This report presents a financial analysis of a proposed project by Pinto Ltd, a company facing increased competition. The analysis includes the calculation of Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period, Discounted Payback Period, and Profitability Index to assess the project's feasibility. The report also incorporates a risk assessment, considering factors such as changes in product demand, competitor actions, product obsolescence, and margin fluctuations. Sensitivity analyses are performed to evaluate the impact of changes in machine costs and discount rates on the NPV. Based on the findings, the report concludes that the project is financially viable and recommends its acceptance, emphasizing the importance of monitoring machine costs and other key variables. The analysis is conducted using the case study details and assumptions provided in the assignment brief, including sales data, cost structures, and financial projections. The report provides recommendations on whether Pinto Ltd. should proceed with the new product market based on the financial evaluation.