The Impact of Globalisation on Business Success: A Research Proposal

This document presents a research proposal focused on the impact of globalisation on business success, using ALDI as a case study. The proposal outlines the research objectives, which include examining the concept of globalisation, determining its advantages for ALDI, evaluating its role in business success, and identifying strategies for achieving a competitive advantage. The research questions delve into the definition of globalisation, its advantages for ALDI's operations, its role in business success, and ways ALDI can gain a competitive edge. The proposal justifies the research's importance, reviews relevant literature on globalisation, and details the research methodology, including the research onion framework, types of investigation, research approach (inductive), and research philosophy. It includes a Gantt chart outlining the activities and timescales involved in the research process. The proposal aims to provide insights into how globalisation can enhance business performance and competitiveness, specifically in the context of a globalized market, offering valuable strategies for companies like ALDI.

Research
Proposal and
Ethical Form

Research Proposal Form
Student Name: ______________________ Student ID:
____________
Centre Name: _____________________
Tutor: ________________ Date:
___________________
Unit: ____________________
Proposed Title: How globalisation can drive business success.

Section One: Title, objective, responsibilities
Title or working title of the research project
Title: "To access importance of globalisation and how it can drive business success". A
study on ALDI.
Research objectives:
 To examine concept of globalisation.
 To determine advantages of globalisation over business operations of ALDI.
 To evaluate role of globalisation in business success.
 To identify different ways by which ALDI can achieve the high competitive
advantage.
Research question:
 What is globalisation concept?
 What are the advantages of globalisation over business operations of ALDI?
 What is the role of globalisation in business success?
 What are various ways by which ALDI can achieve the high competitive advantage?
Section Two: Reasons for choosing this research project
This research is taken in to consideration on importance of globalisation and how this can
drive on success of business.
 The main reason behind conducting this research is personal interest of a learner in
specific area. It wants to explore knowledge as well as idea in context to globalisation.
 This research helps in give direction to learner for providing deep knowledge and
understanding to perform the same task within particular area.
Section Three: Literature sources searched
The concept of globalization
According to Beverly bird and Carol Kopp (2019), it has been stated that Globalisation is
related to interconnectedness of the businesses and people across world which can lead to the
global economic, political as well as the cultural integration. In this, globalisation helps
companies to expand their quickly and attain economies of the scale through producing more.
Globalisation to business can reach specialised production through exporting markets where

specialised goods has no markets. In this manner, company can sell its goods at the high cost
and also enjoy advantages in less developed markets.
Advantages of globalisation over business operations of ALDI
According to opinion of Caroline Duncan (2018), Globalisation describes how the businesses,
countries and people around world are interconnected as forces like transportation, global
finance and media made it more easier for people and ideas to cross boundaries and borders. It
gives the better opportunities for economic development in order to make improvement in
quality of the life for several people. Globalisation at ALDI company has helped in targeting
the new consumers from new environment that helps in develop brand image as well as
business growth. It is a supermarket and provides all kinds of high quality products on the
basis of customers needs.
Globalisation role in success of business
On the basis of opinion Anthony Birch (2018) Globalisation is explained as
interconnected web of the technological, cultural and the political processes. It is an
integration of global economies by trade flow and investment to increase the international
competitiveness. Globalisation plays an important role in business success as it aids in
minimize poverty issue through giving better employment opportunities to several people and
also helpful in business growth. On the other hand, globalisation makes the business possible
on global scale, and size of global markets as it makes attractive. Through using comparative
benefit, firms can leverage resources to develop and then trade things which can provide more
benefit.
Different ways by which ALDI can achieve the high competitive advantage
As per opinion of Jacquelyn White (2019) Competitive benefit is attribute that permits
company to be outperform its rivals. It is set of the qualities that provides benefit to business
over its rivals at marketplace. It can generates the higher value for an organisation and also its
stakeholders due to the particular situations and strengths. The businesses and countries both
are connected in many ways than before, the efficient and rapid transportation networks have
been enables cost effective shipment across world. In regards to this, ALDI is attaining the
competitive benefit with the help of using cost leadership strategy by which it can minimize
cost of goods and provide to consumers at reasonable cost.

REFERENCES
Books & Journals
Birch, A., 2018. Definitions of Globalization. [Online]. Available through:
<https://mindtools.net/2018/11/23/definitions-of-globalization/>.
Bird, B., and Kopp, C., 2019. What is Globalisation. [Online]. Available through:
<https://www.investopedia.com/terms/g/globalization.asp>.
Duncan, C., 2018. Competitive Advantage: The Advantages and Disadvantages of
Globalization for the Workplace. [Online]. Available through: <https://www.alert-
software.com/blog/the-advantages-and-disadvantages-of-globalization-for-the-
workplace>.
White, J., 2019. Competitive Advantage: Definition, Examples and Global Impact. [Online].
Available through: <https://www.thestreet.com/personal-finance/education/what-is-
competitive-advantage-14869235>.
Section Four: Activities and timescales
Activities to be carried out during the research
project:
Selection of Topic
Aims and Objectives
Literature Review
Research Methodology
Data collection
Data analysis
Conclusion and recommendation
Submission of final project
2
4
8
15
21
17
5
2
Milestone one: ________________

