FM5.02: Organisational and Facilities Management Strategy Report

This report delves into the organizational and facilities management (FM) strategy of Vodafone, a multinational telecommunications company. It begins by explaining the process of business strategy development, including setting vision, mission, goals, and objectives, and how these are put into practice, with a focus on the importance of financial, marketing, operational, human resource, and community drivers. The report then evaluates the impact of the business strategy on the services provided by the FM team, emphasizing the need for a robust FM strategy within the context of the overall business plan. It analyzes the context of FM services, different approaches to strategy development, and the relationship between organizational and FM strategies. Furthermore, the report details the development and implementation of a facilities management strategy consistent with Vodafone's business strategy, including methods for implementation. The report also reviews evaluation techniques for measuring FM strategy effectiveness, identifies organizational changes necessitating FM strategy adjustments, and describes communication strategies for various audiences, including methods for gauging audience understanding.

Organisational FM
Strategy
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Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................4
1.1 Explain how the business strategy is developed and put into practices................................4
1.2 Evaluate the impact of the business strategy on the services offered by the facilities
management team........................................................................................................................6
TASK 2............................................................................................................................................7
2.1 Analyze the context in which facilities management services are provided and compare
different approaches to developing an appropriate strategy........................................................7
2.2 Analyze the relationship between organizational and facility management strategies and
the ways in which they influence each other...............................................................................8
TASK 3............................................................................................................................................9
3.1. Development of facilities management strategy which relates to as well as us consistent
with entire business strategy along with core business operations of the company....................9
3.2. Describing the ways in which facilities management strategy will be implemented.........11
TASK 4..........................................................................................................................................12
4.1. Usage of various evaluation additions to review to techniques for measuring effectiveness
of facilities management strategy..............................................................................................12
4.2. Analysis of organisational change that may require facilities management strategy to be
changed......................................................................................................................................13
TASK 5..........................................................................................................................................14
5.1. Communication with wide range of target audiences about facilities management strategy.
...................................................................................................................................................14
5.2. Using appropriate methods for communicating variety of complex facilities management
issues..........................................................................................................................................16
5.3. Evaluation of methods that are used for determining understanding level by recipient
audiences....................................................................................................................................17
CONCLUSION..............................................................................................................................18
REFERENCES..............................................................................................................................19
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INTRODUCTION
Management of facilities is growing quickly as a profession, career path, and provider to
company. This includes putting the company ideology in institutions, creating structures and
designing individuals nurturing rulers, improving performance and designing training and skills
foundation to ensure the future. In this report explain the organizational partnerships between
administration of facility and main competitor and how these interactions differ for the purposes
of organizational and administrative assistance. Early inventions were based upon a strong
functional discipline (Maletič and et.al, 2016) Expenditure in education and science is now
required to build upon a solid theoretical basis for the future. Set an objective for those interested
in developing the methodology and spreading the message about running the services. It is to
gain power, demonstrate entrepreneurship and obtain power and confidence. This includes
establishing the corporate direction in organizations, designing structures and designing
individuals to cultivate managers, enhance productivity, and establish the training and skills
required to protect the potential. Facilities management (FM) has progressed into a broad, huge
business industry and keeps growing as a restraint worldwide. Excellently-managed locations
and houses help organizations to work as efficiently and efficiently as possible, create
partnerships and provide superior value to customers to the management of the supply chain. The
spectrum of services provided under FM's remit has become more complex, as FM has expanded
into client organizations' organizational functions. Network operators and every ones clients then
need to understand the importance of building maintenance in the organizational functioning of
the firm.
This report based on the Vodafone Plc, which is a multinational telecommunication
company. The company provides services like fixed line telephone, broadband, digital television
and many others. In this report consist of development of business strategy and put into practice
and analysis the impact of business strategy that provide by the business to facilities management
team. Moreover, facilities management develops and applies different approaches and set up
relation between organization and strategies approach. Additionally, develop facility
management strategy and implemented in business. Review and identify the changes of facility
management strategy.
