Darebin City Council: Events Venue Management Case Study Analysis

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Case Study
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This case study analyzes the Outdoor Sports Venues Infrastructure Policy 2012 of Darebin City Council, focusing on the strategic direction for sport and recreation. The analysis examines the council's intent behind the chosen components: a sports venue classification system, standards for support infrastructure, criteria for prioritizing pavilion development, and standards for pavilion redevelopment. The council aimed to ensure the renewal, upgrade, and maintenance of leisure infrastructure to meet service standards, involving sports clubs in the process. The policy components are designed to meet the needs of sports clubs, casual users, and the broader community, with an emphasis on environmentally sustainable design and equitable resource allocation. The analysis offers insights into the council's objectives, including maximizing facility usage, promoting multi-purpose potential, and fostering community participation.
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Running head: EVENTS VENUE MANAGEMENT
Events Venue Management
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1EVENTS VENUE MANAGEMENT
1.
Classification system can segregate any cauterised information in order to pay
attention each and individual section of the facilities individually based on the priority.
Therefore, as the initial component classification system enables the authority to identify
each sports venue with its required refurbishment by making separate groups for similar
venues. The standard for the provision of support the infrastructure works as a benchmarking
system (Gash & Murakami, 2015). Through standardisation, the authority can compare the
existing and further renovation outcomes with a specific measurable standard.
Standardisation will also allow the authority to find out the amount of refurbishments
required for any particular venue for maintaining the standard (Yao & Schwarz, 2017).
Therefore, both standardisation and classification system need some specific attributes or
scoring systems which can help to classify a particular venue or to maintain the standards.
The prioritisation system will also help to make the activity list or holistic refurbishment
plan. Therefore, along with the basic components of the refurbishment planning
implementation or execution of activities need active workforce and monetary investment
(Gash & Murakami, 2015). This investments required to be distributed within the council and
the respective class according to the type of the pavilions. For this purpose, the responsibility
for provision has been developed which can also help to maintain the infrastructure and
amenity components up to the standardised level.
2.
All these policies will help the council to impose a strong maintenance system that
ensure the quality of the sports venues and its pavilions. The aim of the council is developing
a framework to ensure existing and future leisure infrastructure is renewed, upgraded,
maintained and operated to meet service standards while involving the responsible Clubs in
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2EVENTS VENUE MANAGEMENT
this consistent procedure. The primary aim of the council is to meet current and projected
needs of sports clubs, casual users and the community. In order to do so the council made all
these four components. At the same time, all these four components of infrastructure,
development and renewal system focus on the infrastructure of the Outdoor Sports Venues.
Darebin City Council is seeking for redevelopment of multiuse community pavilions and
rationalisation of building stock while maximising the usage, flexibility and multi-purpose
potential of current facilities (Darebin.vic.gov.au., 2012). Another aim of this process is to
promote environmentally sustainable design for pavilion upgrades. Darebin City Council also
wants to prioritise the financial resources to provide equal opportunities to the community for
participation.
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3EVENTS VENUE MANAGEMENT
Reference:
Darebin.vic.gov.au. (2012). Outdoor Sports Venues Infrastructure Policy 2012. Retrieved
from http://www.darebin.vic.gov.au/-/media/cityofdarebin/Files/YourCouncil/
HowCouncilWorks/CouncilPlan/CouncilStrategies/Healthy-and-Connected-
Community/Outdoor-Sports-Venues-Infrastructure-Policy-2012.ashx?la=en
Gash, A., & Murakami, M. (2015). Venue Effects: How State Policy Source Influences
Policy Support. Politics & Policy, 43(5), 679-722. doi: 10.1111/polp.12128
Yao, Q., & Schwarz, E. (2017). Transnational venue management corporations and local
embeddedness. International Journal Of Sports Marketing And Sponsorship, 18(1),
70-80. doi: 10.1108/ijsms-05-2016-0008
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