Nestle's HRM: Recruitment, Selection, Training for Global Markets

This report examines Nestle's human resource management (HRM) strategies, focusing on recruitment, selection, and training practices within a global context. The study aims to evaluate the effectiveness of these strategies in meeting international requirements. The report begins with an introduction to globalization and international HRM, highlighting the significance of effective HRM in multinational corporations like Nestle. It outlines the research aims, objectives, and questions, followed by a detailed project management plan, including cost, scope, time, quality, communication, and resource considerations. A Gantt chart and work breakdown structure are provided to illustrate project timelines and task organization. The research methodology encompasses research philosophy, approach, design, data collection methods (including questionnaires), data sampling (random sampling of 20 Nestle managers), and data analysis techniques. The report delves into the importance of these methodologies for making informed business decisions. The data analysis section presents the findings and interpretation of the collected data, leading to recommendations for improving Nestle's HRM strategies. A reflection on the research process and conclusions summarizing the key findings are also included, along with a list of references and appendices containing the questionnaire, project logbook, and performance review forms. The report provides a comprehensive overview of Nestle's HRM strategies, offering valuable insights into the challenges and opportunities of managing human resources in a globalized business environment.

GLOBALISATION

Table of Contents
INTRODUCTION...........................................................................................................................1
LO 1.................................................................................................................................................1
P1 Aim and objectives............................................................................................................1
P2 Plan for project management.............................................................................................2
P3 Gantt chart and work breakdown structure.......................................................................3
LO 2.................................................................................................................................................5
LO 3.................................................................................................................................................7
P5 Data analysis.....................................................................................................................7
P6 Recommendations...........................................................................................................15
LO 4...............................................................................................................................................16
P7 Reflection........................................................................................................................16
CONCLUSIONS............................................................................................................................16
REFERENCES..............................................................................................................................17
APPENDIX....................................................................................................................................18
Questionnaire........................................................................................................................18
Project Log book..................................................................................................................19
Performance Review............................................................................................................21

INTRODUCTION
Globalisation is the process through which companies enter into new market and operate
at international level. Companies are required to improve their strategies so that these enterprises
can sustain in the market for longer duration. International HRM functions consists of
recruitment, training, selection, performance appraisal done at international level and further
provide global knowledge, skills and management techniques (Kumar, 2019). Present study is
based on Nestle company which operates in food industry and operating in many countries.
Purpose of conducting present study is to evaluate effectiveness of recruitment, selection and
training strategies for meeting international requirements. Current assignment will describe
research methods that are used for the research. It will conduct data analyses and will highlight
findings.
LO 1
P1 Aim and objectives
Background of the study
Each firm aims to enter into global market but for that it is essential to have good internal
and external market position of business unit. Development in information technologies have
supported companies in entering into foreign market successfully. In an international context,
organisation tends to look for talents around the world. Nestle is the multinational firm which has
its branches in many nations (Internal and External Recruitment Strategies for Your
Corporation, 2019). In the year it has generated 91.43 billion revenues. International Human
Resource Management means targeting HRM at international level. It helps companies in
achieving objectives and gain competitive advantage in international and national level. HR
manager need to build strategies according to the change in the workforce, company need to be
flexible, innovative, agile and focuses in seeking new ways to recruit, select and train talents. HR
manager should think globally and add universal values in organisation culture. HR manager
should use new technologies for training and adapt external recruitment to select the best pool of
talent. New candidates brings fresh ideas and strategies which can be used by company to
expand globally (Mackey and Gass, 2015). HR manager need to provide cultural awareness,
environmental briefing, language training, field experience to employees before company goes
global. Effective reward management techniques need to do at international level. Proper
induction need to be given to employees. Effective training strategies such as identifying gap
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between knowledge needed and employee competencies, fulfilling the gap by providing training
will increase company's productivity and profitability. Effective methods used for recruitment,
selection and training makes company meets its international requirement.
Aim
“To examine way of managing improvement in recruitment, selection and training for
meeting international requirements: A study on Nestle”
Objectives
 To understand concept of HRM in international context and globalisation
 To examine issues faced by HR of Nestle in hiring people, selecting and giving them
training(Silverman, 2016)
 To describe various strategies of recruitment, selection, training that are helpful in
meeting international requirements to Nestle
Research questions
 What is meaning of globalisation?
 What are the issues faced by HR of Nestle in hiring people, selecting and giving them
training?