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TASK 1
1.1 Explain how the business strategy is developed and put into practices
Strategy development, also recognized as strategy formulation, is essential for the
establishment and management of the business. Put it simply, it's a long term plan that lays
concrete goals and aspirations but, like either a strategy, it can be modified in reaction to
changing trends in the industry. The first move in any company plan's growth is commitment of
the target, its required outcome (Matthews, MacCarthy and Braziotis, 2017). The primary
objective needs to set the foundation for the emergence of the initiatives and actual events the
government gets in order to achieve these objectives. For the development of the business
strategy in Vodafone require to follow all the steps in systematic manner such as:
Vision: The vision sets out our goal to provide interconnection and creative service providers to
enhance the living conditions and quality of life for people. The long-standing dedication to
running our activities ethically and with integrity is vital to achieving that dream.
Mission: The mission develops for company to Linking and enabling people & populations to
accelerate Egypt's growth via the creation of Competence Mobile communications Facilities to
build value-added jobs.
Goals: The goal of the company to become communication leader in increasing manner and
connected whole world with each other.
Business Objectives: There are mentioned different objectives that achieve by companies in
certain period of time such as:
 To connect people with each other
 To complete all the task in allocated budget and fix time period.
 Health and safety practices are maintained to the highest standards.
 Deliver strong growth in emerging market.
The FM parenting required for the development and gets success for long term strategic
relationship and maintains customer services effectively.
Profitability: To operate any business requires setting profitability estimation that helps to do
work to complete all the requirements. A business goal is to operate a successful product, usually
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involving increased sales whereas rising expenditures. Income goals may be to raise annual
revenue by 15 per cent or to land three new contracts per month (Theriou, Maditinos and
Theriou, 2017).
Customer service: Types of customer care goals are to create a sense that business is simple to
do with consumer complaints, or to increase turnaround time. Targets to support achieve these
goals may be to raise the client support team from single to three employees by the rest of the
week or to enforce a program where clients are assured to receive an email back before the end
of the working day
Retention: In present time most of the organization faces the problem of employee turnover that
impact on the particular projects. For this require to satisfy the requirement of all the workers. To
achieve this goal require to setup objective to provide training all the staff members in proper
manner and keep all the details of all the staff members in 90 days. Employee retention refers to
a company or employee's ability to maintain its customers for a given duration. High retention of
employees means that members of the company prefer to switch to, keep working or do not
move to another business or service, or refuse to use it completely.
Efficiency: It is another goal of the business to present all the objectives in effective manner and
all the operational activities that helps to enhance the productivity of business in proper manner.
To enhance the efficiency of business require facing challenges of FM strategy and deducting
energy cost by 10%.
Growth: It is a main goal to get growing business activities and all the units are categorized in
particular time section. The company set the objective to increase growth by 20% per year and
achieve all desired goals (Lado Gonzalez and Calvo Dopico, 2017).
Level of strategy: To develop any strategy for company require to analysis the level of strategy
that helps to get successful outcomes in Vodafone and accordingly take right decision in regard
of future investments.
Corporate level: A strategy at the corporate level is developing when a business takes a decision
that encompasses the global corporation. A corporate-level approach is used to further improve
the competitive edge over its rivals as well as to eventually provide customers a specific items or
facilities.
Business level strategy: Strategies at the company level outline steps implemented to deliver
benefits to customer and achieve a strategic benefit by leveraging business objectives in unique ,
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Citizen good or service industries. Consumers are the basis, or purpose, of the business-level
strategies of an institution.
Operational level strategy: Operational Level Approach includes the tools businesses use to
reach main goal. By designing organizational plans, the company will analyze and enforce
effective asset and staff management programs. Every side of the industry has to operate together
and become successful.
These strategies are impact of procedure in direct manner because it helps to analysis of
market and other drivers which are including in a strategy.
