Role of Equal Opportunities in Employee Motivation at Hotel Hilton

This research project examines the impact of equal opportunities on employee motivation and productivity, using Hotel Hilton as a case study. The introduction defines equal opportunities and highlights their importance, setting the stage for the study. The background explores the concept o...Read More

Research project

Table of Contents
INTRODUCTION...........................................................................................................................3
Introduction:...........................................................................................................................3
Background of research:.........................................................................................................3
Statement of research problem...............................................................................................3
Scope of research:...................................................................................................................4
Research Aim:........................................................................................................................4
Research Objectives...............................................................................................................4
LITERATURE REVIEW................................................................................................................5
What do you understand by Equal opportunities and their importance in life of an employee? 5
Which factors helps to employees in providing equal opportunities to their workforce?......5
How Equal opportunities helps in giving motivation to employees of Hotel Hilton?...........6
RESEARCH METHODOLOGY.....................................................................................................7
DATA INTERPRETATION................................................................................................10
REFLECTION ..............................................................................................................................18
LIMITATION:...............................................................................................................................19
RECOMMENDATION:................................................................................................................19
CONCLUSION:.............................................................................................................................19
REFERENCES .............................................................................................................................21

Topic: To evaluate the role of providing equal opportunities in an organisation that helps in
enhancing motivation level and productivity of employees. A study on Hotel.
INTRODUCTION
Introduction:
Equal opportunities is an state of behaviour in fair manner in which every one should be
treated in similar way, by restricting artificial behaviour (Cuesta and Abras, 2013.). Principle of
non discrimination or equal opportunities states that every one should be get equal opportunities
for their education, employment and benefits and other fields also irrespective of age, sex,
religion and ethical performance and many more attributes. This research report is based on
Hotel Hilton which is an global brand name by giving full fledged services of hotels and
restaurants to give delighted experience under one roof to their consumer base in positive way.
This research report is based on role and importance of equal opportunities for an individual as
well as organisation to deal in effective manner.
Background of research:
Equal opportunity also known as equality of opportunities which is an idea that people
must be able to compete in equal terms and conditions (Fleurbaey, 2017.). It related with
building policies to give every one same opportunities to get employment, pay and promotions
without discriminating on basis of age,sex, religion and other factors. Government builds various
kinds of laws and regulation that work in favour of people to give equal opportunities in every
respect of life to prosper in best way. This research report is based on Hotel Hilton which is an
provider of full services under one roof to enlarge business opportunities in positive manner. It is
largest chain of hotels in the whole world and its target market is both business class people and
travellers who love adventure. So Hotel Hilton always pay attention on giving best and possible
opportunities to their employees of their organisation to get right kind of outputs in positive by
giving them motivation level.
Statement of research problem
A research problem is an statement related to the problems or concern which should be
improved by an organisation by conducting research and development and by applying various
theories and practices to get right kind of value and importance. In context of Hotel Hilton that

focus on giving equal opportunities to their employees so that every one can get right kind of
opportunities to contribute at maximum level.
Scope of research:
Research scope is very important for an organisation to reach at desirable goals and
objectives in positive way (Heath, 2018.). Scope of research find out what is the purpose behind
conducting research and explore over a subject matter. The main scope of that research object is
to pay attention on giving equal opportunities to every one so that employees get motivated to
give their best in organisational development.
Research Aim:
To evaluate the role of providing equal opportunities in an organisation that helps in
enhancing motivation level and productivity of employees. A study on Hotel.
Research Objectives
 To evaluate the concept of Equal opportunities and their importance for Employees.
 To examine factors through which organisation can provide equal opportunities to their
workforce.
 To access relationship between equal opportunities and employee motivation.
Research questions:
 What do you understand by Equal opportunities and their importance in life of an
employee?
 Which factors helps to employees in providing equal opportunities to their workforce?
 How Equal opportunities helps in giving motivation to employees of Hotel Hilton?
Rationale of research:
Rational of the research states about research objective and their relationship with objects
that related with it in positive way (Ibourk, 2012.). The main objective of research is to
providing equal opportunities to every one so that employees always remain motivated that
proved beneficial for organisational as well as individual growth and enhancement. It is very
much important for an organisation to build goals and objectives for a particular work so that
desirable outcomes should be achieve in proper way. It is very much important to know and
accumulate important sources to get desirable goals and objectives in an organisation before
conducting research and development in proper way.

