Investor Pitch Assessment: Analyzing Three Venture Pitches

This assignment presents a comprehensive assessment of three distinct investor pitches: Slush, Polar Bear Pitching, and StartUp100 Pitch Competition. The evaluation criteria include the clarity and plausibility of the problem statement, market analysis (size, growth, and industry dynamics), the effectiveness and uniqueness of the proposed solution, the team's capabilities, the business model's profitability, financial projections, and the overall strategy. Each pitch is evaluated based on how well these aspects are covered, with detailed notes on what grabbed the assessor's attention or was lacking. The assessment also includes general observations about the introduction, flow, length, and persuasiveness of each pitch, providing a holistic understanding of the strengths and weaknesses of each venture proposal. The assessments also provide insights into the economic viability of the ideas and the overall preparedness of the teams.

The Investor Pitch Assessment Sheet1
Venture Pitch: Slush Date Viewed:
Your name: Student ID:
How well were the following aspects
clearly and convincingly described:
Covered1
Yes or No
Plausible2?Rank 1-
10
(0 is not at all
plausible, 10 is
highly plausible) What grabbed your attention or was lacking in considering this aspect?
The pain point / market problem
including who it effects and how
much of a problem it is
8 The problem was highlighted well and well explained
The potential customers and/or end
users in the near term and how they
will be reached
yes
8 The potential customers being targeted were given and how they would be
reached
An estimate of the size and potential
growth of the market opportunity
yes 9 The market size was well researched and well covered

Market
The industry dynamics including ease
of entry, industry dynamics and
consideration of competitors
yes
9 The dynamics of the industry were well mastered
Supporting evidence of the market
that quantifies the opportunity yes
8 The market was quantified
Thesolution being offered (the
product or service itself) including
how it solves the problem
yes
9 The solution given was effective in solving the problem at hand
The uniqueness of the solution
compared to competitors / alternatives
(may be in terms of innovation in
product, process, business model etc)
yes
9 The solutions were aimed at on how to reach the lowly paid people
The idea can be realistically created
by this team (can they create it?)
yes
9 The pitch was realistic
The idea can deliver a sustainable
competitive advantage (intellectual
property, ability to copy)
yes 9 Their ideas were economically viable

Idea / technology
Supporting evidence that their
solution will be accepted by the
market (have they tested the idea?
What feedback has the received? How
have they adapted?)
Yes
9 They have already put their pitches into practice and have been well received
People
The team has the necessary
capabilities to execute the solution
they propose
The teams are well equipped and prepared. That is why they had already put
their ideas into practice
The team are committed and willing
to see the development of the idea
through
Yes
9 The teams have already started implementing the pitches
Supporting evidence provided that
qualifies that the team has the right
capabilities and have proven ability to
deliver
Yes
9 All the teams had started executing their ideas. They also detailed how they
intended to reach more people
A profitable business model is
presented and how the venture makes
money is clear
Yes
9 The detail on the marketing strategy was well detailed
The financial projections detail profit
and loss, cash flow and balance sheet
Yes 9 Financial projections were well covered including the projected sales

Strategy
forecasts
The money needed to fund the
venture is explicit and justified
Yes
8 The pitches are economically viable and their investment on return is good
An exit strategy is planned and
outlined
No
4 Not well covered
General Observations
Introduction and overall flow
Did the pitch grab your attention and
tell a good story? What is it that
engaged you in the presentation? Was
anything distracting?
The presenters of the pithing mastered their pitches well. They answered all the questions well
Length
Was the length of the presentation
sufficient? Was it too long or too
brief? Did it contain enough detail for
you? What was missing or too
Yes. The presentation time was sufficient and the presenters made well use of their time

detailed?
Pitch Persuasiveness
Did the pitch leave you ready to
support the entrepreneur/venture and
view a more detailed documented
proposal? If yes, why, if not why not?
Yes. The pitches were very persuasive and economically viable
1‘Covered’ means the proposal included a clear reference to this opportunity assessment concept.
2‘Plausible’ means that the presentation of this conceptwas believable and convincing.

