Event Management Project: Business Diversification and Event Planning

This project delves into the multifaceted world of event management, focusing on the diversification of a local grocery business, Mighty Small, into the event sector. The project explores different categories and dimensions of events, providing examples to illustrate the distinctions between corporate, private, and fundraising events. It examines current trends influencing the event sector, such as security concerns, workforce issues, and the adoption of advanced technologies, and analyzes how events are adapting to stay innovative. Furthermore, the project critiques the development of the event sector, offering specific examples from various event categories. It also includes the design of a room layout for a wedding party, showcasing the practical application of event planning principles. The second part of the project explores management roles and job opportunities, reviewing the necessary skills and attributes for success, and emphasizes the importance of safety and security measures in providing a safe event environment. The project concludes with recommendations for improving security and safety provisions, considering the benefits and costs for businesses, staff, and guests.