 Describe various strategies of recruitment, selection, training that are helpful in meeting
international requirements to Nestle?
P2 Plan for project management
Project management:
It is a process of planning, controlling and executing all the activities and finishing on
time. Project management plan helps in scheduling the activities and manage all the operations to
meet the goal and objective. It helps in better allocation and utilization of resources. Knowledge,
skills, techniques and tools are required to meet the objectives. It is necessary to incorporate cost,
time, scope, communication, quality and resources in the planning process to get results. Project
manager is responsible for aligning all the activities so that project can be finished on time.
 Cost: It is one of the most important element to be considered while doing a project.
Researcher is responsible for the managing cost of research, for that individual has to
allocate resource properly. Companies have to manage their cost of recruitment, selection
and training. In the absence of that actual objective will not be accomplished (Flick,
2015).
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 Scope: There is a high scope of this project because it supports all the companies who
want to globalise its business. It will help in forming and implementing better strategies
for recruitment, selection and training which help company in meeting international
requirements. This project has wide scope because companies will be able to retain
employees for longer duration in global market.
 Time: It is also an essential part of project planning and management. It describes the
time taken to complete a project (Ledford and Gast, 2018). This project will take 8 weeks
for completion. Project management helps in allotting time to different tasks so that
project can be completed on time. Effective time management helps run the project
smoothly. Company will take time to make changes in its recruitment, selection and
training strategy, it will take around 3 months to implements such changes. By this way
improvement will be made in such tactics and this will make the firm able to meet
international standards.
 Quality: Researcher will use only such data which has relevant detail about topic.
Authorised researches will be used so that quality results can be generated. Apart from
this, companies will ensure that strategies are implemented in effective manner so that
such improving ways can be implemented successfully.
 Communication: Researcher will communicate with respondents so that they give
reliable answers on asked question on research topic (Farndale and et.al, 2017). In order
to implement new ways company has to coordinate with employees and have share views
formally. This will help in analysing these strategies and getting positive results.
 Resources: Resources are required to complete the project on time. Here resources
required for research on recruiting and selecting are human resource, human resource
management software and resources required for training are technical resources and
human resources. For project firm will need human resource, financial resource and
technical resources.
P3 Gantt chart and work breakdown structure
Work breakdown structure:
It is a project management system which breakdown a task into smaller components. It is
a tree shaped structure which shows a subdivision of tasks to be carried out to achieve goals and
objectives. In the present project task can be subdivided as first recruitment will be done,
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secondly selection process will be followed and thirdly after selecting the pool of talents training
will be provided to the employees (Cooke and et.al., 2019). It also provides control and cost
estimation for overall project. WBS is followed to assign responsibilities equally to team
members, to manage time and cost of the project. Main objective to implement this structure is to
get visibility of risk, get a visibility of where to put more effort and maintain correlation between
employees and activities. It is a critical part of project management which provides performance
reports, program schedule, control and response tools.
Gantt chart:
Gantt chart is the visual representation of schedules task. It is used to plan all size of
projects and is useful for showing what task should be performed on specific day. It also helps
company in showing the starting date and ending dated of recruitment, selection and training
process (Horwitz, 2017). Gantt chart shows:
 Project's starting date
 Project's task
 End date of project
 Time duration of project
 Whether task overlap or not
 Allocating task to specific person
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It is usually created at early stage of project. It is graphical picture of schedules project.
Usually these charts are shown a horizontal bar chart. Different lengths of bar represents timeline
of projects. It is beneficial for company in managing, scheduling and monitoring resources and
tasks in a project. These charts are used in many industries in wide range of projects. It depicts
every small part of task that have been excluded from projects.
LO 2
P4 Research methods
Research methodology is a procedure by which data and information is collected for making
good business decisions. Here, information is identified, selected, processed and then analysed
towards the topic. There are different tools and techniques which are used to do research on a
given topic. These tools and techniques are as follows:-
 Research philosophy:- Research philosophy is an important part of Research
methodology, it is a credence towards a way of collecting data, gathering and further
analysing it about a phenomenon. There are two types of philosophies which are mainly
used in research projects: Interpretivism and Positivism. Interpretivism is a tool used for
small samples and qualitative data collection. On other side Positivism is highly
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structured, large samples data which can be measured in both qualitative and quantitative
basis. Interpretivism philosophy has been applied in present research, which helped in
collecting qualitative information about effectiveness of recruitment, selection and
training strategies for meeting international requirements.
