Global Tourism Report: Destinations, Trends, and Future Development

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This report provides a comprehensive analysis of the global tourism industry. It begins with an introduction to international tourism and its increasing importance, followed by an examination of global tourism statistics, trends, and key generating and receiving areas. The report delves into the reasons behind the growth in tourism, focusing on factors like demographics, economics, geographical factors, climate, culture, and environmental aspects. It also explores the differences between emerging global tourism destinations in relation to the destination life cycle model. Furthermore, the report assesses the role of global organizations in the tourism sector and discusses potential threats to the future development of the industry, culminating in a conclusion that summarizes the key findings and implications for the future of global tourism.
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Global Tourism Destinations
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Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Determine the statistics and an overview of tourism in global marketplace.........................3
P2 Key tourist generating and receiving areas across globe.......................................................5
TASK2.............................................................................................................................................6
P3 Reasons for growth in the tourism generation and receiving areas.......................................6
P4 Difference between emerging global tourism destinations in relation to stages of the
destination life cycle and factors driving growth........................................................................7
TASK 3..........................................................................................................................................10
P5 Role of global organisation in developing tourism sector...................................................10
TASK4...........................................................................................................................................10
P6 What are the treats for future development of tourism industry..........................................10
CONCLUSION..............................................................................................................................10
TASK4...........................................................................................................................................11
P6 what are the treats for future development of tourism industry ..........................................11
REFERENCES..............................................................................................................................13
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INTRODUCTION
International tourism is define as the process in which individuals or people in group
travel from their home place to other new location with the motive to explore new place their
culture, way of living, diversities and many more (Theobald, 2012). Globalisation has
contributed in enhancing the market for tourism as countries are focusing on improving their
transport facilitates and services. The report is based on global tourism where focus is on
analysing the scale and nature of tourism in context of international environment. Moreover it
will help various industries to take corrective steps in order to improve their performance in the
marketplace. The topics covered in the report are strengths and characteristic of tourism industry
which help in attracting large number of potential customers and also help in identifying future
opportunities so that necessary steps can be taken in order to accomplish the desire goals.
TASK 1
P1 Determine the statistics and an overview of tourism in global marketplace
The nature of tourism is dynamic as it is never consistent and keeps on changing with
time and changes in the environment (Veiga and et.al., 2017). In the beginning tourism is
dependent on the taste and preferences of people visiting that is tourist. In present scenario the
nature and functioning of tourism industry is based on the trend which are taking place in
market. In context of tourism and travel industry the statistics regarding global trends are
explained below-
In context of tourism and travel industry it is influenced by various factors which are
revenue, number of visitors and many other related factors. The trends related to various level of
marketing are as follow-
National Tourism-
In the viewpoint of the survey conducted in year 2018 it has been determined that around
39% of the candidates prefer last moment booking as most of the plans are uncertain and
unplanned. People across the globe are able to plan their uncertain and last moment trip with the
help of advancement in the technology as it has made the process much easier and simpler. In
year 2019 it has been identified that approximately 3.4 million people has travelled and explore
various new destinations. The last moment booking has shown increase of 9% that is around 2.3
million people prefer oversea travelling that is number of visits in UK. The above describe data
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has shown that there is continuous increase in the number of travellers and is good for tourism
and travel industry. In UK there is approximately 15 billion revenue is been generated from
travel and tourism across the globe.
In International Tourism-
Regarding international level, in year 2017 it has been identified that number of visitors
in Europe are increasing that is an increment of around 671 has been identified (Coca-Stefaniak
and Morrison, 2018). With the growing market trend there is need for educational and ecological
tour has taken place with the motive to develop and enhance the international scale for tourists.
In present scenario tourists are visiting new places and exploring them as it leads to better
experience and helps in increasing knowledge. Moreover the tour operators are influenced and
are arranging funds for ecological projects with the motive to support and develop the natural
habitants. The tourism industry in year 2018 has able to earn revenue of approximately £ 1.45
million with its ecological and educational tour factors. Gross domestic product (GDP) from
Tourism industry in USA, UK, Germany and Japan is approximately 47%.
From the above graph it has been identified that international arrival in context of tourists
is increasing that is currently it is in billions. From the graph it can been seen that there is
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Illustration 1: London Statistics 2019
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increase in number of travellers as it is in trend and people prefer last moment booking through
various online platforms.
World's top destination for tourism according to trend and preferences of people
In this changing environment, people prefer to visit and explore those places which are
renowned as it leads to great experience where they would able to learn new things. It has been
analyses that people prefer exploring places such as Eiffel tower, Triomple and many more.
From the study it has been evaluated that UK is among ten tourism destination all because of its
Morden and innovative places (Brondoni, 2016).
P2 Key tourist generating and receiving areas across globe
Tourism is helping various countries to make changes in its current situations or mould
the places along with its economical and demographic variables with the motive to make the
country better place for tourism. There are many features of tourism generation areas which are
explained as follow-
Demographics: In context of UK there are various unique and attractive characteristic
which attracts tourists towards its various cities such as Las vegas and many more. The reason
why people prefer visiting such places in UK is because of Casino and they are able to spend
quality time with their close ones (Beirman, 2020).
