Globalisation's Role in Business Expansion: A Case Study of Tesco PLC

This research proposal investigates the impact of globalisation on business success, focusing on Tesco PLC as a case study. The project aims to evaluate the role of globalisation in business expansion, identify associated challenges, and determine the factors influencing Tesco's success. The proposal includes a literature review, outlining the benefits and drawbacks of globalisation, as well as Tesco's strategies, such as customer loyalty programs and outsourcing. The methodology involves both primary and secondary data collection, including questionnaires and analysis of existing literature. The research will employ a qualitative approach with a random sampling method. The project also presents recommendations for Tesco's management, including effective market entry strategies and the adoption of updated technologies. A Gantt chart is included for project management. The conclusion emphasizes the importance of globalisation for business growth and the need for effective strategies in the international marketplace.

Research Proposal

Research Proposal Form
Student Name: ______________________ Student ID:
____________
Centre Name: _____________________
Tutor: ________________ Date:
___________________
Unit: ____________________
Proposed Title: ______________________________________________
Section One: Title, objective, responsibilities
Title or working title of the research project (in the form of a question,
objective or hypothesis)
“To understand how can globalisation drive business success” A case study
on TESCO PLC.
Research objectives (e.g what is the question you want to answer? What do
you want to learn how to do? What do you want to find out?):
Research Objectives
 To evaluate role of globalization in business expansion.
 To identify challenges of globalisation.
 To determine various factors which influences success of TESCO.
 To examine different benefits of globalisation towards TESCO.
Section Two: Reasons for choosing this research project
Reasons for choosing the project (e.g links to other subjects you are
studying, personal interest, future plans, knowledge/skills you want to
improve, why the topic is important):

In order to understand how companies are moving their businesses in
international world, I have chosen the topic “Globalisation”. This would help in
enhancing the knowledge level and being able to develop better strategies for a
company, when it globalise its business. Doing investigation on the concept of
globalisation, will improve research skills of mine and boost my career in the
same field.
Section Three: Literature sources searched.
https://ecipe.org/publications/the-economic-benefits-of-globalization-for-
business-and-consumers/
https://yourbusiness.azcentral.com/globalization-challenges-businesses-
22245.html
https://www.tutor2u.net/business/reference/globalisation-benefits-and-
drawbacks
Use of key literature sources to support your research question, objective or
hypothesis:
Globalisation has become a boon for today's organisations, that helps in
trading products and services across international countries more easily. It
provides opportunities to business in enhancing their customer base and meet
their requirements, effectively. It encourages producers and customers to gain
benefits of availability of different products with a range of prices. This concept
increases competition in marketplace that reduces the monopoly profits as well
as force organisations to offer their commodities on competitive price rates.
Competitive pressures also increases by globalisation that assist companies to
improve their governance and provide better protection to labours. But it raises
inequalities in income and wealth as well, because people that do not possess
much skills and knowledge of technology that requires to conduct business at
international level, have to work at low wages, than others. This would increase
inequalities in them. Similarly, higher customer expectations, inconsistent

morale standards, modifications in business functions to meet global standards,
cultural rifts and more, all arise challenges in front of organisation when they
globalising their businesses. While open and increased trade refers to a key
contributor for global growth that creates a long-term impact on productivity of
business. So, it has evaluated from Globalisation has provided lot of advantages
but then also there are many challenges of globalisation which are experienced
across world. Such as, every country has there own culture and when
globalisation takes place there is interaction and exchange of such cultures &
values of different countries. It has also enabled firms to increase the intensity of
research and development innovation, for capitalising their output. Increase in
trade, also removes restrictions between two countries, that helps in growing
economy by providing more employment to workers, offer product on cheap
rates to consumers and increase competition at marketplace. Globalisation lead
to reduce the cost of consumption as well that lead to increase in real wages. It
also helps in reducing gender gap and other discrimination by increasing
diversity within organisation. In context with Tesco, as it deals in retail business
and operate business in number of countries, so adopting the concept of
globalisation has helped in securing its goodwill and brand image for their
customers in term of quality also which it is offering in it products. Tesco has
also successfully launched customer loyalty programs, and introduced various
promotional tools to attract increased number of customers. Presently, Tesco has
a presence in 13 countries which enables them to have access to more than 3
billion prospective and present buyers. Outsourcing is also Tesco biggest
strength which they are using to expand themselves across countries.
Globalisation has actually helped tesco to cater needs of about 54% of world's
population.
Section Four: Activities and timescales
Activities to be carried out during the research project (e.g research,
development and analysis of ideas, writing, data collection, numerical
analysis, tutor meetings, production of final outcome, evaluation, writing
the report):
How long this will
take:

 Data analysis
 Data collection
 literature review
 research methodology
Recommendation: From the above research report, here are some several
recommendations which are made for management of TESCO so, they can
effectively enter into international market.
 Its recommended to management of TESCO to adopt an effective
strategy for making entry into global market. Such strategy are
Franchising your brand,Joint Ventures, Direct Exporting, Partnering
up, Just buying a company, Licensing, Piggybacking, Turnkey Projects
and many more.
 It is also recommended to TESCO company to adopt updated and
latest techniques and machines for retaining success as well as
sustaining in domestic and international markets.
Conclusion
From the above conducted report it has been analysed that globalisation plays
an very important role in each and every business organization as this helps
them in growth and success of their business in effective and efficient manner.
Thus, its also too essential for multinational company to formulate and
develop an new effective strategies in order to capture large customers base at
international marketplace. For conducting this research report in effective
manner the researcher has developed research Aim, Objectives as well as the
research Question properly.
Milestone one: _________________
Target date (set by tutor): ____________________
Milestone two: _______________________