 Research Approach:- It is a procedure which is having different steps and assumptions
for collecting data, analysing and giving interpretation about research topic. It basically
has two different methods:- Inductive and Deductive. Inductive is a technique used for
qualitative research and include theories generation and building to search facts about the
given topic. Deductive is a technique used for quantitative research and include theory
generation or modification of existing theory. In this study on effectiveness of
recruitment, selection and training strategies for meeting international requirements
deductive technique is used by scholar where he formulated hypothesis as project is
based on qualitative data.
 Research design:- It is an over all structure for methods and techniques which have been
selected by a researcher to take all the components of research together in a reasonable
logic to handle research problems efficiently. Here researcher has applied descriptive
design as it helped in describing the situation and provided the insights in study on
effectiveness of recruitment, selection and training strategies for meeting international
requirements. With help of this design it becomes easy for researcher to carry forward the
project and meet its objectives.
 Data collection:- It is the process of collecting information, measuring it and analysing it
further with help of valid technique. It helps the researcher to evaluate hypothesis on
collected data. It collected data is not adequate then it may result in failure of project.
There are basically two types of data : Primary and secondary. Primary data collection is
a technique in which data is collected by the researcher itself and it is about real facts and
figure related to problem under study. Secondary data collection technique includes
collection of data by someone else and utilised by the researcher for their purpose. It
helps the researcher as no hassle of data collection will be there and cost will be less in
collecting the information. It includes different books and journals or internet articles
from which information can be collected. Researcher can use these details to understand
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the study based on effectiveness of recruitment, selection and training strategies for
meeting international requirements. In this study researcher has applied questionnaire
technique which helped in gathering the facts about the research.
 Data sampling:- It is an important part in research methodology as the method which
will be used to collect sample has large inference on interpretation drawn from that
sample. There are two sampling technique: Random sampling and Stratified random
sampling. In Random sampling a random sample is selected by observing from
population. Stratified random sampling population is divided into smaller and
homogeneous groups. In this study researcher has applied random sampling technique.
Researcher has chosen 20 managers of nestle company as sample. They are able to give
relevant information related to effectiveness of recruitment, selection and training
strategies for meeting international requirements.
 Data analysis:- It is a process where data is inspected, transformed and modulated with a
goal of extracting useful information. This information will be helpful for making
conclusion and supporting a decision. Here researcher has used thematic analyses
technique that helped in extracting the information about effectiveness of recruitment,
selection and training strategies for meeting international requirements.
 Ethical consideration:- It is an important part of research, in the present study of
effectiveness of recruitment, selection and training strategies for meeting international
requirement researcher has followed these ethical aspects. To every individual consent
form of participation has been sent and they have to sign it. Everyone was free to share
their own views on the topic. Researcher checked that there is no plagiarism and material
is not copied from anywhere so, details has been translated into their own words.
LO 3
P5 Data analysis
Theme 1. Respondents response towards time taken for working
Less than 6 months 3
Between 1-2 year 3
Between 2-3 years 6
7

More than 5 years 8
Interpretation: From the above table it can be stated that 8 out of 20 respondents have
been in the organisation for more than 5 years whereas the least respondents are 3 who stayed in
the organisation for less than 6 months or between 1-2 years. It can be interpreted that they have
good knowledge about the Nestle company's polices and strategies and can dive better answers
which can be useful in research project.
Theme 2. Respondents response towards satisfied with the recruitment strategy of Nestle
Yes 5
No 15
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Interpretation: From the above data it can be concluded that 5 out of 20 respondents are
satisfied with the recruitment strategies of Nestle and 15 out of 20 respondents are not satisfied.
It can be interpreted that Nestle Company need to improve its recruitment strategies to decrease
employee turnover.
Theme 3. Respondents response towards recruitment and training strategies are satisfied in
meeting international requirements
Strongly agree 6
Agree 6
Disagree 4
Strongly disagree 4
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Interpretation: From the above data it can be concluded that 6 out of 20 respondents
strongly agree that company is meeting international requirements by strategies used for
recruiting and training whereas 4 out of 20 respondents strongly disagree. Nestle need to think
globally, add universal values, performance appraisal, training strategies, reward management
strategies of international level. Company also need to provide global skills and knowledge to
increase employee engagement, productivity. Company need to use external sources of
recruitment to get fresh ideas and train employees to teach new technology which is globally
accepted.