Target date (set by tutor): _____ _______________
Milestone two: ___ ____________________
Target date (set by tutor): ___ _________________
Gantt Chart: It refers to a graphical representation of number of
activities that will be performed throughout the investigation along with
time taken by each of them. In this research following activities are
included:

Section Four: Research approach and methodologies
Under this, research onion is mainly used in defining research methodology for study with the
research onion framework. Approaches taking in using research onion is go from outer layer to
inner layer of research onion. It gives the progression by which research methodology can be
properly designed. Different layers included in research onion given below:
Types of Investigation
Main consideration of an investigator is to choose suitable research to conduct the
activities of research in right direction. It constitutes different kinds of research such as
quantitative and qualitative investigation. The quantitative investigation is used to be quantify
issue through generating the numerical data with the help of mathematical technique. On the
other hand, qualitative research method is an exploitation that helps in gain better
understanding on the basis of non- numerical data.
Research Approach: It is one of the most essential research methodology part because
this aids in carried out research work in significant way to achieve the reliable outcomes.
Deductive and inductive are two various kinds of research approaches. Deductive approach is
mostly used to test viability of the assumptions and inductive approach contributes towards
emergence of generalisation and new theories. In this given investigation, there has been
inductive approach used because this is based on qualitative investigation that gives facts and
figures properly.
Research Philosophy: It is explained as belief in which the data and information
regarding specific phenomenon that should be gathered, examined and then used.
Interpretivism and Positivism are two contrary types of research philosophies. The positivism
is mainly used to explain approach to study that provides scientific evidence. On the other
hand, interpretivism focus on interpreting the components of study to reflect the different
issue.
Research Approach: In this, inductive and deductive are two different research approaches.
Deductive approaches develop hypothesis on pre- existing theory and formulate research
approach for test. On the other hand, inductive approach is to be characterised as move from
particular to general. In present investigation, inductive research approach will be used
because provides the analysis of authors viewpoint on specific subject.

Research Strategy- It is how an investigator intends to be carried out work. It consists
different approaches like action research, interviews, surveys, experimental research. To
conduct this investigation, questionnaire will be developed through researcher for getting the
positive outcomes.
Time horizon- It is time framework within the project that is intended for completion purpose.
Cross- sectional and longitudinal are two different time horizons. In cross- sectional, data
should be gathered in specific area. In longitudinal time horizon, data collection is repeatedly
over extended period.
Primary and secondary data collection: In Primary method data has been used
to gather information from the various sources such as observation, questionnaire, interview
etc. Secondary data has been gathered already by using articles, journals etc. These both are
the effective methods for collecting authentic information and data in significant way.
Comments and agreement from tutor
Comments (optional):
I confirm that the project is not work which has been or will be
submitted for another qualification and is appropriate.
Agreed: ________________ (name)_______________ Date ______________
Comments and agreement form project proposal checker( IV
sampling)
Comments (Optional):
I confirm that the project is appropriate.
Agreed /Disagree: (Name of the IV)
Date

Research Ethics approval form
All students conducting research activity that involves human participants
or the use of data collected form human participants are required to gain
ethical approval before commencing their research. Please answer all
relevant questions and note that your form may be returned if incomplete.
For further support and guidance please see your respective Unit Tutor:
Before completing this form, we advise that you discuss your proposed
research fully with your unit tutor. Please complete this form in good time
before your research project is due to commence.
Section 1: Basic details:
Project title:
How globalisation can drive business success.
Student name:
Student ID number:
Programme:
College Name:
Intended research start date:
Intended research end date:
Section 2 Project summary
Please select all research methods that you plan to use as a part of your
project:
 Interviews No
 Questionnaires Yes
 Observations No
 Use of personal records Yes
 Data Analysis Yes
 Action Research Yes
 Focus Groups No
 Others (Please specify) :
Section 3: Participants

Please answer the following questions, giving full details where necessary.
Will your research involve human participants?
Who are the participants? Tick all that apply:
Adults
How will participants be recruited (identified an approached)?
With the help of using random sampling method, 40 respondents
will be selected.
Describe the processes you will use to inform participants about what you
are doing:
To informing participants related to research purpose email will
used because by this information will be shared between the chosen
participants.
How will you obtain consent from participants? Will this be written? How
will it be made clear to participants that they may withdraw consent to
participate at any time?
Through developing questionnaire investigator will learn regarding
consent of participants and it would be in the written format
Studies involving questionnaires: will participants be given the option of
omitting questions that do not wish to answer?
Yes No
If no please explain why below and ensure that you cover any ethical issues
arising from this
Studies involving observation: Confirm whether participants will be
asked for their informed consent to be observed.
Yes No
Will you debrief participants at the end of their participation (i.e give them

a brief explanation of the study)?
Yes No
Will participants be given information about the findings of your study?(This
could be a brief summary of your findings in general)
Yes No
Section 4: Data Storage and Security
Confirm that all personal data will be stored and processed in compliance
with the Data Protection Act (1998)
Yes No
Who will have access to the data and personal information?
Researcher
During the research:
Researcher
Where will the data be stored?
Personal computer and other related software will be used to store
data.
Will mobile devices such as USB storage and laptops be used
Yes No
If Yes, please provide further details:
After the research:
Where will the data be stored?
How long will the data and records be kept for and in what format?