Business Plan for Fast Track Courier Company: BSBMGT605

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Added on  2022/12/26

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AI Summary
This report presents a business plan for Fast Track Courier Company, a family-owned courier service operating in Sydney. The plan outlines strategies for expanding the business, particularly within NSW and potentially into new markets like Newcastle. The report details the company's current products and services, its competitive market position, and proposed operational improvements. Key aspects of the plan include organizational changes, financial forecasts, and the need for licensing in new markets. The report also includes a communication strategy and stakeholder analysis, identifying the impact of changes on various stakeholders such as management, employees, government, customers, suppliers, and competitors. It explores the information required by each stakeholder, relevant timeframes, and communication methods to ensure understanding and successful implementation of the business plan, aiming for a 40% increase in sales within three years. The report concludes with a discussion of the company's expansion into new areas and the importance of adapting to change. The plan also encompasses various aspects of leadership and management to ensure the successful implementation of the business plan.
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A business plan for Fast Track Courier
Company
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Executive summary
Fast Track Courier should expand its business in NSW
The company should enter new markets to serve new customers
the company should undergo an organisational change
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Introduction
Business organizations have to undergo organizational changes in
order to expand its revenue base.
Organisational changes often require the employees of the
organisations to embrace changes.
The aim of the presentation would be to explore the change
management operations Fast Track Couriers which was a family owned
business.
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Description of the business
(background)
Fast Track Courier Company was a family owned business, which
delivered medium and large sized couriers in Sydney.
The main products of the company included delivering parcels to
medium sized companeis which formed a major portion of its customer
base.
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Business products and services
The main products of Fast Track Courier Company consisted of delivery
of parcels to the small and medium sized companies.
The unique selling proposition of the company consisted of its reliable
mail delivery services, which the customers could avail at reasonable
prices.
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Marketing activity – the market
Fast Track Courier Company operated in the highly competitive courier
market of Australia, which was experiencing increase in demand for
reliable courier services at legitimate prices.
The courier market of Australia especially around the Sydney region
was experiencing increase in demands from customers to deliver
couriers at the respective regional offices in area like Wollongong.
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Business operations:
Productivity and performance targets for key result areas (in
consultation with key stakeholders):Fast Track company aimed to
achieved several business productivity and performance targets.
Financial and non-financial performance measures:
Initiate its regional delivery services within New South Wales within 12
months.
Increase in sales by 40 percent in the coming three years
In customer satisfaction
Modernisation of the trucks
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Detail resource requirements, including human
resources, capital equipment and other
resources required to achieve business goals:
Human resources
Capital
Other resources.
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Management and organisational
structure
The management or the organisational structure of the company
should change from a family oriented one to a business-oriented one.
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Proposal
The company should get listed on the ASX.
Enable the company to fuel its business expansion strategies.
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Financial background trading to date
forecasts and risks(Attached)
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Licensing include any permits or
licences required
Fast Track Courier should obtain licenses to operate in new markets.
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