Drivers of strategies: There are mentioned various drivers which are important part of the
strategies and helps to develop business strategy in appropriate manner:
Financial: It is important drivers that use to measure profitability of business likewise gross
profit, net profit, ratio analysis and many others. Additionally, this driver helps to establish
effective financial objective that achieve in particular period of time.
Marketing/ Products: Target of advertising or revenue in terms of market capitalization, sales
annual growth or profit margins – and aim of business goods / service as value of products and
services, launched new products and services, or employee satisfaction.
Operations: This driver use in strategy to measure efficiency of business and productivity and
cost reduction.
Human resource: This objective use by business to focus on the business requirement,
employee retention, turnover, benefits and their training & programs.
Community: It is it related with social objective in which focus on non economic activities in
deal with the non pollution things like water, air and many others (De Harlez and Malagueno,
2016).
Thus company follows the business strategy of growth that helps to keep going in
business in positive manner. It is applying in Vodafone Plc to get growth for longer period of
time.
1.2 Evaluate the impact of the business strategy on the services offered by the facilities
management team
To analysis the impact of the business growth strategy applies different measurement tool
that helps to understand the impact in the company. The business strategy is essential part of any
business that supports to analysis goals of company and leverage facilitate organisation success
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and combination of facility management for proper planning. This strategy helps to business to
achieve their long term goals. Company get a project for technology communication with other
customers in proper manner so for this require to use all signals as per the requirement. This time
technology not working properly. For this marketing team prepare a strategy to communicate
with other customers in proper manner and get all the advantages in proper manner. This strategy
impact on services that offered by facilities management team to handle all working activities
and analysis the working environment of business.
TASK 2
2.1 Analyze the context in which facilities management services are provided and compare
different approaches to developing an appropriate strategy
To manage facility management services in management, require to developing robust
strategy in the context of business plan and space strategy. These services mainly provided in the
company when they are preparing plan for the business growth and enhance the business
activities (Tourish, 2020). This will include the achievement of the strategic goals and a facility
management plan, with appropriate respect to the main business approach and the space /
accommodation approach under which it may be included. These services also focus on:
 Recognize organizational requirements, distinguishing around key business operations
and anti-core business tasks;
 Define and improve reliable and scalable systems to achieve those goals
 Set the required material requirements for service delivery, whether collected positively
or negatively
 Determine the cause of the resources and its theoretical underpinnings for financing the
approach
 Develop a spending plan that covers brief-term requirements and lengthy-term best price
 Acknowledge that information assurance is offering a basis for effective leadership of
equipment.
To develop facility management services require to analysis different approaches that helps to set
up this strategy as per the requirements of business such as:
Analyzing requirements – To level analysis: To set up facility management strategy focus on
the requirement at top level and how to executives utilize this strategy in the working. According
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to that set up this strategy in appropriate manner. There is also analyzing that in future creates
any problem in regard of this strategy.
Developing solutions – Finding the best option: For this require following this approach in
which concentrate on different factors that impact on the business in direct and indirect manner.
Therefore, it is required to set up all the activities effectively. There are identified various
solutions that are working in increasing manner.
Implement solutions: Putting the plan to work: t the end apply the effective solution as per the
problems. It helps to operate all the business activities in proper manner and conduct all the
activities in regard of growth of business (Grubic and Jennions, 2018).
To develop the strategy for the business required to focus on the different activities these are:
Location: The location of the company set at right place where effectively apply the strategy as
per the requirement in efficient manner.
Restructuring: Before the application of new strategy to require to restructure of the location in
and set as per the strategy that select by the Vodafone for their business.
Technology: There are required to apply various types of technology to conduct the strategy that
set by the business.
Resourcing: The Company use the in house sourcing to hire new people for the organisation
because they already know about the organisation.
SWOT analysis: It is a measurement tool which is applied by the various business entity to
analysis of their strength, weakness, opportunity and threats.
Strength: Vodafone Marketing is renowned. The Vodafone pug is used to accompany
Vodafone users anywhere in the world. In the same way, the Vodafone was a genius and
entertaining advertisement that turned many consumers to hardcore Vodafone supporters.
