepreneur. On the opposite side, a capable individual ought to not commandingly direct
operations in the workplace. Besides that, an entrepreneur like Tom Mercer needs to control
Page 10 of 18
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser

Entrepreneurship and small business
feeling and emotions which make him very which can't be conceivable by a business
manager. In addition, Tom Mercer can adequately deal with each possible issue which might
be occurred by different operational prevail upon the help of wide consistency control.
Alongside this section, a branch manager can indicate forceful conduct here and there to
control exertion of different people of the branch. Taking all things into account, he is
allowed to show shock in the workplace in case anything turns out gravely.
Drive
This is a technique for mechanical identity express of an entrepreneurial process which aids
Tom Mercer to choose the strategy for execution and advance of work. Tom Mercer must
have this sorts of approach which an official or chief has in the work environment. On the
opposite side, the management style is the essential component of the Drive divide, for
example, Tom Mercer who need to keep up a precise teach in the workplace can be
considered as orderly initiative styles devotee(Fayolle, Jack and Chabaud, 2016). Also, a
general manager is quite recently taking after the rule of the higher individuals and oversee
diverse sorts of operational actives of the association. Alongside that, the drive has a major
influence to lead compelling choice which general director applies in the process of the
wrong decision.
Vision
Tom Mercer can focus on the manageability programs with the help of the vision thought.
Besides that, Tom Mercer constantly has a sensible vision which joins new goals and
measures of the association. Other than that, Tom Mercer can lead the business towards
achievement through correct and suitable vision. On the opposite side, a general manager
can't propose the vision to the considerable matter in light of the way that the pioneers
Page 11 of 18
feeling and emotions which make him very which can't be conceivable by a business
manager. In addition, Tom Mercer can adequately deal with each possible issue which might
be occurred by different operational prevail upon the help of wide consistency control.
Alongside this section, a branch manager can indicate forceful conduct here and there to
control exertion of different people of the branch. Taking all things into account, he is
allowed to show shock in the workplace in case anything turns out gravely.
Drive
This is a technique for mechanical identity express of an entrepreneurial process which aids
Tom Mercer to choose the strategy for execution and advance of work. Tom Mercer must
have this sorts of approach which an official or chief has in the work environment. On the
opposite side, the management style is the essential component of the Drive divide, for
example, Tom Mercer who need to keep up a precise teach in the workplace can be
considered as orderly initiative styles devotee(Fayolle, Jack and Chabaud, 2016). Also, a
general manager is quite recently taking after the rule of the higher individuals and oversee
diverse sorts of operational actives of the association. Alongside that, the drive has a major
influence to lead compelling choice which general director applies in the process of the
wrong decision.
Vision
Tom Mercer can focus on the manageability programs with the help of the vision thought.
Besides that, Tom Mercer constantly has a sensible vision which joins new goals and
measures of the association. Other than that, Tom Mercer can lead the business towards
achievement through correct and suitable vision. On the opposite side, a general manager
can't propose the vision to the considerable matter in light of the way that the pioneers
Page 11 of 18

Entrepreneurship and small business
starting at now had acknowledged something better as vision and give solicitations or
behavior of work to their agents including managers(Fayolle, Jack and Chabaud, 2016).
Assess how aspects of the entrepreneurial personality of Elizabeth Gooch (Case Study 1) and
Tom Mercer (Case Study 2) reflect their entrepreneurial motivation and mindset.
As indicated by case scenario, Elizabeth Gooch and Tom Mercer have skills, the technique of
entrepreneurship by motivating their subordinates. Besides that, the identity of entrepreneur
consolidates some vital points of view, for instance, skills of correspondence, passionate
insight, and agreeable conduct. Along with that, these three segments can quantify the
motivational model of Elizabeth Gooch and Tom Mercer. Moreover how each kind of
identity segments of Elizabeth Gooch and Tom Mercer effect the entrepreneurship process
will be talked about in this report with the assistance of legal contentions and avocation as
takes after beneath:
Imparting capacities: the strategy for correspondence is one of the best and critical
strategies to trade suppositions and feeling which is related with viable entrepreneurs like
Elizabeth Gooch and Tom Mercer. Besides that, Elizabeth Gooch and Tom Mercer can
sufficient exchange information with various associates of the association with the help of
effective communication. Likewise, Elizabeth Gooch and Tom Mercer can motivate disciples
by advising transparently(Duening, Hisrich and Lechter, 2010).
Passionate vision: It's a fruitful business system which helps Elizabeth Gooch and Tom
Mercer to get straightforwardly connected in with the supporters. Besides that, active learning
which is an important part of the identity of entrepreneur that incorporates some mental
technique for controlling the activity of the individuals. Besides that, Elizabeth Gooch and
Tom Mercer can motivate an optional by energetic assessment with the help of this device or
business strategy and honest to goodness, enthusiastic support. Additionally, entrepreneurship
Page 12 of 18
starting at now had acknowledged something better as vision and give solicitations or
behavior of work to their agents including managers(Fayolle, Jack and Chabaud, 2016).
Assess how aspects of the entrepreneurial personality of Elizabeth Gooch (Case Study 1) and
Tom Mercer (Case Study 2) reflect their entrepreneurial motivation and mindset.
As indicated by case scenario, Elizabeth Gooch and Tom Mercer have skills, the technique of
entrepreneurship by motivating their subordinates. Besides that, the identity of entrepreneur
consolidates some vital points of view, for instance, skills of correspondence, passionate
insight, and agreeable conduct. Along with that, these three segments can quantify the
motivational model of Elizabeth Gooch and Tom Mercer. Moreover how each kind of
identity segments of Elizabeth Gooch and Tom Mercer effect the entrepreneurship process
will be talked about in this report with the assistance of legal contentions and avocation as
takes after beneath:
Imparting capacities: the strategy for correspondence is one of the best and critical
strategies to trade suppositions and feeling which is related with viable entrepreneurs like
Elizabeth Gooch and Tom Mercer. Besides that, Elizabeth Gooch and Tom Mercer can
sufficient exchange information with various associates of the association with the help of
effective communication. Likewise, Elizabeth Gooch and Tom Mercer can motivate disciples
by advising transparently(Duening, Hisrich and Lechter, 2010).
Passionate vision: It's a fruitful business system which helps Elizabeth Gooch and Tom
Mercer to get straightforwardly connected in with the supporters. Besides that, active learning
which is an important part of the identity of entrepreneur that incorporates some mental
technique for controlling the activity of the individuals. Besides that, Elizabeth Gooch and
Tom Mercer can motivate an optional by energetic assessment with the help of this device or
business strategy and honest to goodness, enthusiastic support. Additionally, entrepreneurship
Page 12 of 18
⊘ This is a preview!⊘
Do you want full access?
Subscribe today to unlock all pages.

Trusted by 1+ million students worldwide
1 out of 18
Related Documents

Your All-in-One AI-Powered Toolkit for Academic Success.
+13062052269
info@desklib.com
Available 24*7 on WhatsApp / Email
Unlock your academic potential
© 2024 | Zucol Services PVT LTD | All rights reserved.