Analyzing Lean Project Management: The FIFA 2018 World Cup Case Study

This report demonstrates the fundamental guidelines of lean projects implemented during the FIFA 2018 World Cup, emphasizing value creation within project management. It analyzes the Voice of Customers (VOC), Critical Customer Requirements (CCR), and Critical to Quality (CTQ) parameters...Read More

Running head:MANAGING LEAN PROJECTS
Managing lean projects
(FIFA 2018 World Cup)
Name of the student:
Name of the university:
Author Note

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Executive summary
In the following study, the fundamental guidelines of lean projects of FIFA 2018 are demonstrated.
This has been with more values under the area of project management. It also analyses Voice of
Customers, different critical customer requirements and essential other qualities. Moreover, it also
dissects various methods of implementations of lean project management, examining of PMBOK
and PRINCE 2. At last, this has also investigated different ways of DMAIC. This also includes
different Six Sigma methodologies.

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Introduction:
The 2018 FIFA World Cup, is a popular event. It is contested by a national team of men. It is
conducted once every four years. The lean project management indicates the deployment of lean
ideas such as thinking of project management. This has comprised of various ideas familiar with
multiple other lean concepts.
The core principle of lean project management is to provide more values with secondary
wastes within are of project management. The report analyses VOC or Voice of Customers, Critical
to Customer requirements of CCR, CTQ or essential qualities. Here, this study also discusses the
implementing methods of lean project management, analysis of PRINCE2 and PMBOK. Ultimately,
it has demonstrated various DMAIC methods and agile practices of Six Sigma Techniques.
1. Demonstration of different terms related to FIFA World Cup 2018:
1.1. Voice of the customer (VOC):
VOC captures different feedbacks of requirements as received from clients. It can be both
external and internal. Moreover, it is used for providing customers having the most effective service
quality and class products. Then it is also processed to be continually innovative. This makes
changes in the customer requirements. This has been describing states and different unstated
necessities and perquisites of customers. Various ways are there in obtaining this. This has also
included direct discussions and interviews, warranty data, complaint logs, field reports, focus teams
and surveys. It is seen that VOC is needed to be flexible. This assures customer contact strategies.
This teams must be resilient to measure the ups and downs (Kryger, 2018). Moreover, this must be
done around the overall campaign life-cycle. This, as an element of a customer contact strategy, can

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be assured that the teams get briefed, and those objectives are understood sufficiently. A sense of
occasions, customer needs and fixture schedules are also required to be considered here.
Besides, customer interactions have been rising over different channels at different times.
Further, the values must be incorporated into every type of communications. Here, in the current
case, the World Cup has been comprising of enormous opportunities and has been there to
developing scaled with new customers. Here the teams can access more values. It is done during
customer contacts as the campaign is understood. Further, here investments have been made on
resources. These teams, processes and systems have been invested and equipped in coping with a
rise in demands of different customers. This is across the overall journey of customers. This
customer interaction landscape is found to be changing to be more demanding. This has needed the
support across the day.
1.2. Critical to Customer Requirements or CCR:
This gets rejected as different expectations are not met. It must be reminded that customers
are the ultimate authority to determine end values of services and products. They have possessed
their own decisions to buy. Personal customer requirements are known, arrangements can be made in
FIFA having much confidence (Hofmann, Gems & Smith, 2018). Moreover, measurable
performance standards have been vital for meeting customer requirements.
Further, complex to customer elements have been targeted for initiates like process. Also,
critical to customer elements are being targeted for process development initiatives for identifying
ways to develop business or manufacturing processes. Here, complex customer necessities are
required to be determined. This can also be assured that the CTQ tree can be ensured for every
obligation to be met that has necessary identity (Galily & Samuel-Azran, 2018). It is also impossible