Occasionally, Vodafone reaches out around the proper moment with fantastic ads. The company
have strength to provide effective FM services such as health safety at work place, apply
required law in benefit of all the staff members.
Weakness: While Vodafone's strong emphasis on technical growth and innovation, the
company's client base has deteriorated in some core markets and Europe in general. Branch
rivalry has continued to expand higher and other companies are now spending in advertising and
consumer growth. Although Vodafone's presence remains high in most European markets and is
a global leader in the European industry, the business will need to change this situation to
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maintain its presence. The main weakness of Vodafone that they are not providing effective FM
services likes parking due to have less space. It become big reason and face problem by the
employees who have own car and face the problem of the parking.
Opportunity: Other emerging economies, like those in Africa, are not only urban
economies in developed nations but also a high potential location for Vodafone. Such current
and innovative consumers have rising discretionary money, and when a system expands,
connectivity appears essential. So in an expanding economy, there are many positions that a
wireless carrier can perform. Therefore, in addition to the rural economies, Vodafone must also
focus on the worldwide emerging economies (Kayaga, Kingdom and Jalakam, 2018). The
company have the opportunity to provide effective security and provide medical kit to all the
staff members to keep safe.
Threat: Increasing market demand in the telecommunications sector represents a major
threat to Vodafone. Due to the increasing expansion of rivals, the company raised prices, sales
and consumers in some of the significant European markets in 2018. Though India is one of
Vodafone's core businesses, the infiltration of competitive people has also increased and
Vodafone needs to concentrate on its pricing strategy, advertising and relationship management
in order to expand its client base. Due to have less parking mostly workers was coming by public
transportation and come late at office. As a result company face many problems.
With the help of SWOT analysis that Growth strategy impact in positive manner on
Vodafone plc and they are conducted all the business activities in proper manner.
2.2 Analyze the relationship between organizational and facility management strategies and the
ways in which they influence each other
There are defined the relationship between organizational and facility management
strategies because both are essential for the business and take all appropriate steps in regard of
the business. Strategic facility planning (SFP) is a factor that can lead to stronger, extra
constructive shipment to its interested parties of service providers from an institution that
manages the warehouse. It can finally allow execution of facilities plans to operate faster and
also more efficiently. Once data from the evaluation level has been manufactured, a robust and
organized method may be embraced to perceive the data. It is important that the understanding of
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knowledge deriving from the study is accessible and makes the creation of new concepts and
solutions to problems (Suzuki, 2019).
Government proposals can be built into operating strategies and enforced through a
change-managing process. The phase of organizational change will be conducted following best
practices in the human resources management. Programmers, targets, success assessment and
risk assessment will be included in the development plan. The obstacles to successful delivery
should be established and the management of these specific duties. Facility management roles
usually have included a wide variety of functional and assistance programs, like window
cleaning; protection; estate or construction administration; technical services; room preparation
and financial reporting; mail and courier service providers; document management; computer
processing.
