This report provides a comprehensive analysis of the global business environment as it relates to British Petroleum (BP). The introduction sets the stage by defining the global business environment and its impact on organizations. A detailed SWOT analysis examines BP's internal strengths and weaknesses, such as its strong marketing skills and past oil disasters, as well as external opportunities and threats, including market expansion and government regulations. A PESTEL analysis then explores the external factors impacting the business, including political, economic, social, technological, environmental, and legal considerations. The report further investigates how these external factors influence key functional areas like marketing and human resource management, providing insights into how BP adapts to changes in the market and manages its workforce. The conclusion summarizes the findings, emphasizing the importance of analyzing both internal and external factors for generating profit. The report is supported by relevant references to academic sources.