ENTR 201 - Entrepreneurship and Small Business Management Presentation
VerifiedAdded on 2023/01/20
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Presentation
AI Summary
This presentation delves into the core aspects of entrepreneurship and small business management, focusing on the personality traits and motivational drivers that contribute to entrepreneurial success. It introduces the OCEAN model for leadership traits, explaining openness, conscientiousness, extraversion, agreeableness, and neuroticism, and their impact on entrepreneurial behavior. The presentation explores various motivational drivers, including making a difference, personal benefits, satisfaction, and personal growth. It also provides real-world examples by examining the backgrounds and achievements of successful entrepreneurs, such as Sir Richard Branson and Sir Philip Green, highlighting their struggles and paths to success. This analysis underscores the idea that entrepreneurial skills are often developed through experience and perseverance, rather than innate qualities.
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