Business Development Project: Fly Away Travel Online Booking Website

This business development project focuses on launching an online booking website for Fly Away Travel. The project outlines the team structure, including roles like Team Leader and Web Developers, and emphasizes essential skills such as communication and attention to detail. It explores motivation theories like content, process, and reinforcement theories to enhance team performance. The project details an incentive structure based on booking targets and project completion, alongside a timeline for implementation. Strategies include commitment, communication, and teamwork to achieve goals. The project highlights the importance of positive professional relationships and adapting to market trends for the company's success. The project uses references to support the content, and provides a clear plan for the business development strategy.

FLY AWAY TRAVEL-
BUSINESS DEVELOPMENT
PROJECT
Name of the Student
Name of the University

TEAM INTRODUCTION
• The new business development team will
include one team leader and two web or
online consultants
• This team of people will help in the launch
of the online booking websites and
support these bookings on the behalf of
Fly Away Travel.
• The new web team will initiate in the
progress of the newly developed online
business of the company

SCENARIO OVERVIEW
• There is a need to develop online booking website for Fly Away Travel for
initiating the business in the online platform for the growing demand of the
market and the trends of the travel booking in the ongoing market
• Essential skills required – Communication, confidence and knowledge,
listening skills
• Essential behaviors – Attention to detail and high energy
• Essential competencies - Good rapport and persuasive, High individual
achiever

SCENARIO
NAME ROLE KEY COMPETENCIES FOR CHOOSING
THEM
PETA TEAM LEADERS GREAT COMMUNICATOR, CONFIDENT AND
STRONG BUSINESS KNOWLEDGE
ANDERA WEB CONSULTANT ATTENTION TO DETAIL, LISTENING SKILLS
AND FOCUS
PAUL WEB CONSULTANT HIGH ENERGY, GOOD RAPPORT AND
PERSUASSIVE
SUZI WEB CONSULTANT STRONG COMMUNICATOR,
CONSCIENTIOUS AND HIGH INDIVIDUAL
ACHIEVER

IMPLEMENTATION
Common
Goal
Clarity
Goal
Commitmen
t From Each
Team
Member
Communic
ation
Work as
Team

IMPROVEMENT PLAN
Commitme
nt and Trust
Evaluation
of the web
skills
Effective
communication
among the team
members and the
tea leaders
Adapta
bility
Creative
Freedom
THEORIES OF MOTIVATION FOR THE NEW
DEVELOPED TEAM:
1. CONTENT THEORY
2. PROCESS THEORY
3. REINFORCEMENT THEORY
Source: (Davila,
2015)

INCENTIVE STRUCTURE
POSITION Actions TIME PAY RATE TIME PAY RATE
Team Leader
Web Developer
For achieving the
target of 150
bookings per
months
For each web
developer
completing a
project within
deadline
No failed cases and
negative comments
from customers
No refund policy
Achieve target
No reworks and
escalation
First Three months 0.35%
0.50%
0.22%
0.18%
0.50%
0.33%
From Fourth month 0.50%
0.80%
0.33%
0.20%
0.65%
0.48%

TIMELINE OF THE PLAN
STRATEGIES TIME
GOAL 1 month
COMMITMENT/DEDICATION 3 weeks
COMMUNICATION 1 week
TEAM WORK 1 week
TARGET 1 month

FOLLOW UP STRATEGIES
• Development and Resourcing Plan :
• Analysis of the objectives of the team
• Forecasting the strategies for new
bookings of the sales
• Formulating the communication with the
customers for more bookings
• Monitoring, controlling and collection of
the feedback from the customers

CONCLUSION
• Maintenance of a positive professional relationship is vital for gaining
productivity of an organisation
• It is important to accelerate the business in the online platform for the
company with the increasing demand of the of the market and the trends of
the travel booking in the ongoing market
• The web development team initiates towards the launch of the online
booking websites and support these bookings

REFERENCES
Davila, R. (2015, August). The Tuckman model as a team development roadmap. Retrieved from
https://www.linkedin.com/pulse/teamdevelopment-roadmap-ramon- davila
Keavney, A. (2016). Team building strategies. Training & Development, 43(2), 26.
Madsen, T. L., & Walker, G. (2015). Modern competitive strategy. McGraw Hill.
Pink, D. (2010, February 18). What Motivates Us? Retrieved from https://hbr.org/2010/02/what-motivates-us