This report examines the gender pay gap at Ford Motor Company, focusing on its impact on employee performance and workplace dynamics. The introduction highlights the challenges companies face in managing this gap, using Ford as a case study. The report's aims and objectives are to ascertain the causes of the gender pay gap and its effects on employees, evaluating the negative impacts and challenges Ford faces. The research methodology employs a qualitative approach with primary and secondary data collection from 50 Ford employees, analyzed thematically. The data analysis reveals key themes, including employee awareness of the pay gap, its impact on employees, Ford's policies, and the challenges in maintaining gender pay equity. The conclusion recommends a clear communication plan to mitigate employee conflict. The evaluation section justifies the choice of qualitative research for capturing employee perspectives. The report includes references to relevant academic sources, providing a comprehensive analysis of the gender pay gap issue within the context of Ford Motor Company.