Assessment 2: Environmental Sustainability of Coca-Cola (MAN202)

This report provides an analysis of Coca-Cola's environmental sustainability practices. It begins with an introduction to the company and its global presence, highlighting the impact of its manufacturing processes on the environment, including emissions and waste. The report then delves into Coca-Cola's claims and initiatives related to carbon emissions, plastic waste, water resources, and climate change, discussing their strategies for mitigation and improvement. It examines the company's efforts to reduce plastic use, improve water management, and address climate change through various partnerships and innovations, including their 2025 and 2030 goals. The conclusion summarizes the firm's efforts to address these issues, and recommendations are provided to guide future actions. The report references various sources to support its findings.

Running Head: ENVIRONMENTAL SUSTAINABILITY OF COCA-COLA
Environmental sustainability of Coca-Cola
Name of the student
Name of the University
Author’s Note

1ENVIRONMENTAL SUSTAINABILITY OF COCA-COLA
Table of Contents
1.1. Introduction...............................................................................................................................1
2.1. Discussion.................................................................................................................................1
3.1. Conclusion................................................................................................................................6
4.1. Recommendations.....................................................................................................................6
References........................................................................................................................................7

2ENVIRONMENTAL SUSTAINABILITY OF COCA-COLA
1.1. Introduction
The chosen firm for the discussion of the topic is Coca-Cola. The firm is famous for its
diversified portfolio of beverages. The firm has been operating since the early era of the year
1886. It was invented in the early year of the 19th century; the professional body John Stith
Pemberton inaugurated it. Besides, there was the effort from the side of the professional body
which is addressed as the Asa Griggs Candler, whose marketing tactics led Coca-Cola to its
dominance of the world soft-drink market throughout the 20th century.
Due to the manufacturing process, the firm is hampering the environment due to its
emission of harmful gases and that of the wastes that are directly being dumped in to the nearby
side. This is creating a serious mess in the present era and is hampering the living surrounding of
us. An overall estimation was made and found that Coke product offerings were able to penetrate
the consumer market by an amount of about 200 and more countries. The average number of
consumers that were expected are more than 1.8 billion. The company has been serving the
consumer market daily, each day serving. Coca-Cola is ranked as No. 87 in terms of position
about the rival business firms in the 2018 Fortune 500 list of the largest United States
corporations by total revenue.
2.1. Discussion
They claim that they make several efforts towards the reduction of the harmful gases
search that they give immense focus upon which supply chain to have attention towards the
carbon emission. Besides the form is also giving special attention to the climatic conditions of
the economy, it is there believe that the form is to some extent responsible for the back climatic
condition. Clean that they're increasing their climatic resilience and mitigate against any climatic

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impact. The concerning firm Coca-Cola conducted a climatic impact study upon coffee and tea.
They also carry research within seven diversity five countries with the sole objective of
understanding how different weather climatic conditions has the potential to affect the quality of
crops and that of the availability of the crops (Reilly et al., 2014). They also towards mitigation
plan.
It was their efforts such that in the year of 2017, from was able to reduce the CO2
emissions 19 percentage. There is a steady growth in the decline of CO2 emissions as compared
to that of the previous era of 2010.
Plastic Waste:
They understand the issue that takes place by making use of the plastic materials, such
that they have under to separate initiative towards reducing the use of the plastic materials. On
the other hand, is taken into consideration today's era of time, there has been several issues
purchase landslides, and much more, which are all effects of the plastic usage. The priority to
recycling has not been given much importance by the major proportion of the corporate industry.
As the day changes, the major portion of the corporate and that of the business environment has
shifted towards the recycling mechanism. The changes that take place within the local
legislations act and bodies is another one of the important factors for the initiative of the firm
towards the elimination of the use of plastic materials, and the cost of material inefficiencies of
linear production models all constitute risks across global operations.
However, the firm has introduced
innovation such that the manufacturing process makes use of the less harmful materials like that
of the plastics and any other non-degradable materials this is to make sure that the future days

4ENVIRONMENTAL SUSTAINABILITY OF COCA-COLA
does not get affected because of the business undertakings of the concerning business firm —
innovations within the packaging materials, such as that of the raw-materials that substitute for
petrochemical feedstocks. Besides, the firm makes use of the technology mechanism to
transform the plastic wastes in a manner such that it can be reused again. This new machinery’s
transforms the plastic wastages into a totally new, economically viable value streams, present
multiple opportunities. Besides, this set of new mechanisms helps in reduction of much of the
carbon emissions and that of the harmful wastages. These new plastic production models offer
improved ecosystem impacts and carbon footprint reductions, accelerate the shift away from
single-use plastic, and in some regions also create new employment.
One of the major initiatives that is undertaken by the firm is that they make several
efforts towards sustaining the environment. An estimation is made by the concerning business
firm that about a total proportion of the 14% of the plastic wastage is being recycled including
beverage packaging as well as that of the other concerning consumer products is collected for
recycling globally. On the other perspective, the collection rate in terms of the non-returnable
PET plastic bottles is approximately 52%, in part because PET plastic has a high value relative to
other types of vinyls.
Water Resources:
There are several threads regarding the water ecosystem. The number of threats varies
regarding the quality of the water, availability of the water, unsustainable agricultural practices,
in proper sanitary infrastructure, industrial emission, industrial pollution, and that of dumping of
harmful chemical and wastages that is being generated from the business undertaking of the firm
directly into the water ecosystem. Additionally, the change within the climatic conditions is
rapidly exacerbating water scarcity through increased droughts and floods, which in turn impact

