Evaluating GAP Company's Performance: CSR, Quality, and Sustainability
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This report provides a detailed analysis of GAP Company's performance across various parameters, including quality, speed, dependability, flexibility, and cost, comparing it with Elvis and Kresse. It examines the use of sustainable raw materials, supply chain strategies, and dependability factors for both companies. The report further explores the influence of each company's vision on their Corporate Social Responsibility (CSR) activities, highlighting the trade-offs made in pursuit of sustainability goals, such as reducing plastic use and promoting recycling. The analysis concludes by referencing online sources to support the findings, offering a comprehensive overview of GAP Company's and Elvis & Kresse's approaches to CSR and operational performance. Desklib offers a wealth of similar reports and solved assignments for students.

Gap company
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................4
CONCLUSION..............................................................................................................................10
REFERENCES................................................................................................................................1
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................4
CONCLUSION..............................................................................................................................10
REFERENCES................................................................................................................................1

Various parameters of GAP and its comparison with the Elvis and Kresse
Quality performance
GAP company- The Gap company uses the sustainable raw materials by keeping the sustainable
fibres as the material is high in quality and makes lower the negative impacts on the environment
(GAP material quality, 2021). However, in the case of Elvis and Kresse company. The company
makes the complete use of novel materials by recycling the fire hoses and using its raw material
for their products (Elvis and Kresse material, 2021).
Speed performance
GAP company- The GAP company uses the three types of strategies for boosting the speed of
the supply of their products. The company positions and platforms their fabric, it co-locates and
proximate its sources and makes the strategic partnership (GAP speed, 2021) As compared to
this the Elvis and Kresse company. The company uses the strategy of being at the front and the
back end of the supply chain to increase their speed in supplying (Elvis and Kresse speed, 2021).
Dependability performance
GAP company- The GAP company is dependable by its customers as the company has been
meeting its promises and providing their customers with high quality products since 1969 (GAP
dependability, 2021). However, in the case of the Elvis and Kresse company, The products and
the services of the Elvis and Kresse company are dependable as the products are made with the
fire hose materials that increases the reliability of their products (Elvis and Kresse dependability,
2021).
Flexibility performance
GAP company- The GAP company is flexible in nature when it comes to their employees and
their working strategies. In the comparison of this the Elvis and Kresse company, The company
is not that flexible as their employees are required to follow the instructions and working
strategies of the company.
Cost performance
Quality performance
GAP company- The Gap company uses the sustainable raw materials by keeping the sustainable
fibres as the material is high in quality and makes lower the negative impacts on the environment
(GAP material quality, 2021). However, in the case of Elvis and Kresse company. The company
makes the complete use of novel materials by recycling the fire hoses and using its raw material
for their products (Elvis and Kresse material, 2021).
Speed performance
GAP company- The GAP company uses the three types of strategies for boosting the speed of
the supply of their products. The company positions and platforms their fabric, it co-locates and
proximate its sources and makes the strategic partnership (GAP speed, 2021) As compared to
this the Elvis and Kresse company. The company uses the strategy of being at the front and the
back end of the supply chain to increase their speed in supplying (Elvis and Kresse speed, 2021).
Dependability performance
GAP company- The GAP company is dependable by its customers as the company has been
meeting its promises and providing their customers with high quality products since 1969 (GAP
dependability, 2021). However, in the case of the Elvis and Kresse company, The products and
the services of the Elvis and Kresse company are dependable as the products are made with the
fire hose materials that increases the reliability of their products (Elvis and Kresse dependability,
2021).
Flexibility performance
GAP company- The GAP company is flexible in nature when it comes to their employees and
their working strategies. In the comparison of this the Elvis and Kresse company, The company
is not that flexible as their employees are required to follow the instructions and working
strategies of the company.
Cost performance
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GAP company- The GAP company keeps the prices of its products affordable by reducing their
profits this helps the company in increasing their sales. However, in the case of the Elvis and
Kresse company. The company keeps its prices affordable as the company keeps its profits lower
even after using the recycled products.
Influence of the vision on the CSR
GAP company- The company has the vision of making their organization positive in the carbon
neutral and water by eliminating the use of plastic in their value chain and production (CSR of
GAP company, 2021).
Trade offs
The GAP company made various trade off by reducing the use of the plastic in their
production which caused in the reduces profits of the company.
Elvis and Kresse company- The Elvis and Kresse company makes its contribution in the CSR
activities by following its vision of changing the perception of the people by reducing the waste.
This strategy of the company makes a positive impact on the environment by making the
maximum use of the recycled materials (CSR of Elvis and Kresse, 2021).
Trade off- The Elvis and Kresse company made the trade off by removing the use of the plastic
based raw materials for their products and using the recycled fire hoses. This caused in decreased
profits of the organization.
profits this helps the company in increasing their sales. However, in the case of the Elvis and
Kresse company. The company keeps its prices affordable as the company keeps its profits lower
even after using the recycled products.
Influence of the vision on the CSR
GAP company- The company has the vision of making their organization positive in the carbon
neutral and water by eliminating the use of plastic in their value chain and production (CSR of
GAP company, 2021).
Trade offs
The GAP company made various trade off by reducing the use of the plastic in their
production which caused in the reduces profits of the company.
Elvis and Kresse company- The Elvis and Kresse company makes its contribution in the CSR
activities by following its vision of changing the perception of the people by reducing the waste.
This strategy of the company makes a positive impact on the environment by making the
maximum use of the recycled materials (CSR of Elvis and Kresse, 2021).
Trade off- The Elvis and Kresse company made the trade off by removing the use of the plastic
based raw materials for their products and using the recycled fire hoses. This caused in decreased
profits of the organization.
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CONCLUSION