The Investor Pitch Assessment Sheet 2
Venture Pitch: Polar Bear Pitching Date Viewed:
Your name: Student ID:
How well were the following aspects
clearly and convincingly described:
Covered1
Yes or No
Plausible2?Rank 1-
10
(0 is not at all
plausible, 10 is
highly plausible) What grabbed your attention or was lacking in considering this aspect?
The pain point / market problem
including who it effects and how
much of a problem it is
yes
8 The problem was well detailed
The potential customers and/or end
users in the near term and how they
will be reached
yes
9 The targeted market is the whole world
An estimate of the size and potential
growth of the market opportunity
yes 8 The market is big as it targets the whole world

Market
The industry dynamics including ease
of entry, industry dynamics and
consideration of competitors
No
6 This was not covered. The technology was not explained
Supporting evidence of the market
that quantifies the opportunity yes
9 The market is big as there are many places that need to increase their
temperatures including the agricultural field
Thesolution being offered (the
product or service itself) including
how it solves the problem
No
5 The technology was not explained
The uniqueness of the solution
compared to competitors / alternatives
(may be in terms of innovation in
product, process, business model etc)
No
4 The pitching was substandard, therefore no uniqueness
The idea can be realistically created
by this team (can they create it?)
yes
7 The capability and the professional qualifications of the team was well explained
showing they can
The idea can deliver a sustainable
competitive advantage (intellectual
property, ability to copy)
No 4 Its competitive advantage was not brought out

Idea / technology
Supporting evidence that their
solution will be accepted by the
market (have they tested the idea?
What feedback has the received? How
have they adapted?)
Yes
6 They are testing their idea
People
The team has the necessary
capabilities to execute the solution
they propose
yes
8 Going by their professional achievements, they can
The team are committed and willing
to see the development of the idea
through
yes
8 They have already started testing their technology
Supporting evidence provided that
qualifies that the team has the right
capabilities and have proven ability to
deliver
yes
8 They have already started testing their technology
A profitable business model is
presented and how the venture makes
money is clear
No
4 The economic viability was not explained at all
The financial projections detail profit
and loss, cash flow and balance sheet
No 2 Financial projections were not covered at all

Strategy
forecasts
The money needed to fund the
venture is explicit and justified
No
3 Money for funding is not justified. The presentation was not convincing at all
An exit strategy is planned and
outlined
No
3 None was mentioned
General Observations
Introduction and overall flow
Did the pitch grab your attention and
tell a good story? What is it that
engaged you in the presentation? Was
anything distracting?
Not at all. The presentation was too short. Did not explain anything
Length
Was the length of the presentation
sufficient? Was it too long or too
brief? Did it contain enough detail for
you? What was missing or too
The length of the presentation was sufficient but the presenter hurried and ended not explaining anything

detailed?
Pitch Persuasiveness
Did the pitch leave you ready to
support the entrepreneur/venture and
view a more detailed documented
proposal? If yes, why, if not why not?
No. The pitch was not persuasive at all
1‘Covered’ means the proposal included a clear reference to this opportunity assessment concept.
2‘Plausible’ means that the presentation of this concept was believable and convincing.

The Investor Pitch Assessment Sheet 3
Venture Pitch: StartUp100 Pitch Competition Date Viewed:
Your name: Student ID:
How well were the following aspects
clearly and convincingly described:
Covered1
Yes or No
Plausible2?Rank 1-
10
(0 is not at all
plausible, 10 is
highly plausible) What grabbed your attention or was lacking in considering this aspect?
The pain point / market problem
including who it effects and how
much of a problem it is
yes
8 The problem was well explained
The potential customers and/or end
users in the near term and how they
will be reached
yes
8 The potential customers being targeted were given and how they would be
reached
An estimate of the size and potential
growth of the market opportunity
yes 9 The market size was well researched and covered

Market
The industry dynamics including ease
of entry, industry dynamics and
consideration of competitors
no
3 This factors were not explained well
Supporting evidence of the market
that quantifies the opportunity no
3 The market was proved as the ideas are already in practice
Thesolution being offered (the
product or service itself) including
how it solves the problem
yes
9 The three presentations gave the solutions
The uniqueness of the solution
compared to competitors / alternatives
(may be in terms of innovation in
product, process, business model etc)
yes
9 The solutions were aimed at on how to reach the lowly paid people
The idea can be realistically created
by this team (can they create it?)
yes
10 The idea was already into use
The idea can deliver a sustainable
competitive advantage (intellectual
property, ability to copy)
yes 9 Their ideas were very viable