Strategic Management Report: Ford Motor Company Analysis, UBMM3014
VerifiedAdded on 2023/01/11
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This report provides a comprehensive analysis of Ford Motor Company's strategic management. It begins with an introduction to strategic management and its application to Ford. The main body of the report examines Ford's business performance, including its market position and financial results. It then analyzes Ford's internal business environment using a SWOT analysis, highlighting its strengths, weaknesses, opportunities, and threats. The report also analyzes Ford's external environment, considering political, economic, social, technological, environmental, and legal factors. Furthermore, it assesses the competitive landscape of the automobile industry, discussing strategies implemented by Ford's competitors. The report also explores the strategies and objectives created and implemented by Ford's CEO, Hackett. The report concludes with a summary of the key findings and insights from the analysis. References to relevant books and journals are provided at the end.
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