Comprehensive Report on Global Events: Diversity, Impact, and Planning

This report delves into the multifaceted world of global events, examining the diversity within the sector, including local community events, hallmark events, sports events, and mega-events, alongside the structure of the event industry, supplier roles, venue management, and the significance of industry associations. It analyzes factors influencing the global events industry internationally, emphasizing the importance of investment, market trends, socio-cultural factors, and historical context. The report further explores the value, impacts, and legacy of global events on the environment, encompassing social, cultural, physical, environmental, political, tourism, and economic impacts at national, regional, and stakeholder levels. It reviews management strategies for responsible event development, such as balanced scorecards and corporate environmental management models. Furthermore, it examines the favorable and adverse influences of external environmental factors on the global events industry, culminating in a SWOT analysis of a particular event to assess criteria for successful planning. The conclusion synthesizes these findings, highlighting the significance of global events and their multifaceted impacts.

Global Events

Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1. Explain the diversity of the global events sector...................................................................1
P2. Define various factor that impose direct impact on improving events industry
internationally..............................................................................................................................2
TASK 2............................................................................................................................................3
P3. Explain the value, impacts and legacy of a range of global events on the environment in
which they operate.......................................................................................................................3
P4. Review management strategies utilised to support responsible event development for a
range of global events..................................................................................................................5
TASK 3............................................................................................................................................5
P5. Explain the favourable and adverse influence on external environmental factor has on the
global events industry..................................................................................................................5
TASK 4............................................................................................................................................5
P6. Conduct a SWOT analysis for a particular event to analyse the criteria essential for
successful planning of events......................................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Global event signifies physical phenomenon that is performed for short period of time in
context to reach at global level. This kind of event is depending upon the investment that is made
by public for improving favourable atmosphere. In current context, it is considered that Global
event focuses on different categories such as on the basis of age, group, income and many more.
In addition to this, there are various kinds of sector which determine exhibition, seminar and
many more. This report will assess the diversity that is related to event which is organised at
global level. Also they focus on those values which impacts legacy in context of international
organisation and also this report determine favourable and adverse impact on external
environmental factor during specific period of time (Borick and Rabe, 2017).
TASK 1
P1. Explain the diversity of the global events sector
Local community events this type of occasions involved as collection of individual
person that is above 50 individual people that take participation for particular reason.
Demonstration as well as Paradise is involved as important instance for this event.
Hallmark event it is involved as an important event that helps in considering sports that
help in increasing awareness during particular phase of time period. In addition to this, the
occasion is conducted for short period of time and also their focus is on increasing awareness
that is connected to tourism location.
Sports events this is determined as the event that is involved by using machines,
individual person and animal. There are various kinds of action that is implemented such as
contest, games that increases competition during particular phase of time duration.
Mega event it has been analysed that mega event are assessed such as occasion which is
conducted in which above 1 million visitors included and around 500 million dollar exhausted as
a expenses. The cultural Olympiad is determined as a good example of this type of occasion.
Structure of event industry
There are various kinds of event that is conducted by various organisations, higher
authority and so on. There are various kinds of organisation that conduct event in an appropriate
manner. In addition to this, there are various kinds of occasion that is conducted by specific team
and this structure of event is in different forms like Matrix, functional and so on. In addition to
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this, there are various corporate events which is organised or conducted by in-house grouping
and it can be modified according to situation and on timely manner.
Supplier of event industry
Suppliers involve lightning, sound manufacturing as well as so on. There are various types
of dealer who involved in this type of industry.
Venue management It is involved as occasion in management that is linked to various
factor of venue related to marketing. There are various kinds of venues such as libraries,
University and so on.
Industry Association it has been analysed that increasing event sector is helpful in
framing company related to profession in which there are various types of element that provide
opportunity to establish event and fulfilling the need of consumer in better way (de La Barre,
2016).
Role of event in society
 There are different role and well as responsibility that is involved in conducting event in an
appropriate manner.
 The public is considered as appropriate stakeholder in process of event planning that help in
increasing awareness regarding event.
