HND Unit 7: Managing Conference and Events Report - Savoy Hotel

This report, focusing on the Savoy Hotel, delves into the multifaceted world of conference and event management. It begins by defining various dimensions and categories of events, including conferences, hallmark events, mega events, major events, and minor events, while also exploring current trends such as virtual and hybrid events. The report then outlines the practical aspects of event planning, detailing event layouts designed to meet client briefs, including room configurations, guest capacity, and essential amenities like air conditioning and Wi-Fi. It also highlights the additional services that enhance the client experience. Further, the report examines different management roles within the event industry, such as conference architects, event operations managers, event coordinators, and sales managers, emphasizing the management skills and attributes necessary for success. Finally, it addresses crucial measures for ensuring safe and secure events, covering environmental, staff, and customer considerations. The report provides a comprehensive overview of event management principles and practices.