Stakeholder Strategy & Portfolio Analysis: Facebook and D&H Foods

This presentation delivers a comprehensive analysis of two distinct business cases: Facebook's stakeholder strategy development and implementation, and a portfolio analysis of D&H Food Group. The Facebook segment delves into identifying and analyzing key stakeholder groups, including swing, defensive, offensive, and hold stakeholders, proposing strategic options and implementation strategies tailored to each group. The presentation then transitions to a portfolio analysis of D&H Food Group, utilizing tools like the BCG matrix, GE-McKinsey matrix, and synergy matrix to evaluate the performance of various product lines such as Munchy Biscuits, Pure Juice, Funville, Burgers R Us, and Home Fresh. The analysis provides insights into market share, growth potential, and recommendations for strategic resource allocation, culminating in a conclusion that emphasizes the importance of portfolio analysis for companies with diverse product offerings. The presentation underscores the need for adapting to market changes and implementing strategies to meet stakeholder expectations.

Stakeholder Strategy Development and Implementation
Facebook

INTRODUCTION
• The stakeholder strategy plan is defined as a plan or a guide which directs the
company for managing effective communication with key stakeholders.
• The following presentation will outline the stakeholder strategy development of
Facebook (Dou, Zhu and Sarkis, 2015).

Stakeholder Analysis (summary)
The stakeholder analysis is a technique
which is used by different companies in
order to identify the different
stakeholder and analyse and evaluate
the needs and expectations of the
stakeholders.

Swing Stakeholder: strategic options
• These stakeholders are a type of stakeholders who
have high cooperative and high threatening
abilities which influences the outcome for a
particular situation. The swing stakeholders are
customers.
• These types of stakeholder scan either help the
organization or hinders the working of the
company (Novikov, 2018).

Swing Stakeholder: recommendations
The major recommendation for
the swing stakeholders of
Facebook that is the consumers
is that they must be participative
in the change of rules program

Defensive Stakeholder: strategic options
• The defensive stakeholders of Facebook are its employees who works for
Facebook.
• These are the stakeholders which helps the company in taking measures for
accomplishing and assisting the company in achieving its objectives and goals.
• The strategic program for the defensive stakeholders is to hold and sustain all the
standard and the quality which the company have and which is distinct from its
competitors.

Defensive Stakeholder:
recommendations
• The major recommendation for the defensive stakeholder is that they must hold
some meeting of the shareholder.
• This helps the company in managing business practices with reference to belief
and values of these stakeholders like employees.
• The strategy will assist in creating enhanced value to the shareholders.

Offensive Stakeholder: strategic options
• The offensive stakeholders of Facebook are the government. These are a type of
stakeholders which helps the company in achieving the objectives by way of
complying with some rules and regulations.
• This helps the company in gaining a competitive position by taking away the
market share from the competitors. It is because of the reason that the government
interferes to a great extent.

Offensive Stakeholder: recommendations
• The major recommendation for the offensive stakeholder is to adapt to the market
and governmental changes which are been happening within the external
environment.
• It is necessary to update with the latest changes so that it is not obsolete with the
current market trends.

Hold Stakeholder: strategic options
• These are a type of stakeholders which involves maintaining and sustaining the
position of the company in the market.
• The hold stakeholder of Facebook are the owners because they are putting a lot of
investment in the company.

Hold Stakeholder: recommendations
• The hold stakeholders are generally the suppliers of the company
• The supplier’s performance should be recorded and assessed and to manage cost
effectiveness at time of purchase of raw material.

Strategy implementation
• It refers to as the process of applying the recommended strategy in order to
improve the state and position of the company within the market.
• There are many different types of ways through which the company can
implement the different strategies within the business. The strategy is
implemented in order to meet the expectations of the stakeholders.