Target date (set by tutor): ______________________
Gantt Chart: Gantt chart is a tool which is used in representation of data with
the help of a bar diagram. It has two basic parts time and activities of project.
This chart was invented in year 1910 by Henry Gantt(Georgiadis and Mehl,
2016). A relationship can be established between time and activity using this
chart. Anyone can easily lay down schedule of a project using this chart.
Section Five: Research approach and methodologies
What type of research approach and methodologies are you likely to use
and why? What your areas of research will cover:
Research philosophy: research philosophy deals with source of data. It is
basically a belief that how data is collected, it is analysed and then
recommendations are drawn from it. This is process of transformation which
takes place while a research is initiated and then its objectives are achieved.
Quantitative Approach: In this approach, data is measured or valuation is done
in form of numbers. Qualitative Approach: This approach is used to understand
human behaviour from respondents perspective.
Data collection: Data collection is a approach which is used to collect data and
then further that collected data is analysed to draw certain conclusions from it.
Primary data: Researcher collects data from a original source and not from any
existing sources then that data is considered as primary data. This consists of
first hand information being collected by the researcher.
Secondary data: when data is not originally collected by researcher but is
gathered from any available source that is termed as data being collected from a
secondary.
In this report both primary and secondary source of data has been used, where in
primary source questionnaire as a way of collecting original data is used. While
in secondary method views of various authors have been considered by the
researcher. source.
Research Approach: In this report Qualitative method of research has been
used by the researcher.

Sampling:In this research work researcher has used random sampling method
which means that randomly sample has been chosen and there is no specific
criteria.
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which has been or will be submitted
for another qualification and is appropriate.
Agreed: ________________ (name)_______________ Date ______________
Comments and agreement form project proposal checker( IV sampling)
Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the IV)
Date

Research Ethics approval form
All students conducting research activity that involves human participants or the use of data
collected form human participants are required to gain ethical approval before commencing their
research. Please answer all relevant questions and note that your form may be returned if
incomplete.
For further support and guidance please see your respective Unit Tutor:
Before completing this form, we advise that you discuss your proposed research fully with your
unit tutor. Please complete this form in good time before your research project is due to
commence.
Section 1: Basic details:
Project title:
Student name:
Student ID number:
Programme:
College Name:
Intended research start date:
Intended research end date:
Section 2 Project summary
Please select all research methods that you plan to use as a part of your project:
 Interviews Yes No
 Questionnaires Yes No
 Observations Yes No
 Use of personal records Yes No
 Data Analysis Yes No
 Action Research Yes No
 Focus Groups Yes No
 Others (Please specify) :

Section 3: Participants
Please answer the following questions, giving full details where necessary.
Will your research involve human participants?
Who are the participants? Tick all that apply:
Ages 12-16: Young people aged: 17-18 Adults:
How will participants be recruited (identified an approached)?
There will be recruitment done through direct interview method.
Describe the processes you will use to inform participants about what you are doing:
To inform the participants E-mail as a communication channel will be used.
How will you obtain consent from participants? Will this be written? How will it be made clear to
participants that they may withdraw consent to participate at any time?
With the help of questionnaire researcher will try to get consent of various respondents.
Studies involving questionnaires: will participants be given the option of omitting questions that do not
wish to answer?
Yes No
If no please explain why below and ensure that you cover any ethical issues arising from this
Studies involving observation: Confirm whether participants will be asked for their informed consent
to be observed.
Yes No
Will you debrief participants at the end of their participation (i.e give them a brief explanation of the
study)?

Yes No
Will participants be given information about the findings of your study?(This could be a brief summary
of your findings in general)
Yes No
Section 4: Data Storage and Security
Confirm that all personal data will be stored and processed in compliance with the Data Protection Act
(1998)
Yes No
Who will have access to the data and personal information?
Researcher
During the research:
Researcher
Where will the data be stored?
Will mobile devices such as USB storage and laptops be used
Yes No
If Yes, please provide further details:
After the research:
Where will the data be stored?
Storage of data will be for approximately a period of 2 years
How long will the data and records be kept for and in what format?
Will data be kept for use by other researchers? Yes No
Section 5 : Ethical Issues

Are there any particular features of your proposed work, which may raise ethical concerns? If so, please
outline how you will deal with these:
It is important that you demonstrate your awareness of potential risks that may arise because of your
research. Please consider/address all issues that may apply. Ethical concerns may include, but are not
limited to the following :
 Informed consent.
 Potentially vulnerable participants.
 Sensitive topics
 Risk to participants and /or researchers
 Confidentiality/anonymity
 Disclosures/ limits to confidentiality
 Data storage and security, both during and after the research (including transfer, sharing,
encryption, protection).
 Reporting
 Dissemination and use of your findings.
Section 6: Declaration
I have read, understood and will abide by the institution’s Research and Ethics Policy: Yes
No
I have discussed the ethical issues relating to my research with my Unit Tutor:
Yes No
I confirm that to the best of my knowledge:
The above information is correct, and this is a full description of the ethical issues that may arise
in the course of my research
Name: Date:
Please submit your completed form to your tutor and also attach to the Research Proposal when
submitting to Turnitin.