This report analyzes the financial performance and position of companies in the hospitality sector, focusing on ratio analysis as a performance measurement tool. It begins with an overview of PPHE Hotel Group, Whitebread, and MP Plc, followed by a review of academic and sector literature related to financial ratio analysis. The report then applies these theories to practice, conducting a ratio analysis of Thomas Cook, TUI Group, and Carnival Plc, specifically examining profitability ratios like gross profit margin and net profit margin. The analysis includes graphical representations of the data and discusses the trends observed. The report concludes with recommendations and implications for future business performance, referencing various academic sources.
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