LITERATURE REVIEW
Literature review is also known as narrative review that contains all necessary knowledge
and information includes substantive findings with theoretical and methodological considerations
over a particular subject matter (Kothari, 2012.). In literature review consist of published
information over a topic accredited by scholars and researchers in positive way.
What do you understand by Equal opportunities and their importance in life of an employee?
As per the view of N. Plowman (Equal Employment Opportunity: What Does it Mean
and Why is it Important? 2019) Equal opportunity not a new concept it emerged at the era of
civil rights to build equality for minorities and women. There are some important articles in
which Title seventh pay attention on to protect rights of employees from discrimination on basis
of colour, sex, religion and national origin. To protect self interest of people a commission
should be framed to address issues of discrimination and unequal work practices. There are some
important benefits of equal opportunities that equal opportunities baseline helps to both
individual as well as organisation to treat in equal manner with them. Practices helps in build a
effective baseline to behave in a particular way that helps in considering lifestyles, behaviour,
values and attitude of an individual. Equal opportunities helps in enhance motivation level of
their employees in positive way that ultimately proved helpful in enhance productivity of
employees. It change metal mindset and develop a sense of worth that enables to feel confident
in all situations by protecting self interest. While giving equal opportunities to people they
always remain motivated to give their best in organisational development and enhancement by
eliminating gaps in organisational development and enhancement in positive way.
Which factors helps to employees in providing equal opportunities to their workforce?
As per the view of Andy Mason (Equal opportunity 2019), Equal opportunities states
about people should be able to compete in equal terms and conditions to a advantaged offices
and positions. That principle states about compatibility to remove inequalities to get some sort of
outcomes. There are some factors that helps in bring equality at workplace in positive way that
are as follows:
Equal Pay for equal wages:
It is one of most important factor to providing equality to people so that they can give
their best in organisational development and enhancement. For an organisation it is very much
necessary to provide equal wages who give their contribution equally from their subordinates. In

context of Hotel Hilton they judged people on different basis to pay them in equal manner so that
they always feel motivated in giving their best for organisation as well as self development.
Gender equality:
Gender equality is one of most important aspect for an organisation in which men and
women both enjoy the same rights and opportunities in all sectors of their life in which economic
participation and taking important decisions and at condition of when different behaviour and
requirements of women and men are valued at equal manner. When organisation differentiate on
basis of gender people not willing to put their maximum efforts to gain higher level of output in
organisational growth and enhancement by giving equal rights to each and every people in
positive way.
How Equal opportunities helps in giving motivation to employees of Hotel Hilton?
As per the view of Sophie Johnson (The Advantages of Equity in the Workplace 2019)
Equality at workplace is very much important by treating in fair manner with employees by
bringing transparency in cause and their relative effect. Equality exist in when people can be
access equal opportunities and here are some major advantages of equal opportunities that
provided by organisation to their employees that are as follows:
Achievement:
Opportunities to employees should be offered in equitable manner that motivates them to
achieve their desirable goals and objectives. Rewards directly related with efforts, ability of an
individual and strive to gain. In context of Hotel Hilton they treat with their employees in equal
manner by giving best working environment by equitable rewards with merit. By applying
equity theory that helps in selecting people at right post for right time.
Employee retention:
It is one of most important factor that helps to retain most talented staff members for long
time in an organisation. It can only be possible if organisation provides equal opportunities to
each and every people in positive way. When employees remain for long time in market they
give their best in achieving organisational goals and objectives in positive way by coordinating
in an effective way.
Attracting talent:
Attracting talent is very much important for an organisation to lead in market by
searching enough competent staff members from the competitive market. With help of equal

