Pearson HND Business: Entrepreneurship and Small Business Presentation

This presentation provides a comprehensive overview of entrepreneurship, exploring the creation of new businesses, products, and services to enhance customer satisfaction and growth. It delves into different types of entrepreneurial ventures, including small, medium, and large organizations, and uses the Boston Consulting Firm as a case study for a presentation at a startup event in London. The presentation covers the scope of entrepreneurship, highlighting successful entrepreneurs like Victoria Beckham, and examines situational factors, similarities, and differences among ventures. It further explores entrepreneurial traits and characteristics, such as the need for achievement, focus, self-control, innovativeness, and risk-taking. The assignment also discusses how background and experiences can influence entrepreneurship, emphasizing the importance of experience and innovation for business success. In conclusion, the presentation summarizes the importance of entrepreneurship and its various aspects, aiming to motivate new entrepreneurs in the market. The presentation references several academic sources to support its findings.

ENTREPRENEURSHIP

INTRODUCTION
 Entrepreneurship is the effective process
which creates new business. These
businesses operate new product and
services in order to enhance the customer
satisfaction level and growth.
 There are different types of entrepreneurial
ventures: small, medium and large
organisation. Present PPT is based on
entrepreneurship. For project presentation,
Boston consulting firm will take into action.
They have been asked to present as a
keynote speaker at the annual start up in
London.

1. Scope of entrepreneurship
covering one local entrepreneur,
one global entrepreneur and one
social enterprise.
 There are two successful
entrepreneurs which create its business
image in different manner and earn
good amount of goodwill and power.
 This will give new strength and
opportunity to the business. Victoria
Beckham was the famous entrepreneur
in the London. She started their career
from modelling and fashioning. She is
the number one entrepreneur which
runs the business based on sales.

2. Situational factors, similarities
and differences.
 Every organisation and enterprise are
different from each other.
 There are three kinds of ventures small
medium and large enterprises they need
money, resources, capital, objectives.
 For example small enterprises required
small capital and limited resources for
their organisation. Moreover, the
organisation works accordingly.

3. Entrepreneurial traits and
characteristics.
There are various entrepreneurial Traits and
characteristics.
 Need of achievements: achievement gives
higher level of motivation to the person to
adopt new more opportunities and growth. It
makes new opportunities and growth in
order to enhance the business activities
(Decker, Haltiwanger and Miranda, 2014).
 Focus and self-control: Entrepreneurial
personality influences the person who
focuses on the target and gets the best
output level from the business. This helps to
enhance the motivation level in work

 Innovativeness: It is another quality
and innovative skills which enhance the
personality of the entrepreneur. This
helps to make new profit margin.
Moreover, the main objective of the
company is to protect the business
environment.
 Risk taking: efficiently taking risk is
another skill of entrepreneur personality
which enhances the new learning and
gaining new experience.

4. Examination of how background
and experiences either hinder or
foster entrepreneurship.
Background and experience is the most
important term in the life of entrepreneur which
helps to hinder the entrepreneurship. To
enhance the business opportunities it is must
for the business man to adopt the latest
technologies and innovation in order to
enhance the business activities. For that,
entrepreneur must have good experience and
background in order to adopt the best
business plans and ideas. Entrepreneur should
needs some kinds of resources and
experiences which is needs for the good
environment.

CONCLUSION..
 From the above assignment, the importance
of entrepreneurship can be summarised.
Moreover, the different aspects and
characteristics traits which help to enhance
the business opportunities are also taken into
consideration.
 This presentation is very much effect full to
give motivation to the new entrepreneur who
starts their business into the market.

REFERENCES
Baum, J. R., Frese, M. and Baron, R. A. eds., 2014. The psychology of entrepreneurship.
Psychology Press.
Ács, Z. J., Autio, E. and Szerb, L., 2014. National systems of entrepreneurship: Measurement
issues and policy implications. Research Policy. 43(3). pp.476-494.
Bruton, G., Khavul, S. and Wright, M., 2015. New financial alternatives in seeding
entrepreneurship: Microfinance, crowdfunding, and peer‐to‐peer innovations.
Entrepreneurship Theory and Practice. 39(1). pp.9-26.
Burns, P., 2016. Entrepreneurship and small business. Palgrave Macmillan Limited.
Decker, R., Haltiwanger, J. and Miranda, J., 2014. The role of entrepreneurship in US job creation
and economic dynamism. Journal of Economic Perspectives 28(3). pp.3-24.

To be continued...
Drucker, P., 2014. Innovation and entrepreneurship. Routledge.
Fayolle, A. and Gailly, B., 2015. The impact of entrepreneurship
education on entrepreneurial attitudes and intention: Hysteresis
and persistence. Journal of Small Business Management. 53(1).
pp.75-93.
Glaeser, E. L., Kerr, S. P. and Kerr, W. R., 2015. Entrepreneurship
and urban growth: An empirical assessment with historical
mines. Review of Economics and Statistics. 97(2). pp.498-520.
Naudé, W., 2014. Entrepreneurship and economic development.
International Development. Ideas, Experiences and Prospects.

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