Ethics, IT Usage, and International Business: A Comprehensive Report

This report delves into the ethical dimensions of information technology (IT) usage and its impact on health and well-being, examining issues such as mental health challenges, physical health concerns, and cybersquatting. It provides examples of cybersquatting and discusses how this practice is addressed. The report then shifts its focus to international business ethics, identifying and critically evaluating key issues within the fashion industry, particularly regarding labor practices and sustainability. It highlights problems such as forced labor and fluctuating orders. The report concludes by offering solutions and recommendations to mitigate these ethical concerns, emphasizing the importance of ethical principles in business and individual lives, and the need for organizations to address ethical issues to maintain a positive impact. The report references various books and journals to support its findings.

Ethics, Sustainability
and Social Impact

Table of Contents
INTRODUCTION...........................................................................................................................2
TASK 1............................................................................................................................................2
What do you see are the key health and well-being issues in relation to IT usage......................2
Provide examples of cybersquatting and how this practice is being addressed..........................4
TASK 2............................................................................................................................................5
Identify and critically evaluate the key issues.............................................................................5
Provide any solutions and recommendations..............................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7
Books and Journal........................................................................................................................7

INTRODUCTION
Ethics refers to the system of following moral principles in their lives. It is concerned with the
things which are good or bad for individuals. Ethics in information technology refers to the study
which helps to understand various ethical issues concerned with the use and development of
electronic technology all over the world (Ab Wahab, 2021). It is essential to identify various
ethical issues which are connected with the information technology as it will help to provide
various important health and wellbeing services to those people who are affected with these
ethical issues of information technology. There are also several ethical issues which arose in
international businesses. With the increased demand in business the brands had put pressure on
the suppliers which results in forced labor. This report contains important health and wellbeing
issues which arose due to high usage of information technology. It also contains various
examples of cybersquatting and the ways they are addressed in the economy. Further in the
second part this report contains identification of important issues which arose in international
business with their solutions and recommendations.
TASK 1
What do you see are the key health and well-being issues in relation to IT usage
Rapid changes in IT sector information technology usage has at its peak and it is
impossible for this generation to imagine their life without information technology (Watts, and
Scales, 2020). But there are also several important health and wellbeing issues which are faced
when human being with the high usage of information and technology in their day to day life.
With the increased use of information and technology the health and well-being of people are
declining with rapid pace will stop it does not affect only physical health but also has its impact
on the mental health of an human being full stop its impact on both mental as well as physical
health are given below:
Mental health: The impact of over usage of information technology on the mental health of
people is given below:
Lack of in-person social connection: Increased use of information technology has created a
great addiction of people towards the technology which was struck them from their social
connections. In today's world people are generally more connected through digital world in spite

of having social connections with persons who around them (Alexander, Amundsen, and
Osmundsen, 2020). It creates a lack of in person social connection which has given rise to
various health issues related to isolation in their life.
Anxiety and depression: Use of too much technology in daily life has created lot of isolation in
people life which results in anxiety and depression among them. People are not that friendly with
their surrounded people and are not able to share their thoughts with them. This has converted
into anxiety and depression among them which is a major problem for their mental health. It is
the major issue in the health and well-being of over usage of information technology in day to
day life.
Less concentration power: Information technology provides various facilities which has the
lesson the burden of people it has done each and every work of people which reduces their
capability to do the work. It has result in low concentration power of people which puts its
impact on the mental health of people.
Cause stress in people: Increased use of information technology has cause several problems to
the life of people. One of the major problem of information technology is that it became easy to
use with the help of information technology. Then there previous private space became public
then it cause types of stress and their life which is not good for their life. As stress have a
negative impact on the mental health of those people (Delabre, and Okereke, 2020).
Physical health: The physical health of an individual also gets affected of the information
technology which is given below:
Weak eyesight: Use of information technology involves watching at screens for long period of
time. The Ultraviolet rays which has been excreted from computer screens has a very bad effect
on the eyesight of people. It also cause severe headache and generally damage eyesight slowly.
Information technology is a great reason that people has damage eyesight these days at very
early stages of their life.
Physical activity and Nutrition: Physical activity is very essential to prevent from several
harmful disease like heart stroke, cancer and many more. It also helps to relieve from depression
and improves mood. These days people are more depend on information technology and

technology provides various ways to do their work at their places sitting at one place which has
reduced physical activity in people and affects their health in several manner.
Overweight and Obesity: Lack of physical activity and nutrition in people causes them problem
of overweight and obesity which is reason of various harmful disease. Several doctors have a
debate that obesity is also a kind of disease which should be treated in order to have a healthy
lifestyle (Joaquin, and Biana, 2020).
Provide examples of cybersquatting and how this practice is being addressed.
Cybersquatting is a process in which an individual register sell or use the domain name of
another business having a trademark already registered with goodwill an intent to earn profits
from the market. There are various examples in the market in which people use famous
trademarks in order to earn profits in the market. Some of them are given below:
Examples of cybersquatting
There are so many examples of companies who are victim of this cyber squatters as it affects the
profitability as well as goodwill of the business as their customers buy the products by thinking
that it is the company’s original products and their trust gets broken by the duplicate product.
The example of victim of cybersquatting are Panasonic, Avon, Hertz and many more.
This can be addressed from two options which are available in United Kingdom:
 Company has the option to sue the cybersquatting and get justice under the provisions of
anti-cybersquatting consumer protection act.
 To fight with cybersquatting one option with the company is to use international
arbitration system which was created by the internet corporation of assigned names and
numbers.
Anti-cybersquatting consumer protection act has been formulated to prohibit cybersquatting and
prevent the companies from this crime which has been increasing day by day on the internet
(Lee, Wood, and Kim, 2021). They also provide an option which is less expensive and faster to
the companies which has been mostly considered by trademark experts to address the issue from
Internet Corporation of assigned names and numbers arbitration system. The system provides
justice through the case filed in the arbitration and other legal proceedings regarding this crime.

