The Role of Technology in Apple's Global Expansion: A Dissertation

This dissertation examines the contribution of technological aspects to Apple's success in the context of globalization. It begins with an introduction outlining the aim, objectives, and rationale of the study, followed by a literature review exploring relevant themes. The research aims to assess the impact of technology on Apple's global expansion, determining recent trends in technological globalization, evaluating the benefits and challenges faced by Apple in the global market, and recommending strategies for overcoming these challenges. The dissertation further investigates the impact of globalization through technology on global economic growth. The methodology chapter describes the research methods employed to collect data, followed by data analysis and findings based on the research questions. Finally, the dissertation concludes with recommendations for Apple, based on the analysis of its current strategies and the challenges posed by technological advancement in the global market. The study uses Apple as a case study to understand the role of technology in multinational corporations and its impact on the global economy.

DISSERTATION

Table of Contents
INTRODUCTION...........................................................................................................................3
AIM AND OBJECTIVES................................................................................................................4
Aim:.............................................................................................................................................4
Objectives:...................................................................................................................................4
Rational........................................................................................................................................5
LITERATURE REVIEW................................................................................................................7
REFERENCES ...............................................................................................................................8

Title: “To identify the contribution of technological aspects to the organisation in the context of
globalization”
INTRODUCTION
Globalisation is the process which helps companies to interact and expand their business
into vast areas. Due to the process of globalisation, many companies, group and person came
together to share their views, thoughts and expression to other countries to enhance their
business at international level. In this aspect's technology plays an important role for every
person and organisation to bring innovative ideas to different countries by adapting the
globalisation procedure. In modern time many business are carried through technology
advancement and also it enhances the lively hood of person by giving more profits if the
technology are to be used in right way (McCann, 2016). Thus, in global world technology is the
only aspects which connect more country by adapting the best possible way to interact with other
country. Technology connects many people and also company can connect the people through
their innovative products and services. This helps them to expand their business into large scale
and also promote their services in international market. The main advantages of choosing the
globalisation is that it provides free transportation facility and also less barriers in case of import
and export of goods and services in different countries.
Technology also to be amended due to changes in time and also the innovation are to be
committed by organisation if they expand their business activities in global market. Thus,
technology is the machine and tool which is also mainly used to solve the issue which is faced by
company at the time of transiting or communicating with other people. Usually business are
carried and fixed through online technology if they are planning for expansion, in this case
technology plays a vital role in transferring the innovative ideas to other company or franchising
their business in global market (Kaplan and Ng, 2016). Present research is based on apple
company which is the boom of technology advancement in modern times. Apple company is the
top most multinational technology based company which was founded by Steve Jobs, Steve
Wozniak and Ronald Wayne in 1976. Apple company carries a strong brand name and also they
mainly promote the products through online technology.
Apple company usually design such products according to the needs and demands of the
customers and also they deal in various products such as apple watch, electronic products and
other up gradation technology which is easily available on apple stores and also they carry their

business through online. By this procedure they can easily reach to large number of consumer by
attracting their innovative design of products and fast delivery of services. Due to having the
strong brand image in market, apple company is mainly engaged with large number of
employees who are carrying their business into international market and also promote their
products and services at global level. Usually the technology which they are using carry the high
prices which bring the most trusty customer towards their products (Popple, 2018). As the
company is using the advanced technology which provides faster services and network as
comparison to other company and by these results they are widely expanded in terms of sizes and
revenue. In 2018, they hold US$265.595 billion revenue and by which it is considered to be one
of the world largest technology based company. In this dissertation various aspects are to be
discussed regarding the technology which bring more changes in working in the organisation and
also the positive and negative aspects to apple company at the time of entering into global market
AIM AND OBJECTIVES
Aim:
“To assess the contribution of technological aspects to the global economy in the context
of globalization: A study on Apple”
Objectives:
 To determine the recent trends in technological globalization and evaluate the benefits of
technological globalization in multinational organization - Apple
 To determine the impact of globalization through technology on the global economic growth
 To identify the challenges & problems imposed by the technological advancement to
multinational corporation in particular and to global economy
 To recommend the strategies to Apple for overcoming the challenges posed by technological
advancement
Research Questions:
1. What are the recent trends in technological globalization?
2. What are the benefits of globalization through technology to multinational corporation
Apple?
3. How the global economy has benefited from technological globalization?
4. What are the different challenges and problems imposed by technological advancement to
Apple in particular and at the global level?

