Group Report: Trends Impacting Global Businesses, HC3031, T1 2019

This report analyzes key trends shaping the global business environment, focusing on disruptive innovation. It examines the impact of sustainability, customer experience, demographic changes, and emerging markets as primary drivers of innovation. The analysis includes discussions on renewable energy, customer-centric business models, the influence of millennials, and the rise of emerging markets. The report concludes by emphasizing the importance of value, efficiency, choice, demand, sustainability, and transparency in the context of disruptive innovation and the four key drivers. References from academic journals such as The Journal of Technology Transfer and Research-Technology Management support the analysis.