The proceeding under this system is faster than other legal proceeding which is comparatively
less expensive than lawyers and other expenses in legal cases.
TASK 2
Identify and critically evaluate the key issues
There are several brands in the fashion industry who are dependent on adapting fast
fashion in their organization to attract more and more customers (Urdan, and Luoma, 2020).
These organization take supply of their clothes from manufacturing industries and sale with their
brand name. The brands such as Nike, Primark and H&M use Indian manufacturing organization
to take manufactured designs for their products. The business
Constant order fluctuation: As clothing industry is dynamic in nature their orders and the
manufacturing industries get their orders in in heterogeneous manner. Fluctuation in orders
creates high pressure on the manufacturing industries which results in several problems to the
industries
Forced child labor: Major issue which has been faced with these high pressure on
manufacturing industry is that they are forced child labor in order to complete their orders pick
from these famous brands. Their forced to use the child labor as they have no option remain
which is a major ethical issue as it violates the human rights of children (Maseno, and Wanyoike,
2020). Primark is also previously traces this negative publicity of post child labor in their
manufacturing units in order to complete their orders or have high pressure on the manufacturing
companies for their products and services.
Forced bonded labor: In order to complete the orders and work pressure given by famous
brands such as Nike, Primark and H&M the company has previously get the bonds signed by
their labors and forced them to do the work on overtime in order to complete the orders they
have already taken from these brands. There are various labors who signed Bond with the
organization and forced by the organization to work with them in any manner. This force
sometimes violates their basic human rights and affects their health and well-being also. It is not

ethical to use forced bonded labors in such a manner that it has violated the basic human rights of
the workers.
Provide any solutions and recommendations
There are several recommendations and solutions of this problem of over pressure on the
manufacturing units which has been given by top fashion brands business practices. The
exploitation of workers can also be reduced by various options. As the organization chooses
other manufacturing units to have supply of the latest fashion and their organization the company
as an option to appoint moon manufacturing units to take their supplies. Demand in the market of
the company the company can have several options in their list of different manufacturing
industries to apply in the peak time so that they can provide business too many manufacturing
organizations and reduced workload on single organization (Penaflor-Guerra, Sanagustín-Fons,
and Ramirez-Lozano, 2020).
Another solution to this problem is to have a regular check on the manufacturing units by
the brands that they are not indulge in any kind of ethical issues as it also affects the reputation
of the brand in the market. They should always take care that the company has operates its
business in ethical manner. The company can also pre-determined there sales to provide regular
orders to their suppliers to avoid work pressure on the organization (Torelli, 2020).
CONCLUSION
From the above discussion it has been concluded that ethics have a great impact on a
business and life of an individual and each and every individual should work with some moral
principles so that they can achieve great success in their life. Information technology also has
various bad impacts on the health and well-being of an individual also this information and
technology provides an option of cybersquatting to the businesses which is equivalent to the
crime in the world of internet. This report helps to conclude that international business also have
several ethical issues which needs to be identified by the organization and resolve them to
achieve more and more customers from the market. Big brands in fashion industries such as Nike
air Primark and H&M involve in these times of ethical issues as the manufacture their products
from Indian manufacturing organization and high pressure of the manufacturing from the brands
as force child labor and bonded labor in those manufacturing industries. This case study helps to
learn that this has impacted the business of the organization.

REFERENCES
Books and Journal
Ab Wahab, M., 2021. Is an unsustainability environmentally unethical? Ethics orientation,
environmental sustainability engagement and performance. Journal of Cleaner
Production, 294, p.126240.
Alexander, K.A., Amundsen, V.S. and Osmundsen, T.C., 2020. ‘Social stuff’and all that jazz:
Understanding the residual category of social sustainability. Environmental Science &
Policy, 112, pp.61-68.
Delabre, I. and Okereke, C., 2020. Palm oil, power, and participation: The political ecology of
social impact assessment. Environment and Planning E: Nature and Space, 3(3), pp.642-
662.
Joaquin, J.J.B. and Biana, H.T., 2020. Sustainability science is ethics: Bridging the philosophical
gap between science and policy. Resources, conservation, and recycling, 160, p.104929.
Lee, J.H., Wood, J. and Kim, J., 2021. Tracing the trends in sustainability and social media
research using topic modeling. Sustainability, 13(3), p.1269.
Maseno, M. and Wanyoike, C., 2020. Social Entrepreneurship as Mechanisms for Social
Transformation and Social Impact in East Africa An Exploratory Case Study
Perspective. Journal of Social Entrepreneurship, pp.1-26.
Penaflor-Guerra, R., Sanagustín-Fons, M. and Ramirez-Lozano, J., 2020. Business Ethics Crisis
and Social Sustainability. The Case of the Product “Pura Vida” in
Peru. Sustainability, 12(8), p.3348.
Torelli, R., 2020. Sustainability, responsibility and ethics: different concepts for a single
path. Social Responsibility Journal.
Urdan, M.S. and Luoma, P., 2020. Designing Effective Sustainability Assignments: How and
Why Definitions of Sustainability Impact Assignments and Learning Outcomes. Journal
of Management Education, 44(6), pp.794-821.
Watts, N. and Scales, I.R., 2020. Social impact investing, agriculture, and the financialisation of
development: Insights from sub-Saharan Africa. World Development, 130, p.104918.