Entrepreneurship Presentation: New Business & Market Opportunities

This presentation provides an overview of entrepreneurship, focusing on setting up new businesses, analyzing market opportunities, and managing risks. It highlights the importance of innovation, time management, and strategic thinking in entrepreneurship. The presentation includes a mission and vision statement, a background on camera technology, and key business aspects such as security, technology, and market focus. It also discusses business culture, advertising strategies, market analysis of Deja products in the UK, and a SWOT analysis. The financial aspects of Deja, including net income and cost-saving measures, are examined, along with the company's product-to-service business model and product approach. The presentation identifies competitors like Canon, Sony, and Nikon, and outlines marketing strategies such as competitive pricing and creative designs. It also explores event-based marketing opportunities, such as weddings and holiday destinations, concluding with the importance of innovation and market focus for business growth. References to relevant books and journals are also provided.

Presentation

Entrepreneurship is the setting up of new business
which helps in bearing most of the risk and enjoying the
rewards. It is the process of setting up business which
considers all points of helping and analysing the market
opportunities which helps in addressing the measures of
producing the new business and product in the market.

Entrepreneur is the one who is always searching for change,
responding and exploiting an opportunity. – Peter E Drucker.
Innovation is the basic tool of entrepreneurs which serves the
purpose of business exposure and is helping to guide the
aspects of bringing new business in the market – Peter E
Drucker.

Entrepreneurship is all about – Time Management, Strategic
Thinking, Process of designing and launching a new business.

Mission Vision
Our Mission – To provide the products which are sustainable
and are helpful in promoting it in market.
Our Vision – To achieve success in the market.

Background
Cameras are used for recording an image of things
which are attractive and focuses into capturing the aspects of
products which are placed to be captured with the help of
camera.
The cameras were earlier used in the form of
photographic camera which was invented for how the pictures
are to be taken and are addressed as being effective and
prominent in the most desired form.

Key business aspects -
Used for security of business.
High technology materials.
Available resources.
Market to be focused.
Covid -19 pandemic.
High running cost.
Helps in different functions.

Business Culture -
Valuing the employees.
Positive work culture.
Inclusion and Diversity
Business growth and satisfaction.
Learning constantly.

Business Website –

Advertising -
Delivered through online orders and television promotion.
Marketing the arrival at every season specially for weddings
and creating instant memories.
Market analysis of Deja products –
UK market size by product and services helps in serving to the
customers the best cameras.