FarmGrow Mobile Application Project: Development and Interface Design

The FarmGrow mobile application project focuses on creating a user-friendly food ordering app using the Balsamiq tool for interface design and incorporating heuristic principles to enhance usability. The project emphasizes user requirements such as easy login/logout, food ordering, and event hall booking, while also addressing business needs like marketing and revenue generation. Inspired by the Foodora application, the design aims to attract a broad customer base by providing a familiar and intuitive experience. The application includes features like a delivery page and a tracking system, ensuring comprehensive functionality and user satisfaction. This project solves user and business needs effectively, positioning itself competitively in the market. Desklib provides access to this project and many other solved assignments.

Title: FarmGrow mobile application
Author: Amer Ali
Author contact Address: Pl. fill this details.
Abstract
In recent years the mobile applications are becoming a great advantage for the user. Through
this mobile application, many users solve the problems that they are facing on daily basis.
Food applications also play an important role in user’s daily life. User wants the application
through which they can order their food at their place in an easy manner. Based on these
things the mobile application is developed by taking the help of the Balsamiq tool. Through
this tool the design of the mobile application can be sorted in an easy manner. while
developing this mobile application I have used different images, icons, breadcrumbs and
textbox so that user can enter their details in an easy manner. Also, checkbox and date input
is also implemented by me so that the data of user can be entered in a proper manner.
Introduction
The mobile application has to develop in an interactive and compact manner so that
application can be used over internet in an easy manner. In making the design all the points of
the user have to be covered (Goel, 2012). Under this, there is the requirement of managing
the goals of the organisation as well as user who are going to use this mobile application.
Also, there is the need of following the principles so that the work can be completed in a
proper manner. To maintain the establishment of the application among the competitor there
is the need of following proper technology as well as principles.
Reflection over interface design
Design of interface:
Interface of the FarmGrow application is done by taking the help of the Heuristic principles.
Under this principle, different criteria are fulfilled by me. These criteria are discussed below:
Visibility of status to the user:
As per this principle, there is the requirement of providing the feedback to the user for what
he/she clicks on the system. Evidence of this principles can be seen through the back button

that is placed on the top of the interface. Through this user can easily switch to back page in
an easy manner.
 Real world matching of system
As per this principle, there is the requirement of showing the components that are similar
to real world. This thing can be seen through the images that are placed on the screen
(Uxness, 2015). Through these images, user can order the thing without reading the
content that is written in the application.
 User control over system:
As per this principle, there is the requirement of control by the user. This thing can be
seen through checkboxes. These check boxes are implemented in address section.
 Error preventions in system:
As per this principle, there is the need of preventing the errors that are going to be present
inside the application. User loves the applications that are error free. This thing can be
seen in the password section. There I have provided confirmation password so that if user
enters wrong password then that error pop up is going to be there (Browne, 2012).
 Following standards in system
As per this principle, there is the need of following the standards so that user can
understand the things in an easy manner. Evidence of this principle can be seen through
the icons that are used in this mobile application (Chisnell, 2010).
 Error recovery
As per this principle, the application has to recover themselves from the error. This thing
can be seen from the forgotten password page. Through this page, user can renew their
password in an easy manner.
Requirement from side of user
User wants the application in which he/she can login or log out in an easy manner. Also,
there is the need of ordering the food by the user. Through this user can order n number of
things in an easy manner. While developing this mobile application I have included different
factors such as login page, room booking and social plugin through which user can operate
functionalities in an easy manner (Mintz, 2012). All the requirement is developed by taking
the help of the heuristic principles. User wants to book a hall for the event in an easy manner.
Payment page is also placed through which the user can easily check out for the services in
an easy manner.

Influencing factor
Development of the FarmGrow mobile application is developed due to different factors.
These factors can be categorised into different factors. While developing these things user
requirement, as well as business requirements, are fulfilled by me in full flagged manner. A
business requirement like marketing and revenue generation can be increased through the
application in an easy manner. Also, user requirements like easy GUI and navigation are
implemented by me through the Balsamiq tool in an easy manner. Through seeing all these
factors, the requirements of the user can be maintained in an easy manner. due to these
things, it makes a good space among the competitors that are present in the market (Ickin et.
Al, 2012).
Similar interface
The application is developed by taking the inspiration from foodora application. I develop the
delivery page using this application. Also, one thing that I love from this application is how
and when to eat. Also, the tracking page is developed from this page. As maximum
Australian persons order food from this mobile application, therefore, following the theme of
this mobile application is done to attract more customer. Link of this application is
https://play.google.com/store/apps/details?id=de.foodora.android&referrer=adjust_reftag
%3DcQgWmMVLRxFaS%26utm_source%3DWebsite%26utm_campaign
%3DAU_Landingpage_Badge_AND.
Figure 1: Foodora application

Conclusion
It can be concluded that the FarmGrow application is solving the things that are associated
with the user. Also, this application is solving the business needs in an easy manner. as this
application is developed by taking the help of the Heuristic principles, therefore, all the
functionalities can be covered in an easy manner. Development of the application is done by
taking the help of the Balsamiq tool. Through this tool, all the requirement of the user can be
solved in an interactive manner.
References
 Browne, K., & Anand, C. (2012). An empirical evaluation of user interfaces for a mobile
video game. Entertainment Computing, 3(1), 1-10.
 Chisnell, D (2010). What You Really Get From a Heuristic Evaluation. Retrieved from
https://uxmag.com/articles/what-you-really-get-from-a-heuristic-evaluation
 Goel, M., Wobbrock, J., & Patel, S. (2012). GripSense: using built-in sensors to detect
hand posture and pressure on commodity mobile phones. In Proceedings of the 25th
annual ACM symposium on User interface software and technology (pp. 545-554). ACM.
 Ickin, S., Wac, K., Fiedler, M., Janowski, L., Hong, J. H., & Dey, A. K. (2012). Factors
influencing quality of experience of commonly used mobile applications. IEEE
Communications Magazine, 50(4).
 Mintz, J., Branch, C., March, C., & Lerman, S. (2012). Key factors mediating the use of a
mobile technology tool designed to develop social and life skills in children with Autistic
Spectrum Disorders. Computers & Education, 58(1), 53-62.
 Uxness (2015). 10 Heuristic Principles – Jakob Nielsen’s (Usability Heuristics).
Retrieved from http://www.uxness.in/2015/02/10-heuristic-principles-jakob-nielsens.html
Appendix
Figure 2:Confirm password

Figure 3: Back button
Figure 4: Checkbox implementation