Evaluating Globalisation's Impact on Jaguar's Operations

This report examines the impact of globalisation on Jaguar, a multinational automobile company. It begins with an introduction to globalisation and its effects on businesses. Task 1 outlines the project aims and objectives, focusing on the economic, cultural, and ethical impacts of globalisation on Jaguar. Task 2 details the project management plan, including cost estimations, scope, timeframes, and risk assessments. Task 3 presents the work breakdown structure and Gantt chart for the project. It also describes the research methodologies, including qualitative and quantitative approaches used for data collection. Task 4 focuses on data analysis and the communication of recommendations based on the research findings, drawing valid conclusions. The report concludes with a reflection on the value of the research in meeting the stated objectives. The report covers various aspects of globalisation and provides a case study analysis of Jaguar's business operations.

Managing a successful business
project

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Devise project aims and objectives for a chosen scenario.....................................................3
P2 Produce a project management plan .....................................................................................5
P3 Produce a work breakdown structure and a Gantt chart........................................................6
P4 Carry out small-scale research by applying qualitative and quantitative research methods..8
TASK 3..........................................................................................................................................11
P5 Analyse research and data using appropriate tools and techniques.....................................11
P6 Communicate appropriate recommendations as a result of research and data analysis to
draw valid and meaningful conclusions....................................................................................14
TASK 4..........................................................................................................................................15
P7 Reflect on the value of undertaking the research to meet stated objectives........................15
CONCLUSION .............................................................................................................................15
REFERENCES..............................................................................................................................16

INTRODUCTION
Globalisation is the process by which the organisation operates while establishing
business at a global level. A company can develop international influence when operating
business successfully in foreign countries. The given assignment explains the positive and
negative impacts of globalisation on organisation (Cooke, 2012) . The company which is chosen
in this is jaguar which is a multinational auto-mobile company of Britain established in 1935.
This is headquartered in Whitley, England and it offers it's products and services worldwide. In
the conduction of this report, the researcher has formulated appropriate aims and objectives on
the basis of present scenario of Jaguar. In this report various types and approaches of data
analysis are discussed. In the end of report, few interpretations and recommendations for the
company to enhance business in new marketplace are given (Dunning, 2014) .
TASK 1
P1 Devise project aims and objectives for a chosen scenario
Globalisation is an essential factor for any company's expansion in foreign market.
The organisations can establish competitive advantage in different countries. This is a
process of running business globally. It helps not only in expanding business and analyse
new markets but it also helps to know about culture and behaviour of different countries.
Globalisation is defined as the process of mutual growth of economies by increasing variety
and ways of transactions in products and services (Gopalakrishnan and et. al., 2012) . It is
the enhancement of involvement of individuals in various social groups. Globalisation helps
in increasing the abilities of people to interact and communicate with foreign markets and
develop brand image worldwide. It is the process of growth in interdependence of various
nations that increases business in international markets. Globalisation is effective in
integration of trading, finance and ideas into business context. It includes exchange of
technology, products and information in international borders and cultures. This increases
the standards of company at global level. It is a trend of developing a single culture for

growth of business (Hamilton and Webster, 2018) . In context of Jaguar which is a British
multinational car company is benefited by implementing the approaches of globalisation in
it's organisation. It helped the company in reduction of overall cost generated by different
operations.
Background of the research
Globalisation is the process of exchanging of goods and services at national and
international level. It helps in enhancing business image and reputation at foreign countries
and develop opportunities for business growth (Held, 2013) . Globalisation requires
agreements and investments of both the countries which share trading. In this report, Jaguar
is considered which is a multinational car manufacturer that serves in different countries.
This organisation is benefited by adopting the concepts of globalisation in it's functions and
operations. The impact of globalisation is on various departments of organisation including
finance, human resource, operational and sales department. The finance department can
facilitated by new technology and software for managing accounts (How to define
globalisation, 2019) . It also helps in reduction of overall cost and company easily adopts
new culture and behaviour of markets around the world. The positive impact of
globalisation in expanding business in UK are discussed below-
1. Economic impact- The impact of globalisation is that there is an appropriate
procedure for supply chain and preparation of free trade agreements while delivering
of products and services.
2. Cultural impact- Globalisation helps an organisation like Jaguar to recruit people of
different areas and countries in order to expand in new markets. This gives an
opportunity for enhancing the production and efficiency of the company.
3. Ethical impact- Jaguar establishes business in different countries and it works
ethically in order to create positive image of the brand. This helps in increasing the
competitive advantage in global markets.
Aim : “To measure the positive economic, cultural and ethical impact of globalisation on total
operational activities of the firm. A case study on Jaguar”
Objectives :
 To determine the concept of globalisation for the expansion of business in global market.

