Detailed Financial Analysis Report: Facebook 2014-2015 Performance

This report provides a comprehensive financial analysis of Facebook for the years 2014 and 2015. It begins with an introduction to Facebook and its business model. The analysis is structured around three key components: balance sheet analysis, income statement analysis, and ratio analysis. The balance sheet analysis examines changes in assets, equity, and liabilities, highlighting a 23.6% increase in total assets and a 22.5% increase in equity from 2014 to 2015. The income statement analysis reveals significant growth, with sales increasing by 51.5%, gross profit by 46%, and net profit by 25.43%. Ratio analysis assesses profitability, efficiency, and liquidity, showing a decrease in return on equity, a slight decrease in asset turnover, and improvements in liquidity and debt-equity ratios. The report concludes that Facebook experienced substantial growth and financial equilibrium during this period, with increasing revenue and satisfactory liquidity, supporting its mission and vision.