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to ask clients about those necessities. Further, project teams have been brainstorming necessities
with people dealing with customers.
1.3. Critical to Quality parameters or CTQ:
This can also be used for identifying complicated essentials of customers. This is reason with
services and products are required to deliver clients. Here, for every necessity needed, the
measurable performance necessities are to be found out. Here, they have been satisfying as one
supplies enough product quality to clients. Here, as the requirements are absent, the event is to
measure performances and conditions for those products. Moreover, as per the Russian bid, 16
stadiums and 13 host cities have exceeded the minimum necessities OF FIFA. Besides, different
VHS suggestions have included thirty-four stars and twenty-five elements of stars. The various
obligations of FIFA according to quality has been fulfilled. Separate bid book acknowledgements are
done to find factors to select VSTHs (Loge, 2018). It has also included provisions of team paces,
concerns and privacies of securities and different proximity considerations. Besides, this can also be
said that it has denoted various guest rooms in all VSTH. This is to meet the necessities of FIFA.
Most of the modern renovations have involved up gradations to meet requirements of FIFA.
Here, from various upgrades required to meet requirements of FIFA, the budget figure is also needed
to be revised. Here, Russia has also suggested multiple VSTHs that have been two for all stadiums
and satisfying FIFA’s quantitative nature. Here, there is a necessity to become aware of quality
parameters for projects. These quality standards are incorporated from outside and needed to get
included for getting devised internally as the planning stage of the project goes on. Various quality
factors are also applicable to inputs on different processes and outcomes. Thus on the current case of
world cup football 2018, there have been various underpinning quality factors for training.

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2. Implementing procedures for lean project management:
The project goals have been providing directions and purposes like events that can be
concentrated and worked to gain various active aspects. The current game can be regarded as one of
the massive projects. This has been providing substantial social media coverage for present ages.
There have been 32 countries. They have been competing for the most substantial prizes in this area
of international football (Galily & Samuel-Azran, 2018). This has been impossible instead of
different project management of current day. The primary element of success if this event has been
laying in the fact of project management objectives. These are needed to be achieved. The lean
project management of FIFA 2018, is demonstrated hereafter.
This is a temporary endeavour. This has been undertaken to develop a distinct service, result
and project. FIFA is a momentous event having an extended duration project plan. The official site
of FIFA has been present for over 11 cities in Russia. This has united about 200 ethnicities
throughout the nation. It has also indulged about 2000 people from all over the world. Thus it can be
said that this 2018 event has been the most beautiful epitome of various aims of project management
(Parrish & Tyler, 2018).
One of the complicated aims for all kind of projects has been to complete that task within
time. As this is a temporary event, the race against time. This has always been present. Further, the
reason to achieve goals under scheduled time is problematic has been because of project
requirements. Here altering project has been developing and adapting as more modifications have
been occurring. Precisely, this project has been followed by an Agile method impacting completion
dates. Here, for FIFA, to be completed in time, has seen a vital aim. Goals are needed to be set with
realistic schedules (Cooper & Sommer, 2018). Through breaking projects to lesser manageable tasks
with proper dates of competition is more controllable. This is to make the team turn into more

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productive. Here project managers have been placing team members happier through environments.
Here the team must be knowing the work that has been mattering. This has resulted in performing
the best tasks. Moreover, planning of project management sectors has been falling under local
organising committee or LOC. This event is profoundly challenging for the nation. Besides, about
70% of those citizens in Russia is being attacked having the affair in any manner. In this way, it has
been involved and various resources available. Thus productivity and entertainment is a huge factor
to attain the goals of FIFA World Cup 2018.
The various ways to implement lean sigma includes tracking performances and then making
the results visible. Besides, leadership should be kept focused over long-term understanding. This is
vital to meet various short-term aims. This has been crucial to put stress on long-term aims. The
project managers of FIFA have been adopting long-term strategies that have been eventually helping
companies turn out to be profitable. They have been generating happier shareholders and employees
and creating interested customers. Then there is executive commitment. The senior leaders of FIFA
have been supporting effective initiatives and projects. However, they have not been allocating
resources, money and time as it turns to be difficult. As the executives have been negotiating
resources that are cross-functional, this has been running to roadblocks. Next, project managers of
FIFA must think of constant implement. Besides, they can also organize around various value
streams through considering it. It is an effective lean management method to analyze present state
and design future states for various events taking services and products from starting to customers
with decreased lean wastes to present map. This has been focusing on various sectors of FIFA, with
including values to services and products. On the other hand, the value chain has been referring to
every activity under any organization. Here, FIFA is known for its information and material flow
mapping”. Next, waste reduction is to be found out. The waste reduction must be the initial priority
here. This indicates that smaller resources has been in the first pkace and has bene inclusidng strict

