Business Decision Making: Excel Ltd Project Analysis & Evaluation

This report presents an analysis of business decision-making within the context of a project undertaken by Excel Ltd. The analysis incorporates primary research data regarding juice consumption habits and preferences, revealing that a majority of respondents consume juice, primarily 1-3 times per month, with an increasing trend in consumption. Furthermore, respondents generally believe that health juice consumption will increase in the future. The report includes a trend line indicating projected sales increases, supported by the research findings. A Gantt chart and network diagram are used to illustrate project timelines, estimating project completion in 20 days. The report concludes by emphasizing the growing health consciousness of consumers and its potential to drive increased sales of health juices, supported by project evaluation techniques.

BUSINESS
DECISION
MAKING

Do you consume juice

Interpretation
From table it can be seen that most of the respondents
admit that they consume juice. Out of 50 respondents 45
says that they consume juice. While, only 5 respondents
state that they do not consume juice. Means that majority
of people like to consume juice.

In a month how many times you
consume juice

Interpretation
Majority of people accept that in a month they consume
juice 1-3 times. While ten respondents admit that they
consume juice from 4-7 times in a month. In further
research it has been find out that only 3 and 2
respondents consume juice in a 7-9 and 10-14 times in a
month. Hence, it can be said that majority of
respondents consume juice 1-3 times in a month.

Your consumption of fruit juice
incresea, decreases or remain
stable

Interpretation
In order to measure increase of decrease in consumption
of fruit juice this question was asked to respondents. 30
people accept that their frequency of consumption of
fruit juice gets increased.

Contd.
While only 5 respondents said that their frequency of
consumption of juice gets declined. On other hand, 10
respondents admit that their consumption of fruit juice
is stable. So, it can be said that majority of people
increase consumption of fruit juice.

In future consumption of health
juice will increase

Interpretation
In research an attempt is made to identify that in future
health juice consumption will increase or not. As per fact
it is clear that majority of respondent’s thinks that
consumption of fruit juice will increase. In respect to this
10 are agree, 15 are strongly agree and 5 are somewhat
agree with this statement.

Contd.
On other hand, ten are disagree with this statement
followed by 5 respondents that are highly disagree
with this statement. So, it can be said that majority of
respondents thinks that consumption of fruit juice will
increase.

Trend line