Tourism and Travel Diploma: Case Study - European Tour Planning

This case study analyzes a customer's inquiry regarding a European tour, focusing on tour providers Topdeck and Contiki. The assignment addresses the suitability of these companies for solo travelers seeking responsible and enriching experiences. It highlights destination highlights such as Paris, Florence, London, and Rome, and emphasizes the responsible tourism practices of Topdeck. The analysis references the importance of responsible tourism, as defined by Manente, Minghetti & Mingotto (2014), and explores how Topdeck integrates these principles into its operations to offer memorable and sustainable travel experiences. The document provides a detailed overview of the companies, their offerings, and their commitment to responsible tourism, offering valuable insights into the travel industry.

Running head: TOURISM AND TRAVEL DIPLOMA
TOURISM and TRAVEL DIPLOMA
Name of the University
Name of the Student
Author Note

1
TOURISM AND TRAVEL DIPLOMA
Answer to question 1
The tour providers Contiki and Topdeck are the perfect choices for solo travelers or
adventurous for a memorable trip. Continki offers 8 different travel styles including mini
small trips and self-determining itineraries. Other styles are Discoverer, High Energy, In
Depth Explorer, Camping which is only available in Europe, Sailing and snorkeling Winter.
Topdeck identifies its trips by accommodations style and by time of year including Hotel,
Hostel Plus and Camping. The reason for choosing them Contiki and Topdeck is because
they provide the freedom to explore, provide unique experiences, worth for money, delicious
food, expertise in the field and lasting friendships with young explorers.
Answer to question 2
Destination highlights or attractions that will delight the customer on this European
tour could be Paris, Florence, Italy, Netherlands, London and Rome. Topdeck provides
adventurous and fun seeking experience to solo explorers by providing multiple
accommodations like bungalows, hotels, yachts and cabins that is specific to the destination
visited. It provides the true local European experience by travelling in small groups. It
provides a camping trip, the best affordable way to explore Europe and know the ultimate
outdoor experience. The hotels provide ample facilities to spend a ‘me time’ and extra time to
chill.
Answer to question 3
Responsible Tourism refers to creating enhanced places for people to live in and to
visit (Manente, Minghetti & Mingotto, 2014). Responsible Tourism involves that hoteliers,
local people, governments and tourists take responsibility to make tourism much more
sustainable. ("Responsible business overview | Responsible business", 2019). These

2
TOURISM AND TRAVEL DIPLOMA
principles are not just words; they are embedded in the culture of Topdeck and daily
operation of each trip. Their passion is to encourage travelers during life-
changing experiences and make dreams a reality. They say no to sacrifice quality, freedom,
and believe that singly adventures must go hand in hand with memorable moments
with compatible travelers. Additionally, they offer variety, comfort and worth for money, and
promise a comfortable holiday, overloaded with real life experiences.

3
TOURISM AND TRAVEL DIPLOMA
References
Manente, M., Minghetti, V., & Mingotto, E. (2014). Responsible tourism and
CSR. Switzerland: Springer.
Responsible business overview | Responsible business. (2019). Retrieved from
https://www.intrepidtravel.com/au/about/responsible-business