University of West London Research: Cashless Trend & Charities

This research project examines the burgeoning cashless trend in fundraising, particularly its impact on small charities. The study investigates the concept of a cashless society in fundraising, analyzing factors influencing this trend, such as financial institutions and government initiatives. It explores the challenges of traditional fundraising methods and the benefits and obstacles of a cashless system for charities. The research aims to shed light on the technologies and strategies charities are adopting to target diverse demographics, including middle-aged women and young people. Data collection involves surveys of individuals in charitable organizations, with responses analyzed using Excel, bar charts, and graphs. Confidentiality is maintained through secure data storage, ensuring anonymity and privacy throughout the research process. The project, approved by the University Research Ethics Committee, seeks to provide valuable insights into the evolving landscape of charitable fundraising in a digital age, offering actionable recommendations for charities navigating the transition to cashless systems. The research also considers the role of banks and government in this shift.

UWL Participant Information Sheet
Project Title:
Thank you for your interest in participating in this research. The purpose of this sheet is to
provide you with the information you need in order to decide whether to participate in this
study. Before you decide to participate, please read the following information carefully. It
will give you a brief overview of the research, and explain what participation means for you.
What is this research about?
Brief description about the research and its objectives (1 paragraph)
A cashless trend or society in fundraising might sound something like science science fiction
but the world is heading in that way in a fast pace. Numerous powerful forces are present for
making the cashless trend in fundraising for charities a success such as financial enterprise
and governments. Money fraudulence is a common issue and challenge when it comes to
raising funds for charities and for combating with the challenge and serve the ultimate
purpose of having charities, cashless trend is gaining recognition.
The objectives of the research are:
 To understand the concept of cashless trend
 To critically analyzing the factors influencing the cashless trend
 To investigate the challenges of raising money manually
 To study the benefits and obstacles of cashless society for the charities
 To shed light on the technologies and strategies charities prefer for targeting middle
aged women and young people
The research has received formal approval from the University Research Ethics Committee
(UREC). If you have any concerns about the conduct of the investigator or any other aspect
of this research project, please contact xxxx.
Who is doing the research?
The principal investigator for this research is Name, a Position at the University of West
London and School/College. If you have any further questions about the research or your
potential participation, feel free to contact me by phone (xxxx) or email (xxxx).
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Who can take part?
The people working in the charitable organizations will take part in the investigation
and it will be beneficial because it will help to know that advantages the charities have faced
with cashless trend as well as the disadvantages of not opting it for so long. As the selection
procedure will be random because survey will be conducted, hence, offering incentives will
not be possible. As the responses will be collected anonymously, offering incentives will not
be appropriately.
What do you need to do?
The participants need to devote minimum 10 minutes for taking part in the survey. It
is also expected from the participants to share their original opinion in terms of questions
asked to them regarding cashless trend for raising funds for charities.
What will happen to the information that you give?
The responses shared by the participants will be recorded in Excel sheet and from
there the opinions and views will be analyzed using bar charts and graphs.
Will everything you say be kept confidential?
The data collected will be kept confidential and will be stored in library external drive
until the completion of the entire investigation. The data stored in external hard drive will
be password protected and will be erased once the investigation is completed.
What if you change your mind about taking part?
Withdrawing the participation is completely voluntary and can be opted for but the
participants need to keep in mind that it must cause any harm to the investigation because
their opinion is a valid input for achieving the research aim and fulfilling the objectives of
the research.
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