Research Project: Globalisation's Impact on Multinational Corporations

This research project investigates the impact of globalization on the corporate structures of large multinational companies, using John Lewis & Partners as a case study. The project explores the research aim, objectives, and methodology, including quantitative data analysis. The research utilizes content analysis to examine the impact of globalization on the business. The study reveals insights into the positive and negative aspects of globalization. The project concludes with recommendations, suggesting effective strategies for global expansion like licensing, franchising, and direct investment. It provides a reflection on the research process and includes a list of references to support the findings. The research highlights the importance of globalization in enhancing business at a global level and dealing with various operational aspects properly.

Research Project

Content
 Topic of Research Project
 Research Aim
 Research Objectives
 Research Methodology
 Conclusion
 Recommendations
 Reflection
 References

Content
 Topic of Research Project
 Research Aim
 Research Objectives
– Research Methodology
 Conclusion
 Recommendations
 Reflection
 References

To investigate the impact of globalisation on the corporate
structures of large multinational companies and the major
challenges they face. A study on John Lewis & Partners (The
Harlequin Centre, High St, Watford WD17 2TW, United
Kingdom).
Topic

Research Aim
Main aim of this research project is “To investigate the impact of
globalisation on the corporate structures of large multinational
companies and the major challenges they face.” A study on
John Lewis & Partners

Research Objectives
 To identify the importance of globalisation on corporate
structures of Lewis & Partners.
 To analyse challenges faced by John Lewis & Partners for
business expansion within the organisation’s structure.
 To Recommend ways for overcoming issues of globalisation
over business activities of an organisation associated with the
structure.

Research Methodology
Research methodology is a systematic process that helps researcher in
collection of information about the specific area of study. Main
purpose of research methodology is to collect reliable and valid data
regarding the specific area of investigation. It is based on quantitative
method of research and philosophy of interpretivism.

Data Analysis
Data analysis refers to the essential method in which information is
gathered and organised so that an individual can easily derive
necessary and useful information about the specific field of study.
According to the current topic or research content analysis will be
going to used by investigator. Main reason behind selecting content
analysis technique as it support researcher in analysation of
quantitative data.

Theme 1: Awareness regarding the impact of
global business environment
40
10
a) Yes
b) No

Theme 2: Impact of globalisation on corporate
structure of John Lewis & Partners.
35
15
a) Positive Manner
b) Negative Manner

Theme 3: Functional unit of John Lewis &
Partners is more impacted through global
expansion.
15
10
18
7
a) Marketing
b) Operational
c) Human resource
d) Other

Theme 4: Importance of globalisation on
corporate structures.
16
20
14
a) Expanded market
b) Free Flow of Labour
c) Improved Infrastructure