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farmers and other water users who will need to adapt to water stress in many different regions.
Their products depend on the availability of high-quality water, as do the people living in the
communities where they do business.
The concerning firm makes use of the professional experts and
that of the other resources to bear the causes. The firm makes use of these
professional experts to make sure that their business undertaking for that
does not cause any harm to the surrounding environment. They also so
make several efforts for contributing towards a healthy freshwater and
marine ecosystem on a worldwide basis. They can make use these same resources to
provide access to safe drinking water and sanitation while helping to restore natural water cycles,
benefiting multiple aspects of the value chain and the people and communities that they serve
(Sheldon et al., 2014). According to the World Economic Forum, water crises have been among
the top five global risks in each of the last seven years.
Climate Change
The concern regarding the climatic conditions has also emerged to huge extent such that
there are occurrences of many natural disasters such as storm and much more. This all is the
effect of the hampering of the natural surroundings. The firm understands the concern for which
the firm makes efforts towards sustaining the climatic conditions too by making use of the
analysis metrics within the manufacturing department. On the other hand, the company makes
sure that the emission of the harmful gases is as much less as possible. These changes are
important considerations for companies as they assess CO2 emissions in their value chains as
well as key supplier relationships. These and other factors combine to create a growing financial

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business risk, of which investors and other stakeholders are increasingly aware (Lam et al.,
2014).
The firm has introduced innovations in ingredients and that of the packaging materials. While
access to renewable energy is increasingly mainstream. In order to give importance to the CSR
activity the firm has been partnering with key stakeholders, including bottling partners, NGOs,
regulators, retailers, local communities and even competitors. The firm has been developing
more complete data and metrics when considered into account all consumer packaging and that
of the broader array of beverage container that comprises of the beverage cartons, juice boxes
and pouches for the first time. In January 2018, the concerning brand Coca-Cola established
three fundamental goals; they are as follows:
 DESIGN
Make packaging 100% recyclable globally by 2025—and use at least 50% recycled material in
packaging by 2030.
• 88% of the Coca-Cola Company’s consumer packaging is recyclable— up from 85% in early
2018.*
• 30% of recycled material was used in packaging globally in 2018.
 COLLECT
Collect and recycle a bottle or can for each one they sell by 2030.
• 58% of the equivalent bottles and cans they introduced into the market in 2018 were refilled,
collected or recycled.*

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• Taking additional packaging types into consideration, that rate was 56% for 2018. (Ross et al.,
2015)
 PARTNER
Bring people together to support a healthy, debris-free environment.
• $15 million was committed in 2018 to invest in Circulate Capital, an investment management
firm dedicated to incubating and financing companies and infrastructure that prevent the flow of
plastic waste into the world’s oceans.
3.1. Conclusion
Thus it is being concluded that the firm is making several emission and that of the
wastages that are hampering the living environment. However, there are several efforts from the
side of the firm to sustain the living environment. The firm, on the other hand, has modified their
strategy and that of their business processes, this is to make sure that their formulated plans can
cope up with that of the sustainability goals. On the other hand, the firm is having a huge share
of the consumers market irrespective of the presence of the number of the rival firms; this is an
indication of positive feedback among the consumer market.
4.1. Recommendations
Thus, it is being recommended that the firm should make several efforts towards the
environmental sustainability as it is their sole duty to completely eradicate the concerning default
acts regarding the production and that of the emission activity. On the other hand, being such a
reputed brand, it becomes one of the key roles for the concerning firm to pay attention to the
society as the society is the end means of the consumer market for them.

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References
Banks, H., 2016. The business of peace: Coca-Cola's contribution to stability, growth, and
optimism. Business Horizons, 59(5), pp.455-461.
Beasley, M.S. and D Scott Showalter CPA, C.G.M.A., 2015. ERMAND SUSTAINABILITY:
TOGETHER ON THE ROAD AHEAD. Strategic Finance, 96(9), p.32.
Dauvergne, P., 2016. 16 The Sustainability Story: Exposing Truths, Half-Truths, and Illusions.
New earth politics: Essays from the Anthropocene, p.387.
Hsu, A., Malik, O., Johnson, L. and Esty, D.C., 2014. Development: Mobilize citizens to track
sustainability. Nature News, 508(7494), p.33.
Lam, J. and Quinn, F., 2014. The role of sustainability in enterprise risk management. Workiva
White Paper.
Li, X. and Li, Y., 2016. Chain-to-chain competition on product sustainability. Journal of cleaner
production, 112, pp.2058-2065.
Mazur, B., 2014. Sustainable Human Resource Management in theory and practice. Ekonomia i
Zarządzanie, 6.
Reilly, A.H. and Hynan, K.A., 2014. Corporate communication, sustainability, and social media:
It's not easy (really) being green. Business horizons, 57(6), pp.747-758.
Ross, R.B., Pandey, V. and Ross, K.L., 2015. Sustainability and strategy in US agri-food firms:
An assessment of current practices. International Food and Agribusiness Management
Review, 18(1030-2016-83052), p.17.

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Sheldon, R.A., 2014. Green and sustainable manufacture of chemicals from biomass: state of the
art. Green Chemistry, 16(3), pp.950-963.
Symons, C. and Lamberton, G., 2014. Building a social case for business sustainability. Journal
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