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avoiding of reduction at sources. Next, the second effective option is reusing those products. This
induced preparing the method of reuse. Here, the third priority has previous waste management
option has included in recycling materials.
Apart from this, it can be said that a vital goal of project management has been to meet the
requirements of FIFA’s project. According to institutes of project management, the necessities are
capabilities that have been satisfying perquisites for resolving issues. Thus, irrespective of the
obligations to develop solutions for meeting requirement, it has always been happening. Apart from
this, unofficial elements have been providing the reason of the project needed for the World Cup.
This has inter-connected and inspired worldwide marketplace. Connecting and encouraging
countries has been developed issues impacting Russia in more than one ways. In this way, the
competitions are serving Russia for future years. To meet the requirements of the project, it has been
essential to ensure under the planning phase of the project. Here one has possessed an in-details set
of elements (Lehmann & Ekert, 2018). Here, the primary reason has been the necessities has been
vague and ambiguous. This has left various areas of mistakes.
Thus it has been seen as a small element. The project has turned out to be important that has
impacted time completion and resource allocation. In this way, the aim of lean project management
is an essential facet of project management. It is suggested that the success of FIFA 2018 is a
successful deployment of the goals of their project. Finishing under time, managing satisfied project
members, providing value to clients and remaining within budgets by meeting the requirements is
deployable to this project.

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3. Analyzing and elaboration of different processes:
3.1. PMBOK guides:
It has been overlapping management regarding maintaining operations, execution, and
organising, staffing and planning event of FIFA. At the nation, the team of a project is responsible
for managing different for refurbishment to deliver proper schedules. The ultimate deliverables have
been less usable for future stakeholders. In this way, as project initiation goes on, the time has been
expended to create charters of a project and determining stakeholders. The executives of senior
management have also assigning managers and doing activities of initial project development under
a specific time (Drohomeretski et al., 2014).
3.2. PRINCE2:
Here, the fundamental aspect to be considered is that whether the cup is won through adopted
project management. This is also defined as temporary developed for delivering business products.
As same as the plan, squad of the team has been brought nearer. This is to get competed temporarily.
Millions of certified PRINCE 2 practitioners through the globe have been utilising PRINCE2. This is
to provide successful implementation throughout the year. PRINCE 2 is also planned and managed
at every stage and included updating of business cases. Here the detailed plan of an upcoming phase
and overall planning on every scene has been showing new kinds of proofs. As far as football is
concerned, it is vital to translate conventional clinches. This indicates focusing on all the games as it
has been coming (Elias, 2016). There has been no point to create any preparation for the final game.
This is a reason as the project has needed negotiating various tricky stages of the group. Thus stating
PRINCE 2, it has been said that planning horizon and not to get far ahead of that event has been
vital. Saying regarding PRINCE 2, it is seen as planning the horizon, not to get too far ahead of the
event.

