University Report: Managing Change and ESS Support Services Analysis

This report examines the strategies and challenges of managing change within ESS Support Services, a global food service company. The analysis includes an overview of macro-environmental factors impacting the company, such as political, economic, social, technological, legal, and environmental forces, assessed through PESTEL analysis. The report also considers internal factors like business expansion and technological innovation. It then explores various change management models, including Kurt Lewin's three-step model, Kotter's eight-step model, and the CIPD change framework, highlighting their applications and benefits for ESS Support Services. Furthermore, the report discusses employee responses to change, such as denial, bargaining, and acceptance, based on the Kubler-Ross model, and proposes strategies for human resources to support individuals during organizational change. Finally, the report recommends the implementation of Kotter’s model and suggests the use of visual aids to communicate the company’s vision effectively.

Running head: MANAGING CHANGE
Managing Change
Name of the student
Name of the University
Author note

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Table of Contents
Activity 1....................................................................................................................................1
Activity 2....................................................................................................................................4
References..................................................................................................................................6
Appendices:................................................................................................................................7
Appendix A............................................................................................................................7
Appendix B............................................................................................................................8

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Activity 1
Organisational change is indicative of transformation taking place in structure and
process of a company. Management of change in organization is an integral part of planning
and minimizing of employee resistance can aid in functioning of company. A company
should develop the adaptability of changing that can be of help for survival of company in the
competitive environment. Human resources is instrumental in playing important role in
bringing about the changes in company and it provides support to employees during process
of the change management. ESS Support Services is food service company that is popular
across the world and it is leader in the area of food service. The company is the leading
provider of food services which have enabled company in the area of getting great results
(Esskazakhstan.com 2020).
ESS Support Services LLP is influenced by macro-environmental elements like
political, social, legal, economic, technological along with the environmental forces. Macro-
environment has a great deal of influence on the operations of a business and the analysis of
the macro-environment can help company in making suitable strategies on the basis of the
conditions in the market. The presence of different kinds of the internal factors like mission,
in-house capability changes and business expansion have impact on development of ESS
Support Services. Business expansion can expose products along with the services of an
organization to that of broader audience which can increase customers of company.
Technology is taken recourse to by a company that proves to be conducive for innovating an
organisation.
The political issues are rampant in Kazakhstan which bears negative repercussions on
organization. There exists high corruption in the country that proves to be detrimental for the
growth of the business within the country. The country faces various kinds of the political

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challenges that can deter the growth of the business. The country is dependent on export of
the oil and excess amount of dependence leads the way for economic instability within
country. It has impact on aspect of consumer behaviour which has a negative influence on an
organization. Kazakhstan have great supply of mineral and fossil fuel sources and the country
is main exporter of diamonds. People have good standard of the life within country which
would have positive influence on growth of company. ESS Support Services possess the
strong vision and organization delivers solution to that of clients that proves to be valuable in
longer frame of time (Cameron and Green 2019). The objective of the company is to provide
the valuable solution for that of the working community that have helped the company in
serving the community. The organization recruits more than 509,000 people within the
framework of 50 countries that have provided services to people. Expansion have taken place
in business that have been instrumental in increasing number of the customers. Company
have created the location in 40,000 locations which have helped in company development.
The company makes use of POS system that works digitally which have provided customers
with great experience. It have increased operations of organization and provided the valuable
tools that have assisted in bringing about co-ordination of various activities of the firm.
Changes within the parameter of the ESS Support Services will have an effect on the
development of business. The economic crisis taking place in the international environment
would threaten the growth of hospitality industry and it would damage growth of ESS
Support Services. It bears negative influence on organizational strategy which would have an
influence on the business operations. Expansion within organization of the ESS Support
Services can aid company in receiving profitable returns which would have an effect on
profits of business (Youtube.com 2020). ESS Support Services can make use of advanced
technology that can be helpful in simplifying communication between the workers of the
company which can greatly help in the process of the company growth.

