Globalisation's Impact on Business: Strategies and Challenges

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Business Organisations in a Global Context
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Table of Contents
Introduction......................................................................................................................................3
Activity 1.........................................................................................................................................4
Activity 2.......................................................................................................................................10
The performance of a national economy impacts on the activities of business
organizations............................................................................................................................10
Explanation of the measures taken by governments to influence the activities of business
organizations............................................................................................................................11
Activity 3.......................................................................................................................................12
A review of the current issues impacting on business activities..........................................12
Global environment.................................................................................................................12
Proposed strategies to address issues affecting business activities......................................13
Activity 4.......................................................................................................................................14
Explanation of the implications of global integration on business organizations..............14
Assessment of the effect of international trade on domestic products and services..........15
Review of the impact of the global economy on businesses.................................................16
Assessment of how ICT has facilitated globalization...........................................................17
References......................................................................................................................................18
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Introduction
Globalization has created various opportunities for business to extend market a global level.
With the help of globalisation, various companies have designed their future market in an
efficient manner which creates a good impact on the performance and market growth of the
company. Globalisation is the essential key for any businessman to extend business market at the
global level if he deliberately wants to expand his business at a global level. The essential motive
is to manage business activities efficiently by addressing the issues by using innovative
technologies within the organisation. The assignment includes various factors of globalisation
and its implications on the economic condition of the company, and it explores how global
integration concept and international trade policies impact on the domestic product and services.
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Activity 1
PPT
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The above presentation is created to guide 50 delegates in the Global Trade Conference. With the
deliverables of this presentation difference between varied global business operations is
highlighted to them. This presentation will help them in attending the conference effectively.
The above slide is identifying the differences between organizations working in different sectors,
industries and contexts. The slide above is portraying a difference between hospitality and
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telecom industry. Both of these industries have slightly different factors of functioning that
impact the management of their industry.
The above slide is incorporated with the responsibilities of the organizations operating globally.
One of the major roles is Managing supply chain, this is done by maintaining transparency
among buyer and supplier. Along with this another responsibility is Handling financial
operations by lowering the cost of the operations.
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This slide is likewise incorporated with Responsibilities of organizations operating globally. The
most crucial responsibility is Human resource management, in this role the managers of the
firm have to enhance the productivity of the employees working in the organization. Apart from
this the managers likewise have to focus on Marketing by enhancing the brand value and brand
equity of the firm in international market.
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The above slide is highlighting a number of strategies that the organizations can implement in
order to exist in the global market. The primary strategy is that the HR managers must try to
maintain diversity in the organization by hiring different classes and categories of employees.
Apart from this the marketers must try to extend the business of firm to online market. They can
also try to mould their policies as per the requirements of the customers and the society.
This is the concluding slide of the presentation. This presentation helped in conjecturing the
operations of different organizations. The presentation likewise help in concluding a number of
strategies that that can help the organizations to operate their business on the global level.
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Activity 2
The performance of a national economy impacts on the activities of business
organizations
Globalisation has advanced the business and has engaged in various activities which have to
develop its business activities. Overall contribution and performance of our company have
affected by the national economy. Greenfield has maintained a balance between its workforce
and labor force which help in maintaining the price of the productivity because the price of the
products is based on the productivity of the firm (Krugman, 2017). Along with this, proper
education is provided to the employee during training sessions which help them to understand
the market demands and help in analysing customer requirement. The essential motive of our
company is to address the issues and to enjoy the concept of the globalisation and its
implications (Berdiev, and Saunoris, 2018). One of the factors which impact on the growth rate
of the economy. When the economic growth rate is high then the profit of the organisation is
high and when the economy rate of the country is low then the growth of the company is also
affected. The company should also analyse all the factors which are related to financial factors
and will help in enhancing the performance of the company in an effective manner (Shahbaz,
et.al., 2018).
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Explanation of the measures taken by governments to influence the activities of
business organizations
There are some essential measures which are designed by the government which creates an
impact on the activities of a business. There are some policies which are affecting the activities
of the business in a well effective manner.
Monetary policies: This policy helps in developing control on the interest rates and help in
setting up essential approaches which will develop and maintain an effective flow of funds in the
organisation and help in analysing the tax rates of the country. Some of the government has
decreases the tax rate are not fluctuating, sometimes the prices remain high or low (Shahbaz,
et.al., 2018).
Competition policies: Some situations develop competition in the market among different
companies, which help in advancing the innovation and creation of new products and services.
Innovation in the market also enhances the quality of products and services.
Fiscal policies: Sometimes the government regulates policies according to the interest rate of
taxes and sometimes government purchase some tools for a particular set time. The fiscal
policies are applied when the government has to decrease the taxes rates or has to encourage the
price factor in the market (Hopper, Lassou, and Soobaroyen, 2017).
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Activity 3
A review of the current issues impacting on business activities
Global environment
But, as we know every coin has two aspects a head and a tail likewise globalisation has created
both negative and positive impact on the business. Greenfield is facing some major challenges in
the world of Globalisation which are affecting the economic condition of the company. Some of
the global factors such as has created a negative impact on the performance and market growth
of the business. The issues which are faced in the world of the global environment has created
negative impact not only on the profitability of organisation but also develop future challenges as
globalisation has developed opportunities for other companies to extend their market at a global
level (Suhartanto, and Leo, 2018). The issues faced by the Greenfield are summarised with the
help of PESTLE tool:
Political: Some sudden changes in the political environment develop challenges and company
had to face some market loss (Deese, 2017).
Economical: The trade payments have increase other expenses of our company and also interest
rate of the business influence business and other organisations expenses and global factors has
created a huge impact on the business environment. The trade issues have arisen due to
globalisation. In the UK, the market is leading and control by the global entity (Deese, 2017).
Social: The domestic market always try to analyze and fulfill the requirement of a customer
which also influence the rate of interest of other companies. Such type of activity enhance
demand but fails in analysing the customer demand created an impact on their purchase factor of
Greenfield and has created a bad impact on the society based on the poor quality of products and
services (Shahbaz, et.al., 2018).
Technological: interventions of new technology facilitates global businesses especially in the
UK. Regular changing of technology and innovative changes develop challenges for the
Greenfield as it managers are lacking at the time of analysing these changes and innovation is
necessary if our company has to maintain our sustainability in the market (Deese, 2017).
Legal: Sudden changes in government policies create a negative impact on the profitability and
market share of the company
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