REFERENCES
Books and journals
Online
GAP material quality. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/values/sustainability/product-1>
Elvis and Kresse material. 2021. [Online] Available through:
<https://supplycompass.com/sustainable-fashion-blog/elvis-and-kresse/>
GAP speed. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/articles/2018/09/three-ways-gap-inc-is-using-scale-to-speed-up-
its->
Elvis and Kresse speed. 2021. [Online] Available through: <https://theidfactory.com/elvis-
kresse-being-at-both-opposite-ends-of-the-fashion-supply-chain-an-essential-transition/>
GAP dependability. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/about/history>
Elvis and Kresse dependability. 2021. [Online] Available through:
<https://supplycompass.com/sustainable-fashion-blog/elvis-and-kresse/>
CSR of GAP company. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/articles/2021/09/gap-inc-releases-2020-global-sustainability-
report#:~:text=Enriching%20Communities,communities%20for%20generations%20to
%20come.>
CSR of Elvis and Kresse. 2021. [Online] Available through:
<https://supplycompass.com/sustainable-fashion-blog/elvis-and-kresse/>
1
Books and journals
Online
GAP material quality. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/values/sustainability/product-1>
Elvis and Kresse material. 2021. [Online] Available through:
<https://supplycompass.com/sustainable-fashion-blog/elvis-and-kresse/>
GAP speed. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/articles/2018/09/three-ways-gap-inc-is-using-scale-to-speed-up-
its->
Elvis and Kresse speed. 2021. [Online] Available through: <https://theidfactory.com/elvis-
kresse-being-at-both-opposite-ends-of-the-fashion-supply-chain-an-essential-transition/>
GAP dependability. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/about/history>
Elvis and Kresse dependability. 2021. [Online] Available through:
<https://supplycompass.com/sustainable-fashion-blog/elvis-and-kresse/>
CSR of GAP company. 2021. [Online] Available through:
<https://www.gapinc.com/en-us/articles/2021/09/gap-inc-releases-2020-global-sustainability-
report#:~:text=Enriching%20Communities,communities%20for%20generations%20to
%20come.>
CSR of Elvis and Kresse. 2021. [Online] Available through:
<https://supplycompass.com/sustainable-fashion-blog/elvis-and-kresse/>
1
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