 To ascertain the positive impact of globalisation in terms of economic, cultural and
ethical for Jaguar.
 To evaluate the issues faced by Jaguar while expanding the business in international
market.
Questions :
 What do you mean by globalisation?
 How to ascertain the positive impact of globalisation in terms of economic, cultural and
ethical for Jaguar?
 Describe the issues faced by Jaguar while expanding the business in international
market?
P2 Produce a project management plan
A project plan is a formal paper that includes estimations of project components like
cost, scope, risk, resources, etc. The project manager utilise this plan in managing activities
of project and maximising the outputs from it (Lasserre, 2017) . These tools in regards to
Jaguar company are discussed below-
Project management Plan
Project Title “To evaluate the positive, economic, cultural and ethical
impact of globalisation on entire operational activities of
organisation.”
Company Name: Research on Jaguar
Cost The cost is defined as the amount which is required to
collect products, resources and services that are needed
to conduct the project or research. For the given
research, the cost required by company is around 25K
Euros ( Lawton, McGuire and Rajwani, 2013) . In
context with present research, for accomplishing it,
investigating team requires near about 20K Euros.
Jaguar needs an approximate amount of £180 million
Euros to establish business in new market.

Scope The project scope is defined as evaluation of specific
goals, objectives, functions and tasks involved in
completion of project. The main objective of Jaguar is to
expand it's business at global level and maximise profits
of the company.
Time Every project is given a specific time frame in which it
is implemented. In the given case, the evaluation of the
concept of globalisation of Jaguar at global level is
considered ( Lovelock and Patterson, 2015) . It will
take around an year to run a successful business
globally.
Quality It is required by the researcher to conduct research in an
effective manner and consider quality of conducting
project in time. A project manager can reduce the risk
of failure if every activity and task involved in project is
checked and monitored in regular intervals. This would
help Jaguar in improving and enhancing the quality of
products or services and increasing demand of products
in global era.
Communication It is necessary for project manager to evaluate a proper
communication system for controlling the operation of
different project activities ( Thomson and Thomson,
2012) . This helps in understanding of all operations to
people and thus goals will be achieved in less time.
Risk Risk factor is present in accomplishing of every project.
In this case, the risk in this project is there are different
challenges which are faced by Jaguar while entering into
foreign markets. Some of them are financial risks,
political risks and failure of business expansion.
Resources In this report, various ethical, social and economical
aspects of globalisation are considered in operations of

Jaguar. For doing so, it needs various resources
including proper amount of finance, labour capital,
communication system and some other tangible and
intangible resources ( Urry, 2012) .
P3 Produce a work breakdown structure and a Gantt chart
Work breakdown Structure : The work breakdown structure is the technique used to
divide the task into smaller parts to perform the task in effective manner. This can be easy to
understand and simplified (Webster, 2014) . By the help of this structure, the investigator
can able to maintain and manage the project quality in an appropriate manner and as per the
expectations of the client.
Gantt Chart : To frame all the activities which are divided by the work breakdown
structure in proper duration is called Gantt Chart. This is a type of bar chart which was
founded by Henry L. Gantt in the year 1917. By this chart, the graphical representation is
done by the project makers who track, monitor, makes changes in the policies to attain the
potential outcomes related to the research project (Zadek, Evans and Pruzan, 2013) . This
chart is not restricted for any particular field, this can be used in any type of project.