Theme 4. Respondents response whether Nestle face any HR issues when it runs business in
international markets
Yes 10
No 10
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Interpretation: From the above data it can be concluded that there are 50- 50 response, 10
out of 20 respondents feel Nestle faces issue in running business in international market and 10
out of 20 respondents feel Nestle does not face any such issues. Nestle need to communicate its
achievements to every employees so they get to know the progress of company. Nestle also need
to take involve employees in decision making process so that international standards are reached.
Theme 5. Respondents response towards the best method of recruitment in meeting
international standards
Website recruitment 4
Campus interview 2
Recruitment consultancy 12
Casual applicant 2
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Interpretation: From the above data it can be concluded that there are 12 out of 20
respondents feel that recruitment consultancy is the best method to meet international standards
whereas 4 respondents feel website recruitment is the best method and others feel campus
recruitment and casual applicant is the best method to meet international standards. Nestle need
to use recruitment consultancy method for hiring because consultancy provides right candidates
as per company's requirement as sated previously. It reduces the time of recruiting process and in
short period best candidates are selected.
Theme 6. Respondents response towards the best training method used in meeting
international standards
Off the Job training 6
On the job training 10
Other 4
12

Interpretation: From the above data it can be concluded that there are 10 out of 20
respondents feel that on-the-job training is the best method to meet international standards
whereas 6 respondents feel off-the-job training is the best way to meet international standards. It
can be interpreted that Nestle need to use on-the-job training because it helps employee to learn
skills and knowledge while working in the company and does not waste time in off-the-job
training. It will increase productivity along with training of employees.
Theme 7. Respondents respond towards the best method of selection to meet international
standards
Personal interview 9
Telephonic interview 4
Psychometric test 6
Other 1
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Interpretation: From the above data it can be concluded that 9 out of 20 respondents say
personal interview is the best approach whereas 6 respondents feel psychometric test is the best
way to meet international standards. It is beneficial for Nestle company to use personal interview
method to identify the strength, weakness and capability of candidate to work in the organization
and helps in globalization. It is a face to face interview process where candidates can be judged
on the basis of appearance, expressions and company can also check whether candidate is having
interest in the job or not.
Theme 8. Respondents response towards the approach Nestle need to implement in order to
retain skilled employees in the firm for longer duration and to gain competitive advantage
in international market
Rewarding people 8
Effective training 8
Selection of right candidates 3
Other 1
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Interpretation: From the above data it can be concluded that 8 out of 20 respondents feel
that rewarding people and providing effective training need to be implemented by Nestle in order
to retain employees and gain competitive advantage. Nestle need to implement both the
approaches at international level, company need to provide training to employees when there is
change in the technology, skills and knowledge in order to maintain their interest in the
organisation and gain competitive advantage. Reward management is beneficial for company to
motivate employee which increases employee engagement and employee retention for long
duration.
P6 Recommendations
It can be recommended that Nestle company need to use recruitment consultancy to
recruit candidates. It helps to hire right candidate for right job because company provide all the
details needed previously. This approach reduces time and new candidate bring new ideas and
strategies to meet international requirements.
Nestle need to use on-the-job training because it helps employees in learning new skills
and technology along with doing work in the company, it increases employee efficiency and
increase productivity.
As it is analysed that it is essential to know more about person before hiring them in the
organisation, hence Nestle need to use personal interview for selection because it helps company
in face-to-face interaction. Company also need to implement reward management to retain
skilled employees and gain competitive advantage.
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LO 4
P7 Reflection
Researcher has worked on finding ways of managing improvement related to recruitment,
selection and training in the organisation in order to meet international requirements. This
objective has been met by scholar successfully. While carrying out this research I have learned
about various methods of training, selection and recruiting. Before conducting this research, I
was not having any knowledge about various function of HRM, Gantt chart and work breakdown
structure. From this study I have learned how to divide various task in sub-parts to complete
project on time. Now I can make WBS and Gantt chart. This research has improved my
communication skills as I have collected data from 20 respondents and technological skills as I
have made this report on word and Excel software.
I have realised that my communication is my strength, I can coordinate with others easily.
Apart from this my technical skill is good and that is why I became able to use different software
in this research. Bit my weakness is my presentation skill, though while conducting this research
I have improved this skill but still there is chances of improvement.
CONCLUSIONS
From the above research project it can be concluded that companies have to take support
of effective strategies so that it can recruit right candidate and can give them training properly.