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ESS Support Services can make use of the approaches which can help it in
management of process of change. Kurt Lewin’s model involving the three steps (Unfreeze-
Change-Freeze) can be helpful for leader in bringing about radical changes within ambit of an
organization. It can provide leader with process that can implement change efforts within a
company. Kotter took recourse to eight step model which can be of benefit for a company in
management if process of change. The steps that are involved in this model are creating sense
of urgency, developing vision, empowerment, strengthening the gains, building team,
communication and strengthening process of change which can create the way for the
successful implementation of the changes in a company (Youtube.com 2020). CIPD change
framework can be of help for human resource personnel in steering nature of work in a
company. It can create market value and it can be helpful for company in acting on the basis
of the changes. The change model of Kurt Lewin puts attention on area of diagnostic actions
like interviews and that of questionnaires which can play the role of powerful interventions.
The change model of Kotter puts stress on the area of communication which can rightly serve
workers of a company. The element of the measurement is laid stress on in both the models
which provides guidance to team during process of change. CIPD framework proves to be
helpful in implementing strategy of the human resources that imbibes employees with the
requite knowledge along with the skill set which can take company forward in the future.
Kotter’s model can be used by ESS Support Services and the approach can be of great use in
convincing employees about need for change that have the ability of serving interest of the
organization.
The world is suffering from the brunt of an economic crisis that would restrict growth
within the framework of hospitality industry. It would negatively affect the organization and
curb development of company. It is suggested that Kotter’s model can be used by company
that can provide guidance to future direction of company. ESS Support Services can make

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use of useful visuals that can present the right vision to the people. It can help in the
production of the new ideas which can lead to all-round development of company.
Activity 2
Kotter’s change model can be implemented within ESS Support Services that can
bring in the positive changes in the company. The company can take recourse to visuals
which can help in furthering aims of company.
There are several factors that are involved in process of change that can prove to be
crucial for the development of the company. It is the responsibility of employees to manage
change with the help of the right action that can aid in management of change situations
within the workplace. Secondly, managers can facilitate change process which can be of
benefit for the employees as they can understand situation from that of objective standpoint.
The workers should respond along the positive lines which can be helpful in implementing
change in company. Management training is a significant element which can be instrumental
in building capacity of employees for responding to the changes. Fourthly, employees can be
provided with the rewards and the recognition which can inspire them in abiding by the new
changes which have been brought about in the company.
There are specific kind of responses that are shown by workers like denial, bargaining
along with the acceptance. The model of Kubler Ross states that the workers can make use of
defense mechanism as they need time so that they can process new reality. Employees try to
deny the new circumstances the new situations in their life and during change thy lose touch
with reality. Employees think about the work that they have done before which paves the path
for the denial among the workers. Bargaining can be of help for workers in reaching solution
and it can provide the relief for a person. An individual after a brief point of time develop the
ability of accepting the new situation that can enable him to move forth in future. It would

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lead to a decline of the resistance among the workers which can be positive force for the
company.
Human resources can provide support to individuals during organisational change
which can be a positive influence for a company. Firstly, human resources should take
recourse to proactive method that can aid in the process of change of company. It can make
the employees understand necessity for change which can be instrumental in providing
impetus in company. An organization should have a measurement system which can be of
benefit for workers. In the second place, Human resources should induce the engagement
among the employees which can implement change in company. Team approach should be
instilled among the workers which can help managers in knowing regarding the opinion of
workers during organizational change. Employees should partake of meaningful decisions in
company that can aid in process of implementation of change in right direction. Thirdly,
human resources should provide reward to workers that can help in bringing about change. It
can create the way for enthusiasm among workers which can implement change initiatives
within company. The reward strategy can act as a critical driver that can increase the
engagement among the employees and help a company in attaining success.

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References
Cameron, E. and Green, M., 2019. Making sense of change management: A complete guide
to the models, tools and techniques of organizational change. Kogan Page Publishers.
Esskazakhstan.com (2020). [online] Esskazakhstan.com. Available at:
https://www.esskazakhstan.com/ [Accessed 4 Feb. 2020].
Youtube.com (2020). 5 ways to lead in an era of constant change | Jim Hemerling. [online]
YouTube. Available at: https://www.youtube.com/watch?
v=urntcMUJR9M&feature=youtu.be [Accessed 4 Feb. 2020].
Youtube.com (2020). How to Lead Change Management. [online] YouTube. Available at:
https://www.youtube.com/watch?v=PQ0doKfhecQ&feature=youtu.be [Accessed 4 Feb.
2020].
Reading Material
Research Report 2014: Landing transformational change

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Appendices:
Appendix A
Political Economic
 Kazakhstan suffers from the brunt of
the unstable political condition
 Economic instability has effect on
buying trends of people
Social Technological
 People living in Kazakhstan
maintain good standard of the living
 Technological commercialization
within Kazakhstan have aided in
development of industries
Legal Environmental
 The legal system within country are
affected by Islamic law along with
Roman law
 Environmental Code 2007 in
Kazakhstan have been successful in
aligning the national law with the
international standard pertaining to
environmental regulation
Figure: PESTEL analysis
Source: Created by the author

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Appendix B
Strength Weakness
The employees possess strong values Dearth of the trained personnel
Opportunities Threats
Expansion have taken place in business There are competitors of the company in the
country
Figure: SWOT Analysis
Source: Created by the author