opportunities organisation can be build effective image in market and retain for long time in
market by giving equal opportunities to each and every person in equal way. With help of it
organisation can get higher competency level that are potential to reap out important benefits in
competitive world. In context of Hotel Hilton they give equal opportunities to every applicant
who interested to reap out important benefits out of it in positive way. So it is very much
potential to give best opportunities to each and every individual to remain always competitive in
market.
RESEARCH METHODOLOGY
Research methodology is a systematic plan to reach at desirable goals and objectives in
proper way (Lee and Freeman, 2012.). As sociologist asserts a various kinds of research in
which both qualitative and quantitative methods consist in in by including experiments, survey of
research, participant observation and secondary data with statistics.
Research design:
Research design refers to study types in which includes descriptive, correlation and semi
experimental with meta analytical and in sub type of research includes descriptive longitudinal
case study, finding out research problems and hypothesis and many more factors to reach at
desirable objectives and goals. In that research the research design is descriptive design of
research which defines characteristics of population or their phenomenon that should be studied
that helps in reap out important results.
Research approach:
Research approach is a plan and chain of activities in which several steps consisted for
broad evaluation of methods of data collection and by interpreting with analysis. It consist in two
parts that are approach of data collection and approach of reasoning. In particular research
approach of data collection should be used that helps in analysis of collecting knowledge and
information in proper way.
Data collection:
Data collection defined as measuring and analysing proper knowledge and insights by
using standard tools and techniques (Norman, 2016). An organisation with help of Data
collection can easily evaluate hypothesis on information and knowledge as they collected for
conducting research and development. In that research particularly by using primary and
secondary should be used.

Primary research:
Primary research involves collecting knowledge and information directly from the source
majorly from consumers and future consumers of target market by asking questions and gather
knowledge and information from different sources. In that particular research data should be
collected by telephone and face to face conversation.
Secondary research:
Secondary research is very important part to collect data and information from
contrasting primary research (Nott, 2013.). In it summary, collection and synthesis of already
available research should be conducted. It is less time consuming and cheap source of data
collection. In that research secondary data should be collected from various books, articles and
journals to reach at desirable goals and objectives.
Qualitative:
Qualitative research is also known as exploratory research for gaining understanding
reasons, motivation and views with opinions behind conducting research and data. It provides
various kinds of insights that proved beneficial to develop ideas or hypothesis to reach at
desirable objectives. The main aim or objective of that report is to analyse importance of equal
opportunities in an organisation.
Quantitative:
Quantitative methods focus on measurement of objectives and statistics, numerical data
analysis by using polls, questionnaire and surveys by manipulate statical data and information by
using computational techniques. In that particular research researcher used quantitative data that
are more accurate and measurable in nature to reap out important results.
Sampling:
Sampling is an techniques that used in statical analysis by using pre determined numbers
for observation that is taken from the large population (Park, 2012.). That method or
methodology used from samples that rely on larger population on an analysis used in simple
random sampling or systematic sampling. Sampling represent the whole population so it is very
important to take samples from large no. of population size so that measurable and desirable
outcomes can be achieved. In that particular research population is students and business class
people who with help of equal opportunities can enhance their knowledge level and reap out
important benefits out of it.

Sample size:
Sample size refers to choosing a no. of respondents to include in statical sample
(Pecoraro and Ruedin, 2016). It is very much important feature for an empirical study to build
inferences for a population by taking samples. In that research report sample size is 30.
Questionnaire:
Questionnaire is an research instrument in which no. of questions consist in it to achieve
objective of information about respondents.
QUESTIONNAIRE
Name:
Age:
Gender:
Contact no.:
Q1) Do you aware about Equal opportunities?
a) Yes
b) No
Q2) what is the importance of equal opportunities in an organisation?
a) To enhance employee motivation
b) To improve their productivity level
c) To retain employee for long time
Q3) What are the various basis on which employee should be discriminated?
a) Age
b) Sex
c) Gender discrimination
Q4) What are the various laws and regulations that are very much important to protect
self interest of an individual?
a) Gender discrimination act
b) Employment rights act 1966
c) Equal pay for equal work
Q5) What are the effects if equal opportunities not be given to employees?
a) Job unsatisfactory
b) Demotivated workforce