Economic: For every country its economic environment play significant role in
influencing and attracting tourist as with good state they would be able to make its specific
locations better and able to provide better services to its visitors. London is the city which is one
of the largest city across the globe in terms of economic growth and development. London Eye is
one of the popular destination of London which attract people to visit London and enjoy there.
Geographical factors: In France there are some geographical factors which is making it
unique and attractive place from tourist point of view. Eiffel Tower in France is one of the most
popular designation because of its uniqueness and hight.
Characteristic of Tourism on the bases of receiving areas
Climate- Climate play great role in making various places beautiful and attractive that is
Durhgam is one of the most beautiful place because of waterfalls. One of the fascinating
feature of this place is that water falls in beautiful plunge pools.
Culture- Culture play important role in attracting people as they want to know more and
explore various culture. One of the example of cultural factor to influence and attract
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people is Tomorrowland that is it is place in Berlin popular because of its music festivel
which is organised in various seasons.
Environmental- This factor also contribute in attracting large number of people across
the globe. For example place known as Penbrokeshine and Barafundle Bay established on
Greek Island is covered with long trees and is greenery place. Earlier no outsiders are
allow to visit the place but now due to increasing importance and contribution of tourism
sector it has allowed people across globe to visit and enjoy the place. This beach is
counted in top 12 beaches across globe and is one of the most preferred destination in UK
(Smith and Ong, 2015).
Example- Tourism industry has the impact of geographical areas that is in case of
France, this is one of the most liked and preferred place as it has positive impact on the economy
of country. The country has many unique and attractive places which make it better place for
travellers as they are able to enjoy.
TASK2
P3 Reasons for growth in the tourism generation and receiving areas
Reasons for growth in tourism generating areas
There are various reasons which influence and has impact on growth of tourism
generating areas. For better understanding with the help of example understand the tourism
generating areas (Assaf and Dwyer, 2013). For example Eiffel Tower located in Paris is one of
the most popular and preferred place across the globe. It is 325 meter tall tower which represents
Paris and is commonly known as the heart of Paris. Paris has able to attract large number of
people and able to progress in tourism sector that is from 2015 it has shown a growth of around 7
million visitors and has able to grow and enhance its tourism market and economy. Eiffel Tower
is the main reason that is act as star attraction of Paris. This place is divided in four parts that is
first two parts are combine that is have clime stares where as next two parts or stages have lift
facility which make this place innovative and attractive. Furthermore an individual is able to
have the full view of Paris from top of tower which looks beautiful. This place is preferred by
people because of its hight as it is counted in one of the tallest monument across globe. Moreover
people prefer visiting Paris in rainy seasons because it provides beautiful view of whole city.
Here are few reasons behind the growth of Paris in tourism sector
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It is one of the most beautiful city as has unique designation which attract large number
of people across the globe.
Country is counted in one of the developed countries therefore is economical stable hence
spend lot of money on the maintenance of its monuments their structure and clearing.
Country has able to develop and focus on effective planning and also has effective
management which helped in the growth and developing of the whole country.
Reasons of growth in tourism receiving area
These places refers to those places which is not build or restructured by humans but are
naturally unique and beautiful. For example Yellowstone National Park established in USA is
one of the natural place which is gift of nature (Lenzen and et.al., 2018). This is first place across
the globe which is registers as park and is commonly known for its great biodiversity across the
globe. The main reason why people are attracted to this place because it has four active volcanos
and the lakes which are formed on empty volcano holes is also act as centre of attraction. From
year 2016 Yellowstone has shown progress and able to increase its tourist up to 5 million. Here
are various factors which effect tourism in Yellowstone National Park which are as follow-
Climate is one of the major factor as it has effect on tracking and camping that is in rainy
season such advancers are not possible.
The measures which are taken by the government for protecting environment and control
the pollution level are effecting the tourism activities.
Moreover large number of wild animals are attracting animal lovers across the globe and
is adding beauty to this place.
P4 Difference between emerging global tourism destinations in relation to stages of the
destination life cycle and factors driving growth
TALC model is used in tourism sector with the motive to grow and develop the product
life cycle (Pulido-Fernández and Rodríguez-Díaz, 2016). It is used in order to identify the
capacity and its capacities in order to known the facts which help in attracting more people. This
will help the tourism sector in knowing the behaviour of people so that they can get the benefit
and take steps for future uncertainties.
Stages of TALC Greenwich & Docklands Covent Garden
Exploration This is one of the most famous Covent Garden is popular
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place which has approximately
1.3 million visit in last year.
place as it attract large number
of tourist because it is place
for shopping and entrainment
as people go their for
shopping.
Involvement It is supporting government
that is providing economic
benefits as it is able to ear
more due to increase in
number of visors (Calgaro,
Lloyd and Dominey-Howes,
2014).
They are involving themselves
by providing trend cloths and
other necessary matter to local
people as it is place for
shopping and entrainment.
Development There is continuous
development taking place as
international festival is been
organised in this place every
year therefore focus is on
providing good facilities to
visitors.