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3.3. Project Management Agile Practices:
In Agile Practice in 2018 World Cup of men’s football, a collaboration of customers has been
over negotiating contracts. This is needed to be considered. Here for, the present implementation of a
lean project, the last upgrades are required to be controlled. The reason is that they have comprised
of strict agreements about how additional operation hours of staffs have been performing on Fridays
till 4 PM. Further, the clients have also shown that there have been essential endeavours that are
required to be created (Karout & Awasthi, 2017). Besides, this has not applied to particular cases.
Moreover, a team has also tried to release latest up gradations for customers. Furthermore, they have
been found to be worried to develop modifications for risks. This has been mainly as primary group
members have been out of office for few days.
Further, the media industry has been a disrupted area under the current era of digital
revolution. Product life-cycle has been shorter. The customers have been overwhelmed by choice,
and the players have been able to disturb leaders very quickly. For surviving in this sector, the event
of FIFA has required to increase fast and stay proofed. This must take place by entertaining clients
with consistent innovations. It is the initial case to undertake Agile. It has developed concentration
on customer values (Staub, Khoury & Jenab, 2015). Through prioritising product and service
features, from various valued as perceived by customers, event managers of FIFA has ensured that
their deliverables have been aligned to expectations.
Further, value calculated through observing behaviours of customers they have been getting
exposed to various current features. It is done by using feedbacks and opinions. Moreover, it is also
seen that different analysis of those perceived values has been profoundly low (Messnarz et al.,
2018). Thus there has been decisions to reprioritise features and then cancels as they change to the

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natural state. In this way, this has causes why experiments have been introduced with the help of
lean tools that has been fitting will through Agile.
Further, Agile has also encouraged different releases of various kinds of releases routinely.
This has been within small batches of tasks. It has been opposed to substantial versions that are
monolithic. Moreover, there have been various stages of risks that have been decreasing rework
numbers that are also reduced in a significant manner (Hayat & Qureshi, 2016). Apart from this,
iterations of Agile has incorporated decisions, developed and rested on different tasks. There have
also been various defects at early levels. In this way, the entire quality also gets improved.
3.4. Lean Six Sigma or DMAIC Methods:
The event has changed complicated. This is to isolate different deficiencies of distinct
players. It has been because of various losses. Further, a most obvious example is the centre forward
and goalkeeper. DMAIC with lean six sigma has been deployed for defining, analysing, developing
management. They are also helpful to measure the weaknesses and player pieces of training that are
being exploited. Apart from this, customer service is being also analysed. Moreover, customer
service has also been investigated for the third sigma. This is to examine those sigmas in reviewing
root reasons that have been occurring (Roanoke & Williamson, 2017). Besides, customer services
have also been developed through denoting various typical situations. At last, the customer services
have also been controlled by developing controls to keep continuous process.
DMAIC is highly useful for FIFA 2018. It is a data-driven approach and one of the valuable
elements of Six Sigma tools. Its primary aim is to eradicate costly variation from the manufacturing
process and business. It five stages includes defining, measuring, analysing, improving and
controlling (Wang, Hsu & Tzeng, 2014). Here, in this current case, the six sigma has been

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developed for delivering different performances that are ongoing. This has been free of various
defects and costs of competitive qualities under long-term situations.
Conclusion:
Thus it can be concluded by saying that Russia has been facing various complexities to
hinder economic uprising. Further, lean kind of manufacturing set out multiple targets for those
issues. In this way to reward customers and manufacturers with essential achievements that are
highly needed. Here, the report highlights the supplying of clients of higher values is done through
fewer expectations for getting to lean manufacturing. This can also be referred to as a bi-winning
technique. Moreover, it is also known that managing lean projects is a kind of philosophy. This has
been enabling adaptive business. This has been making effective leaders in essential sectors.
Besides, clients are customising orders easily. This occurs has the warrants has been products that
are not manufactured until the law is implemented correctly. Additionally, this has been used to go
for features of products that are also there in the market. Thus for defining a value of products form
customer viewpoints, design-ins and built-in qualities, products are also needed to be included. Apart
from this, all the things are to be eradicated that have never been developing or incorporating values.
This flow of value is to be continuously developed or in an even manner. Lastly, it can be said that
the production river should be done to match the fastness of consumption.

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