P2. Define various factor that impose direct impact on improving events industry internationally
It has been analysed that for conducting celebration, it is important to have appropriate
investment that helps in contributing towards different component like traditional festivities.
Demand as well as motivation for various kinds of event from the number of years, it
has been analysed that events plays an important role within business organisation which works
like a motivator. For organising occasion, every industry focus on increasing knowledge in
respect of needs of user, market trends and so on that helps in conducting entire planning in an
appropriate manner. It is also analyse that industrialisation in reference of event imposes direct
impact on motivation like social, personal, cultural and so on. Involving this, in context of
London Excel Exhibition Centre, the organisation focuses on increasing market share and
income in less period of time.
Event history and socio-cultural factor these are considered as different components
such as cultural, demographics and so on that imposes both favourable and adverse impact on
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income of occasion of Organisation. In context of London Excel Exhibition Centre, it is
important to increase awareness regarding culture that assist organisation in increasing
knowledge that is related to various socio-culture and it is also advantageous in improving
economy of UK during particular phase of time period
Therefore, it has been analysed that there are various component which imposes direct
impact on London Excel Exhibition Centre and there are various complexity which is faced by
company if there is any kind of failure. Hence, it is necessary for organisation to determine all
these kind of component to achieve goal and objectives in timely manner (Garcia, 2017).
TASK 2
P3. Explain the value, impacts and legacy of a range of global events on the environment in
which they operate
There are various kinds of occasions which are organised in various companies that impose
direct influence on external environmental factors. It has been determined that there are various
types of occasion that helps in implementing event at global level. There are various types of
occasion which is conducted by organisation and it imposes a direct impact on environment
which is going to be mentioned below:
Social and cultural impact these types of impact are more important that help in
generating appropriate relationship among community as well as society. Culture is considered
as differ from each other as it determines beliefs, civilization, tradition and many more which is
critical for community. It is needed to organise cultural events for increasing interaction among
people and increasing knowledge regarding culture, tradition as well as region. In addition to
this, the type of cultural event generates complexity for individual person who is considered as
an introvert. If the individual person observe different thing in different manner than it increases
issues during particular phase of time period (Gruneau and Compton, 2017).
Physical and environmental impacts physical elements like transportation, services
related to communication and many more it impose positive impact as they focuses on providing
facility by using transport services to individual person as it is important for travelling from one
position to other. It helps in increase in atmosphere and noise pollution that increases complexity
related to health.
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Political impact There are various rules as well as regulations which must be follow in
order to conduct an event with business organisation There are various kinds of occasion
organised by various sector and nation so it is needed for them to follow various kind of policy
that are implemented by higher authority. It enforces both positive and negative impact on
occasion. If the organisation involved and implements rules related to national authority than it
impose favourable influence or impact on organisation venture. If the policies are not followed in
an appropriate manner, than it impose adverse impact on company like shortage of fund,
reducing promotion and so on.
Tourism and economic influence it generates lot of opportunity for tourism sector as it
favourably affect the economic system that is connected to income in an effective manner. There
are various industry organise their event that help in increasing job within business organisation.
By organising events, it increases level of risk that sometime creates adverse impact on
organisation and destroys goodwill as well as brand image of company at marketplace.
There are various components that provide involvement, efforts, contribution, and
participation on establishment.
National level this occasion is conducted on national level so it imposes direct impact on
economic system. For conducting occasion at global level, it is important to have necessary data
regarding various nations as it provide positive appropriateness for economy. It is used in
improving foreign direct investment during particular phase of time period. It helps in increasing
economic situation and also enhances revenue from various occasions that is conducted to
establishment.
Regional level the occasion are conducted on this level focuses on gathering domestic
tax that imposes positive effect on economic system. The event organised on local level must be
linked to increasing revenue as well as income in future period of time. It also assists in
increasing employment that helps in optimum utilisation of resources in context of reducing cost
for organising occasion in this level (Kindsiko and Baruch, 2019).