Regular development take
place as new shops and various
new matter take place on the
bases of the trend in the
marketplace and the needs of
the customers.
Consolidation This situation take place when
the number of visitors are
more than expectation as it is a
international festival so their is
no fixed limited regarding
guests. Therefore they are
always ready with back up
plan in order to meet the
uncertainties.
This is the most crowded place
where large number of people
visitors on regular bases hence
changes take place according
to the needs and preference of
customers.
Stagnation This stage focus on new
methods and innovation in
This is one of the most crowed
and preferred place specially
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order to come up with new
features in order to attract
more people. In context of the
Greenwich and dockland they
are taking measures as this
international festival is major
source to attract large number
of tourist (Buhalis and
Wagner, 2013).
for tourist as they visit for
shopping and entrainment so
changes are made on regular
bases in order to attract more
potential customers.
Decline The changes of decline is very
low as the event is been
organised on international
level from many years and also
because of its innovation and
uniqueness it is growing and
developing from years.
The changes of decline are
very less as it is the most
crowded place where people
go for shopping and
entrainment.
Factors driving growth of specific destinations
Factors Greenwich & Docklands Convert Garden
Environmental This factor included all those
things which are not harmful
for environment that is
pollution free and beautiful
scenery. In context of
Greenwich & Docklands it is
present as this place represents
country across globe.
It is commonly know as the
the shopping market where all
the matters are available and
large number of people visit on
daily bases therefore proper
steps are taken so that
activities are not effective due
to change in climate.
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Religious There are no religious factors
which has impact on the its
functioning.
This place is also not
influenced and effected by any
religious factors.
Historical and cultural It organises the international
festival therefore it is effected
by the historical and cultural
factors as it showcases the
culture of the country.
It is also effected by the
historical and cultural factors
as it provides various items to
tourist so that they can
remember the place and its
culture.
From the above table it has been identified that there are various factors which has impact
on tourism industry that is effect the choice of tourist. TALC model of these two firm also states
that they both have different life cycle according to there capabilities. Tourism industry is
growing fast in today environment so both have to focus on increasing there customer
satisfaction for there long run (Rogerson and Rogerson, 2014).
TASK 3
P5 Role of global organisation in developing tourism sector.
This industry business is currently greatest industry in present scenario and age which have
immense advantage to various countries (Costa, 2017). So for working and ensuring various
clients interest there are different association in particular UNWTO, IATA, PATA UN, EU. A
portion of these are explain below-
UNWTO
This was build up in 1978, with the name of global association of true travel association
which was renamed to United Nations world the travel industry association . There association
performs different capacities and obligations regarding traveller improvement which are
expressed as follow-
•It put together various classes and work look for creating framework, avionics and social
improvement of traveller objective.
•It get ready drafts of the travel industry arrangements between two nation and help traveller in
saving there essential privileges of leaving.
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IATA
Complete name of this firm is worldwide air transport affiliation which is shaped in 1945
with the point of encouraging change in the working of ticket the board by getting normal
methods ticket development. It help in keep up expense of tickets in market. Ensure the
wellbeing of traveller by severe rules and cycle for aircraft administrations. Core obligation is to
guarantee smooth working of association (Jurigová and Lencsésová, 2015).
TASK4
P6 What are the treats for future development of tourism industry
Travel industry have numerous issues , dangers and difficulties in there generally working .
The factors are analysis and there impact on organisation is mentioned below.
Political: This the significant danger to the travel industry of any country political thetas
are identified with wellbeing of vacationer in the individual country. It incorporates
terrorism which is against mankind and human existence. The treat of psychological
oppression is arising worldwide which have negative effect on various countries
governmental issues and strategy as they are presently turning out to be horse defensive
which leads in extreme visa necessity and number of wellbeing measures for vacationer
of other country in casualty country. It additionally diminish the certainty of individual in
country which is experiencing psychological oppression and cause contrarily on
framework of that country. For decreasing this administration need to pass additional
financial plan in there nation which is likewise negative effect the travel industry of
country as the travel industry spending will get reduce (Cornelissen, 2017).
Environmental: These are those factor which has impact on industry as environmental
change . These are change in atmosphere condition by the utilization of untrustworthy
things and practices which cause harm to climate of world . For instance decrease in
number of ice blocks in Europe are softening persistently on account of an unnatural
weather change which have its antagonistic effects on Europe the travel industry as there
is decrease in guests of those ice guys and in view of expanding ocean level number of
little island are vanished from ocean of Europe which likewise disappointing for
travellers. There are a few estimates which are taken by government to ensure these like
zero emanation of gases and carbon in the climate.
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CONCLUSION
From the above report it has been concluded that various factors which can influence the
global tourism industry. But by doing critical analysis and evaluation of this, environment
effectiveness can be achieved in working. Customers are attracted by various facilities like last
minutes booking, better facilities, stable environment and attractive images. Also, natural factors
are the most important factor which can be considered as the basic factor of choice of
destination. Various organisations works to increase the customer benefits and there satisfaction
both. Government also promoting the customers by providing them free visa for other country
travel. And by this global tourism create great time in modern world.
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