This will help in improving working efficiency of people and firm will be bale to gain
competitive advantage in the international market. Enterprise must provide rewards to their staff
members so that they can feel happy and their monetary requirements can be met. This would
help in raising their working efficiency and they will contribute well in performing well in the
global market.
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REFERENCES
Books and Journals
Brewster, C. and et.al., 2016. International human resource management. Kogan Page
Publishers.
Brewster, C., Mayrhofer, W. and Smale, A., 2016. Crossing the streams: HRM in multinational
enterprises and comparative HRM. Human Resource Management Review.26(4).pp.285-
297.
Chung, C., 2018. Making sense of global integration and local responsiveness in international
HRM research. International Journal of Multinational Corporation Strategy.2(2).
Cooke, F. L. and et.al., 2019. How far has international HRM travelled? A systematic review of
literature on multinational corporations (2000–2014). Human Resource Management
Review.29(1). pp.59-75.
Farndale, E. and et.al, 2017. A vision of international HRM research. The International Journal
of Human Resource Management.28(12).pp.1625-1639.
Flick, U., 2015. Introducing research methodology: A beginner's guide to doing a research
project. Sage.
Gomes, E. and et.al., 2015. A comparison of international HRM practices by Indian and
European MNEs: evidence from Africa. The International Journal of Human Resource
Management.26(21). pp.2676-2700.
Horwitz, F., 2017. International HRM in South African multinational companies.Journal of
International Management.23(2).pp.208-222.
Online
Internal and External Recruitment Strategies for Your Corporation . 2019. [Online].
Available through < http://www.kbic.com/blog/construction-recruiter/blog/internal-
and-external-recruitment-strategies-for-your-corporation/ >
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APPENDIX
Questionnaire
Name
Age
Gender
What is your time length of working?
 Less than 6 months
 Between 1-2 year
 Between 2-3 years
 More than 5 years
Are you satisfied with recruitment strategies of the firm?
 Yes
 No
Do you think that recruitment and training strategies of the Nestle are satisfied in meeting
international requirements?
 Strongly agree
 Agree
 Disagree
 Strongly disagree
Does Nestle face any HR issue when it has to run business in international market?
 Yes
 No
What is the best method of recruitment that is beneficial in meeting international standards?
 Website recruitment
 Campus interview
 Recruitment consultancy
 Casual applicant
What is the best training that is beneficial in meeting international standards?
 Off the Job training
 On the job training
 Other
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What is the best form of selection?
 Personal interview
 Telephonic interview
 Psychometric test
 Other
According to you what approach Nestle has to implement in order to retain skilled employees in
the firm for longer duration and to gain competitive advantage in international market?
Project Log book
Project Logbook for the chosen organisation:
Name of the learner: Name of the Supervisor:
Project Title: Date:
Update of weekly research/ tasks achieved (Account
for a minimum of six weeks with dates) What have you completed?
 Did you fulfil Task requirements?
 Are you on track and within deadlines set?
 Did you need to make any changes to your
project management plan?
Comments
“To evaluate effectiveness of recruitment,
selection and training strategies for meeting
international requirements: A study on Nestle”
Yes
Yes
No
Any risks and / or issues identified? Did you identify risks/issues with a lack of
skills required for undertaking research
No
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tasks?
 Did you identify any additional risks/issues
that have an impact on the project
management plan?
Financial risk and human resource risk
Problems encountered What barriers did you face?
 How did you overcome them?
Find difficulty in data collection and
communicating with respondents.
I have made them understand the benefit of this
research and then they have supported me.
Furthermore I have utilised funds in effective
manner hence wastage of resource was not there.
New Ideas and change of project direction Need to monitor the activities closly
What Have I learnt about myself this week? How did I feel when I had to deal with
tasks/problems? Did I find it useful to complete the tasks? How well have I performed? What did I
contribute?
Initially I have felt bad but later on managed it
Yes
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 What can I improve on next week? How might this learning apply in the future?
Good, I have completed my research on time.
I can prioritise my work
I would be able to conduct research properly in the
future as my researching skills have been
improved
Tasks planned for next week Which tasks are priority?
 Have you set aside sufficient time for
completion?
Scheduling of work
Yes
Project plan status to date (on, ahead, behind)
Supervisor comments to address
Signature of the Supervisor and date:
Performance Review
1. What was the Project supposed to accomplish?
To evaluate effectiveness of recruitment, selection and training strategies for meeting international
requirements: A study on Nestle”
2. Did the project succeed in its aims/ how do you know? Specifically, please outline any evaluation
and assessment undertaken.
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