Event Legacy
Impact in stakeholder
It signifies event which is implemented by different people, audience and so on. Event is
organised by business organisation to attract ample of individual person and stakeholder that
help in increasing profit margin by investing capital during particular phase of time period. In
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addition to this, it is important for visitor to conducted event as they get feel of enjoyment to
conduct event in successful manner.
P4. Review management strategies utilised to support responsible event development for a range
of global events
There are various types of management plan as well as tactics which are involved in
developing an occasion in reference of global level that is going to be mentioned below:
Balanced scorecard It is involved as an appropriate strategy of management that help in
increasing the execution level of organisation in an improved way by using various types of
strategy in an appropriate manner. Therefore, it is necessary to possess essential data and
information in context of achieving favourable outcomes in upcoming time period. Their main
focus is to achieving aim and objective in pre-decided time period. It is also advantageous in
presentation of event in an appropriate manner.
Corporate environmental management model this is linked with model that is necessary
for handling capacity that is helpful in updating different method which is linked to innovative
market. It has been analysed that higher authority focuses on various function and specific
occasion because there are various types of organisations such as collecting, expose which help
in achieving positive outcome in future period of time. The government accept this kind of
occasion or handling particular plan to set a standard, benchmark as well as guidelines that is
related to establishment (Olwig and Christiansen, 2016).
TASK 3
P5. Explain the favourable and adverse influence on external environmental factor has on the
global events industry
TASK 4
P6. Conduct a SWOT analysis for a particular event to analyse the criteria essential for
successful planning of events
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CONCLUSION
From the given report, it has been analysed that global event signifies physical phenomenon
that is performed for short period of time in context to reach at global level. This kind of event is
depending upon the investment that is made by public for improving favourable atmosphere. In
current context, it is considered that Global event focuses on different categories such as on the
basis of age, group, income and many more. In addition to this, there are various kinds of sector
which determine exhibition, seminar and many more. This report will assess the diversity that is
related to event which is organised at global level. Also they focus on those values which
impacts legacy in context of international organisation and also this report determine favourable
and adverse impact on external environmental factor during specific period of time. This report
will assess the diversity that is linked to global event. There is a concentration on values that
influences legacy in context of global event. Also, they emphasized on value that influences in
context of global legacy and also they cover both favourable and adverse impact on external
environmental factors during particular phase of time period.
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REFERENCES
Books & Journals
Borick, C.P. and Rabe, B.G., 2017. Personal experience, extreme weather events, and
perceptions of climate change. In Oxford Research Encyclopedia of Climate Science.
de La Barre, J., 2016. Future shock: mega-events in Rio de Janeiro. Leisure Studies, 35(3),
pp.352-368.
Garcia, B., 2017. 24 Cultural policy and mega-events. The Routledge Handbook of Global
Cultural Policy.
Gruneau, R. and Compton, J., 2017. MEDIA EVENTS, MEGA-EVENTS AND SOCIAL
THEORY. Sport, Media and Mega-Events, p.33.
Kindsiko, E. and Baruch, Y., 2019. Careers of PhD graduates: The role of chance events and
how to manage them. Journal of Vocational Behavior, 112, pp.122-140.
Olwig, M.F. and Christiansen, L.B., 2016. Irony and politically incorrect humanitarianism:
Danish celebrity-led benefit events. In Celebrity Humanitarianism and North-South Relations:
Politics, place and power (pp. 170-188). Routledge.
Prăvălie, R., 2016. Drylands extent and environmental issues. A global approach. Earth-Science
Reviews, 161, pp.259-278.
Sobolev, S.V. and Brown, M., 2019. Surface erosion events controlled the evolution of plate
tectonics on Earth. Nature, 570(7759), pp.52-57.
Srivastava, R. and Bhatia, M.P.S., 2017. Real-time unspecified major sub-events detection in the
twitter data stream that cause the change in the sentiment score of the targeted
event. International Journal of Information Technology and Web Engineering (IJITWE), 12(4),
pp.1-21.
Yehia, S., 2020. Managing Sustainable Global Events: Sustainability Practices of Expo
2020 (Doctoral dissertation, The British University in Dubai (BUiD)).
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