c) Decrease productivity
Q6) What are the different ways to improve employee motivation by giving equal
opportunities?
a) Equal Employee compensation
b) Training and development
c) Work- life balance
Q7) What are the major barriers to give equal opportunities to all people in an
organisation?
a) Diversity Bias
b) Wage equity
c) In Group favouritism
Q8) Does motivated employees help an organisation by increasing its sales and
profitability?
a) Yes
b) No
Q9) Is it obligatory for an organisation to treat in equal manner with each and every
employee?
a) Yes
b) No
Q10) Is rule of government sufficient to provide equal opportunities to the work force in
an organisation?
a) Yes
b) No
Q11) Recommend some ways through which employees retention can enhance
profitability of company.
DATA INTERPRETATION
Theme 1: Equal Opportunities
Q1) Do you aware about Equal
opportunities?
Frequency
a) Yes 18

b) No 12
Interpretation: From the above graph, it has been analysed that it is important to give equal
opportunity to every employee in an organisation. As out of 30 respondent, 18 are in the favour
of equal opportunity at workplace while other 12 are not. Thus, it is essential that every worker
must be treated similarly and should be provided equal opportunities. This will motivate
employees to put more effort in contribution towards the achievement of goals and objectives of
a firm.
Theme 2: Importance of equal opportunities
Q2) What is the importance of equal
opportunities in an organisation?
Frequency
a) To enhance employee motivation 11
b) To improve their productivity level 9
c) To retain employee for long time 10
18
12
a) Yes
b) No

Interpretation: The above bar graph depicts importance of equal opportunities to workers in a
company. As out of 30 respondent, 10 are those employees who sustain in a firm for long period
because of their capabilities, 9 helps in increasing productivity of company. Along with this, 11
respondents helps in enhancing employee motivation. Therefore, it determines that equal
opportunities to employees is very essential because it assist in overall development of
organisation as well as enhances its goodwill and improves position at marketplace. Along with
this it will also helpful for employees because through it they feel motivated as well as connected
toward the firm which enhance their quality of work.
Theme 3: Employee Discrimination
Q3) What are the various basis on which
employee should be discriminated?
Frequency
a) Age 8
b) Religion 12
c) Gender 10
a) To enhance employee motivation
b) To improve their productivity level
c) To retain employee for long time
0 2 4 6 8 10 12
11
9
10
Column B
8
12
10
a) Age
b) Religion
c) Gender

Interpretation: It has been analysed from above graphical presentation that employees are
discriminated on basis of age, religion and gender. As per 30 respondent, 8 workers are
discriminated on basis of their age, 12 on basis of religion and rest 10 on gender basis that is
male and female. Hence, an organisation should not discriminate any worker on basis of these
three sectors i.e. age, religion and gender as well as must provide them equal treatment. For this
they can adopt various practices such as developing rules, regulation and policies. By this they
able to develop positive workplace environment with no discrimination situation.
Theme 4: Laws and Legislations
Q4) What are the various laws and
regulations that are very much important to
protect self interest of an individual?
Frequency
a) Gender discrimination act 15
b) Employment rights act 1966 9
c) Equal pay for equal work 11
Interpretation: From the above graphical representation, it has been examined that there are
various laws and legislations framed by government for equal treatment of employees in a firm.
As per 30 respondents, 15 workers agree with law of gender discrimination act because in many
firms women are given less preference as compared to men. In addition to this, there 9
respondent are in favour of Employment rights act and rest 11 subordinates agree with equal pay
a) Gender discrimination act
b) Employment rights act 1966
c) Equal pay for equal work
0
2
4
6
8
10
12
14
16 15
9
11
Column B

act. Henceforth, organisation should follow the rules and policies of government regarding
employee treatment. Along with this by adopting these rules and regulation company able to
develop as well as maintain proper working condition with no discrimination.
Theme 5: Effects of equal opportunities
Q5) What are the effects if equal
opportunities not be given to employees?
Frequency
a) Job unsatisfactory 12
b) Demotivated workforce 10
c) Decrease productivity 8
Interpretation: From the above pie chart, it is analysed that if equal treatment is not provided to
employees that it can affect organisation in many ways. As per 30 respondent,12 workers will be
not satisfied their job, 10 employees will be demotivated and will not put efforts to achieve goals
and objectives of organisation. In addition to this, rest 10 employees will decrease the
productivity of organisation. So, it is necessary to provide equal opportunities to employees so
that they can retain in company for longer period.
Theme 6: Improve employee motivation
Q6) What are the different ways to improve
employee motivation by giving equal
opportunities?
Frequency
a) Equal Employee compensation 10
b) Training and development 11
12
10
8 a) Job unsatisfactory
b) Demotivated
workforce
c) Decrease
productivity