Therefore, the present research project consists of the identification of the problem and
selection of the appropriate title, development of aims and objectives, methodologies part,
data collection, sop time-allocation can be done in following manner-
P4 Carry out small-scale research by applying qualitative and quantitative research methods.
Research methodologies - This is the methods which consists of various techniques
by which the investigator can collect the reliable and accurate data and information in order

to attain the goals and help the company to take the better decision which can be profitable
for the organisation to achieve the long term and short-term goals and can also assist the
organization to enhance the growth of the firm business (Stromquist and Monkman, 2014) .
There are two types of methodologies which the researcher should use while conducting the
research in an effective manner. These are as follows -
1. Qualitative Method – In this the data is collected in theoretical manner by the
investigator. This defines the data and information which provide the deep
knowledge on the specific topic and about the organisation. In this the data is
collected for conducting the secondary research and this data is collected with the use
of roots like web blogs, articles, journals, online websites, etc. In this methodologies
the investigator is not going to do research on the specific topic as the information is
already collected by an individual on the similar subject.
2. Quantitative Method - In this the data is collected in mathematical format by the
investigator. The data is collected in the form of numbers. The investigator collected
the data and structure it in the form of statistical format. For the general conclusion,
the investigator form the graph for the organisation. In this the data is collected by
using public sources like questionnaire, surveys and focused groups. This is used to
deliver the authentic information and data to the client in numerical form.
Therefore, the investigator has selected the qualitative method for conducting this
research has this method saves a lot of time of the investigator and also this is very cost
efficient. Also this method ascertain the findings on the basis of human perception so this
can be easily accomplish the aims and objectives of the research project.
Data Collection : This is the process by which the researcher can collect and gather
the data by using the techniques which are named as primary and secondary. These
techniques are used to collect the original and reliable information to attain the aims and
objectives of the project.
1. Primary Research – This research are used to collect the data for the first time , in
this the investigator is the one who find and assemble the fresh and accurate
information by the help of different sources like surveys and questionnaire, etc. This
research is used for the better examination of the data in achieving the certain goals
of the company.

2. Secondary Research – This research provides the internet access from which the
investigator can gather and collect the data easily. On the internet access the
information is not fresh and this is assemble and posted by someone on the websites,
and in that context the researcher are using the sources like newspapers, books and
websites to collect the reliable information.
Here, the investigator has chosen the secondary research to end this research as this
is very time saving and cost effective method to collect the accurate and appropriate data in
very less time and in effective way.
Questionnaire – This is a type of technique which the researcher will use to examine
and ascertaining the conceptualization and opinion of various peoples to make the effective
decisions for the betterment of the company. This include the set of questions which are to
be answered by the number of respondents which are selected by the investigator for the
respective organisation. This questionnaire part of the research can be beneficial for the
company to attain their goals easily. For the present research, the investigator has taken 20
respondents.
QUESTIONNAIRE
1.) Do you know the concept of globalisation? Frequency
Yes 18
No 2
2.) What are the strategies used by Jaguar to execute the concept of
globalisation?
Frequency
Goal-setting and objectives 14
Team building 3
Budgeting 3
3.) What are the major issues Jaguar is facing in moving their business in
international market ?
Frequency
Maintaining security and confidentiality 15

Maintaining brand reputation 5
4.) What are the pros Jaguar can gain by expanding their business in global
market?
Frequency
Increase customer base and their retention 17
Promote business in immense area 3
5.) Provide the suggestions/recommendations to Jaguar to enhance the
customer base by operating their business at global scale?
TASK 3
P5 Analyse research and data using appropriate tools and techniques
Theme 1: Concept of globalisation
Q 1) Do you know the concept of globalisation? Frequency
Yes 15
No 5
Yes No
0
2
4
6
8
10
12
14
16
15
5
Column B

Interpretation : From the above stated graph, it has been interpreted that
globalisation is very essential for those companies or organisation who want to expand their
business in global market for maximising more profits and to gain the attention of more
customers, as per the opinion of 15 respondents, they satisfied with the statement and are
fully aware about the concept of globalisation and as per the viewpoint of 5 respondents, the
globalisation is not as much important to understand this concept.
Theme 2: Strategies used by Jaguar.
Q2) What are the strategies used by Jaguar to execute the concept of
globalisation?
Frequency
Goal-setting and objectives 14
Team building 3
Budgeting 3
Goal-setting and objectives Team building Budgeting
0
2
4
6
8
10
12
14
14
3 3
Column B