This report analyzes the impact of globalization on Icebreaker, a clothing manufacturer. It begins with an overview of Icebreaker and globalization, followed by a detailed PESTEL analysis examining political, economic, social, technological, environmental, and legal factors affecting the company. The report then critically discusses how globalization influences Icebreaker's business operations, integrating insights from the PESTEL analysis. Part 2 of the report identifies and analyzes potential operational and reputational risks, developing a risk management plan that includes stakeholder analysis and a mind map of internal and external risk factors. The report provides insights into the challenges and opportunities Icebreaker faces in a globalized market, offering a comprehensive view of its business environment and risk mitigation strategies.
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