c) Work- life balance 9
Interpretation: The above graph explains about ways to improve employee motivation by
providing equal opportunities. As per 30 respondent, 11 workers agree that effective training
must be provided which will enhance their skills and capabilities. Along with this, 10 employees
agree that equal compensation should be provided to them and rest 9 are in favour that
compensation should be provided in such a manner that they able to balance their personal as
well as professional life.
Theme 7: Barriers of equal opportunities
Q7) What are the factors that can create
hurdles in implementation of equal
opportunities practices?
Frequency
a) Diversity Bias 7
b) Wage equity 13
c) In Group favouritism 10
10
11
9
a) Equal Employee
compensation
b) Training and
development
c) Work- life
balance

Interpretation: The above pyramid graph presents that there are various factors that become
hurdle in equal opportunities in an organisation. Such as from 30 respondent, there are 7 are in
diversity bias, 13 in wage equity and 10 in group favouritism. These hurdles affects relation of
employees with their superiors and they become demotivated towards their work. Along with
this, organisation is not able to retain it skilled workforce which result in decrease productivity as
well as profitability. So it is necessary for a company to develop proper strategies which will
help them in avoiding these hurdles which leads to positive working condition.
Theme 8: Sales and profitability
Q8) Does motivated employees help an
organisation by increasing its sales and
profitability?
Frequency
a) Yes 16
b) No 14
a) Diversity Bias
b) Wage equity
c) In Group favouritism
0 2 4 6 8 10 12 14
Column B
16 14 a) Yes
b) No

Interpretation: From the above pie chart, it has been analysed that motivated and dedicated
staff helps organisation in increasing their sales and profitability. As per 30 respondent, 16 are in
favour of that while other 14 are not. Therefore, it is important that organisation must provide
healthy and positive environment so that employees remain motivated which will lead in
increase effectiveness, sales and profitability of firm. Along with this they will be able to retain
their talented and skilled workers. For motivating employees company may adopt various
methods such as provide training, financial benefits, growth opportunities and many more. This
is so because by they conduct work in effective manner that help in enhancing sales of company.
Theme 9: Equal treatment
Q9) Is it obligatory for an organisation to
treat in equal manner with each and every
employee?
Frequency
a) Yes 19
b) No 11
Interpretation: This bar graph represents that it is compulsory for every organisation to give
equal treatment to every employee. According to the graph, among 30 respondent, 19 are in
favour while other 11 are not. Therefore, every employee in an organisation must be treated
equally without any kind of discrimination whether it is related to wages, favouritism and many
a) Yes b) No
0
2
4
6
8
10
12
14
16
18
20 19
11
Column B

more. It is because these factors affects employees performance as well as it also creat3es
dissatisfaction in mind of their workers.
Theme 10: Rules of government
Q10) Is rule of government sufficient to
provide equal opportunities to the work
force in an organisation?
Frequency
a) Yes 17
b) No 13
Interpretation: The pie chart presents that whatever rules are framed by government for
employees equal treatment are sufficient or not. As per 30 respondent, 17 are in favour while
other 13 are in against. This depicts that most of an organisation follow laws and policies as per
government. Following rules and policies of government helps business to run in a legal manner
without their interference and company is able to attract capable employees in their business
which will lead in growth of a respective firm.
REFLECTION
Conducting a research is very much important for an organisation to understand the
importance of equal opportunities in an organisation to obtain desirable results and outcomes.
While conducting research I learn lot of things and gather knowledge that proved beneficial to
enlarge business opportunities. I learn way to build teams to accomplish goals and objectives in
17
13
a) Yes
b) No