TASK 3
3.1. Development of facilities management strategy which relates to as well as us consistent with
entire business strategy along with core business operations of the company
Facilities management strategy is the plan of business that aims in establishing thorough
understanding of present situation of company and facilities management (Ahmed, Opoku and
Aziz, 2016). To develop a facilities management strategy, all the material facts are assembled at
one place. The material facts comprise of business goals, requirements and policies that are part
of business plan. The other material includes physical assets along with space utilisation from
space strategy. Along with this, resources, systems as well as processes are reviewed for getting
a broad picture of existing provision of services and analysing costs. For example, when
managers of Vodafone assemble all the information at the analyses phase then they adopt robust
together with structure approach for interpretation gathered information. One of the facilities
management strategy developed by managers of is Bundled Service. The company provides wide
number of telecommunication facilities to its customers and the strategy is related to overall
business strategy and core operations of the company as it helps in grouping individual service
contracts together. For facility management requires to collect all relatable activities in proper
manner and follow the instructions that given by the senior. All the services offered by the
business are bundled into various groups as per the requirements of type of service and
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suitability to clients. For the purpose of developing facilities management strategy, following
stages are followed by managers of Vodafone:
Analysing requirements: It is top level analysis which is performed with the aim of
thoroughly understanding existing state of company’s facilities management. In this, all facts and
specifics concerned with objectives, policies and other aspects are assembled and available
resources and systems are viewed for getting broad insight about current service provisions
(Atkin and Bildsten, 2017). Moreover, requirements and needs of the strategy are analysed so
that suitable strategy is developed promptly. For example, main requirements of bundled strategy
are for selling many services together as single combined unit at lower prices that charging
prices as per each item separately. In this context, after analysis requirements, bundled strategy is
developed that have capabilities to meet demand of bunching various telecommunication
facilities including mobile telephony, internet services, business services, 4G VoLTE service and
many more. Addition to this, it performs detailed breakdown of costs which are involved in kind
of cost analysis.
Developing solutions: The next stage is developing alternatives or solutions from the
information assembled. A robust addition to structured approach is used to develop solutions for
facilities management strategy. In this context, strategy managers of Vodaone engaged its work
force so that wide alternative solutions are developed to meet requirements of customers and
clients from the strategy. Some of the solution includes individual service contract, Bundled
service and managing agents. All these alternatives are further evaluated so that focus is made
towards the strategy that helps in achieving objectives and completing workings with the help of
business strategy.
Selection and execution: From the developed solutions, an effective facilities
management strategy is selected after proper evaluation of all. For example, Vodafone managers
selected Bundled Service as it is the strategy that groups individual service contracts and bundles
services in variety of groups that suits its operations and requirements of customers. Through
Bundled Service strategy, various facilities will be provided with proper management to large
customers base (Brown, Andersson and Jo, 2016).
By following mentioned stages, facilities management strategy that is Bundled Service
strategy is developed by the managers of Vodafone. The developed strategy has linkage with
business strategy of the company and its key operations.
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3.2. Describing the ways in which facilities management strategy will be implemented.
Facilities management strategy is the strategic plan that assists in enhancing business
growth. It is important for all entities to think strategically in order to survive and sustain in
today’s competitive scenario. Strategy implementation is termed to the way wherein various
organisational arrangements are creates which allows in pursuing developed strategy in most
effective manner (Dennison and Shenton, 2018). Implementation of facilities management
strategy involves a procedure that direct the entire organisational members to perform activities
in different stages that results in proper execution. For example, managers of Vodafone can
implement the facilities management strategy that is Bundled Service through mentioned stages:
Designing and implementing organisational structure: The first step to implement
facilities management strategy includes designing of organisational structure in which roles and
responsibilities to various strategic aspects are allocated to managers and subordinates of entity.
For example, top management authorities can set hierarchical organisational structure in which
roles, responsibilities, information, policies and other are passed from top management to lower
management till they reaches to bottom pyramid. By implementing the structure, all the
workings for facilities managements strategy are properly allocated to each person and activities
are initiated as per defined criteria. With the organisational structure, all the roles and reporting
relationships are mapped out properly so that Blended Service strategy will be implemented
through structure.
Designing and executing control systems: Another way for implementing strategy is
designing and executing control system (Doppelt, 2017). In this, managers decide best ways to
assess performances along with controlling actions of subunits. For instance, managers of
Vodafone can control the requirements for dealing with specialist contractors or can control
internal services for the purpose of implementing Blended Service strategy which is its facilities
management strategy. After designing, managers implement the all through support of each
person involved to control systems and cost. Designing control system requires core competency
screen, vendor controlling cost and defining explicit outsourcing objectives. With this, facilities
management strategy will be implemented through feasibility study or controlling systems.
Matching strategy structure along with controls: In this phase, managers of company
match strategy structure with that of controlling systems so that workings to implement strategy
are done effectively without any hurdles. Matching strategy structure with systems of control can
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