Self-Reflection Assignment on Entrepreneurship: Course Name, Semester

This assignment presents a student's self-reflection on their experience with an entrepreneurship project. The student discusses their understanding of the business model, value proposition, and the e-commerce industry, highlighting their increased knowledge of concepts like SWOT and PESTLE analyses. The reflection covers their shift in perspective regarding the practical aspects of starting a business, the importance of value creation, and their career aspirations. The student expresses a greater likelihood of pursuing entrepreneurship, citing the project's impact on their understanding and confidence. They also detail the value of the project and how their view on the subject has changed from the beginning of the trimester. Overall, the student emphasizes the project's role in enhancing their industry knowledge and fostering a deeper appreciation for the complexities of entrepreneurship.

Self-Reflection:
First of all I would like to express deep gratitude for giving me an opportunity to work on a new
business model. This helped me gain insight on various issues faced by entrepreneurs by
stepping into their shoes. This project also increased by industry knowledge and widened by
horizons on the aspect of ecommerce.
How do you feel you have performed in this subject?
I am certain that the service offered by Deligroce is unique in its own way. Despite the fact that
there are various competitors in the ecommerce segment, Deligroce has managed to differentiate
itself from competition by giving consumers an option to select the vendor from which they
would like to order their products. Also, the local vendors have been given a platform to market
their products and target a larger customer segment.
I have tried my best to understand and keep in mind detailed intricacies regarding, value
proposition, business model, cost and organizations structure of Deligroce. Which has further
helped me in enhancing my knowledge on the subject.
Are you now more likely or less likely to pursue a career as an entrepreneur? Why?
Yes, I am more likely to pursue a career as an entrepreneur because now I feel I have better
knowledge about various issues faced by a new business upon its planning. Of course there are
many more things that I need to come and various practical experiences to gain. But now I feel I
have a better insight on what to look forward to when starting a business venture.
What did you discover or learn that surprised you about entrepreneurship?
What I loved about this project is the value created by Deligroce. I learnt that any entrepreneur
cannot solely focus on their profits but must strive to create value in the industry by consistent
innovation and growth. I was able to practically apply most of the theories that I learnt in class

like SWOT, PESTLE and competitive advantage. This deepened my industry knowledge which
is sure to help me in future.
When reflecting on where you are now compared to where you were at the beginning of this
trimester, what changes have you observed in yourself?
In the beginning, I was only aware about the theory of various strategic tools, today I feel I
understand their practical applications. I feel more confident and in touch with the real world
scenarios that I might face as an entrepreneur. Also my previous opinion was that it is easy to
open a business as long as the owner has deep pockets. But today I understand the immense
amount of hard work, research and planning that goes behind starting a business. I have deeper
knowledge on the functioning of ecommerce industry.
Overall this project has been a great learning experience. Not only did I enhance my knowledge
but I really enjoyed working on this project and I will cherish this experience for a long time.