proper way. But there are some difficulties also face by me that hinders self interest of mine that
are fail to collect accurate data and information that are very much crucial to attain desirable
goals and objectives.
LIMITATION:
Limitations are present everywhere but by finding it in proper way organisation can
eliminate it and can get desirable outcome in positive way. While conducting research
organisation face some problem of data accuracy that are very much potential for an organisation
to get desirable goals and objectives in proper way. Respondents from whom knowledge and
information should be collected not give proper data base that require to get important insights
out of research. To get right kind of output organisation have to accumulate all necessary
information that helps in taking right decision. So it is very much important to make reforms in
organisation works and activities as per the demand in market.
RECOMMENDATION:
It is very much obligatory to bring reforms in works that done in an organisation on basis
of many factors. For a researcher it has been recommended that they have to build effective goals
and objectives that helps in giving direction while conducting research. Researcher have to take
large sampling size so that accurate results should be accomplished to reach at desirable goals
and objectives. In order to data should be collected from different sources so that diversity helps
in taking important decision to reap out important results to get establish in market by evaluating
different aspects in positive way.
CONCLUSION:
From the above research report it has been summarised that equal opportunities is very
much important for an organisation as well as for a individual. Equal opportunities not only gives
motivation level to employees but also enhance their productivity level also. While giving equal
opportunities to employees organisation have to adopt various kinds of norms and regulations
that helps in coordinating their activities in positive manner. There are some important factors
that helps in giving motivation level of employees such as equal wages, training and
development with fair opportunities to prosper are crucial factor to retain competitive employee
for long time in firm. So all are plays very much significant role to distribute tasks and
responsibility to each and everyone.

REFERENCES
Books and journals:
Cuesta, J. and Abras, A., 2013. Education and equal opportunities among Liberian children.
Journal of Economic Policy Reform. 16(3). pp.237-258.
Fleurbaey, M., 2017. Egalitarian opportunities. In Distributive Justice (pp. 235-266). Routledge.
Heath, S., 2018. Preparation for life?: Vocationalism and the equal opportunities challenge.
Routledge.
Ibourk, A., 2012. Contribution of labour market policies and institutions to employment, equal
opportunities and the formalisation of the informal economy: Morocco. ILO,
Employment Policy Department.
Kothari, J., 2012. The Future of Disability Law in India: A Critical Analysis of the Persons with
Disabilities (Equal Opportunities, Protection of Rights and Full Participation) Act
1995. Oxford University Press.
Lee, W.Y. and Freeman, K., 2012. From diplomas to doctorates: The success of Black women in
higher education and its implications for equal educational opportunities for all. Stylus
Publishing, LLC..
Norman, L., 2016. The impact of an “equal opportunities” ideological framework on coaches’
knowledge and practice. International Review for the Sociology of Sport. 51(8).
pp.975-1004.
Nott, S., 2013. Mainstreaming equal opportunities: succeeding when all else has failed?. In
Feminist Perspectives on Employment Law (pp. 229-248). Routledge-Cavendish.
Park, J.J., 2012. Fostering community energy and equal opportunities between communities.
Local Environment. 17(4). pp.387-408.
Pecoraro, M. and Ruedin, D., 2016. A foreigner who does not steal my job: The role of
unemployment risk and values in attitudes toward equal opportunities. International
Migration Review. 50(3). pp.628-666.
Prinz, C., 2018. Transforming disability welfare policies: towards work and equal opportunities.
Routledge.
Riley, R., Metcalf, H. and Forth, J., 2013. The business case for equal opportunities. Industrial
Relations Journal. 44(3). pp.216-239.
Ulrichs, M. and Roelen, K., 2012. Equal opportunities for all?–A critical analysis of mexico's
oportunidades. IDS Working Papers. 2012(413). pp.1-23.
Online:
Equal Employment Opportunity: What Does it Mean and Why is it Important? 2019 [Online]
Available through<https://www.brighthubpm.com/change-management/61586-how-
can-small-businesses-ensure-compliance-with-equal-employment/>.
Equal opportunity 2019 [Online] Available through <https://www.britannica.com/topic/equal-
opportunity>.
The Advantages of Equity in the Workplace 2019 [Online] Available
through<https://work.chron.com/advantages-equity-workplace-2635.html>.