SIGNIFICANCE
The main reason of choosing these topics is that it provides detailed study about the
technological globalisation and its awareness which is used by apple company to enter into
global market. The importance behind the technology aspects is that it provides opportunities to
company to promote their business online and also interact with other companies to expand their
business in international level. Thus, by choosing this topic the main barriers at the time of
collecting the data are resulting in gathering information and data from restricted areas. As it
results in consuming more timing and also the data to be collected accurately. As by the
collection of information it helps companies to take effective decision and make strategies to use
technology in vast scale.
Rational
Globalisation is nowadays the boom of the country and thus bring more chances to
company to expand their business into global market. Thus, researcher finds this topic interesting
as lot of data and information are to be gathered by choosing this topic. Technology are amended
due to the demands raised by the company and also the customer are in needs of such products in
different country (Talani and Roccu, 2019). In that cases technology are to be more advances and
also it brings more of information to the researcher to collect data and information relevant to
that topic. As lot of authors had already gathered the information relevant to that topic thus
research find this topic interesting as they had to struggle less to gather information which is
helpful in conducting the accurate research. The main reason of choosing this topic is that
technology are nowadays adapted by every company thus they had variety of new changes which
bring more chances of learning and grabbing more opportunities.
OUTLINE OF THE STUDY
Chapter 1: Introduction
In this chapter it mainly covers the overview of the dissertation in which it includes the
title which is the major part of dissertation is to be conducted and also the aims and objectives
which is to be prepared on the bases of selected topic. Further, in this chapter the major details
are covered in part of objectives which is to be prepared by keeping the aim in minds and then
the rational and significance of the research.
Chapter 2: Literature review

This chapter is mainly initiated once the aim and objectives are prepared. In this, themes
are to be prepared and also the reviews are to be generated by examining the authors, journal and
article. Different theme had different judgement and also various judgement are relevant to the
selected theme.
Chapter 3: Research methodology
This is important part of dissertation as in this various methods are to be covered by the
research to carry their research work. In this chapter the mainly research includes the facts and
figure which is to be collected by using the appropriate methods to gather the accurate
information.
Chapter 4: Data analysis and Findings
In the fourth chapter the dissertation is to be conducted on the bases of theme where
various decision and judgement are to be raised by managers or employees of the apple
company. Their reviews are further raised in form of questionnaire and also there decision are to
be interpreted in their chapter.
Chapter 5: Conclusions and recommendation
In this chapter the final conclusion is prepared by examining the various facts which is to
be interpreted in above dissertation. The part of recommendation is to be conducted on the bases
of viewing the above strategies which is used by Apple company in global market.

LITERATURE REVIEW
This reviews are mainly based on systematic method which is used to conduct the
research and also examines various thoughts and expression regarding to the appropriate point.
Literature review is mainly conducted by viewing the article, magazine and authors reviews on
certain topic which is relevant to the selected topic of dissertation (Booth, Sutton and
Papaioannou, 2016). In this various authors determine judgement and decision which are in
positive and negative aspects of the selected topic. To make the literatures review presentable, it
is mainly designed in form of theme in which the first theme mainly related to the basic topic and
the rest other theme are related to the topic which defined the porns and cons of the selected
topic by different authors. By choosing literature reviews authors mainly present their research in
systematic manner and also this is helpful in making research proposal, dissertation and thesis
which is made by student (Hart, 2018). In this chapter the reviews is mainly given by various
authors regarding their collection of data relevant to the topic.

REFERENCES
Books and journals
Booth, A., Sutton, A. and Papaioannou, D., 2016. Systematic approaches to a successful
literature review. Sage.
Hart, C., 2018. Doing a literature review: Releasing the research imagination. Sage.
Kaplan, G. G. and Ng, S. C., 2016. Globalisation of inflammatory bowel disease: perspectives
from the evolution of inflammatory bowel disease in the UK and China. The Lancet
Gastroenterology & Hepatology. 1(4). pp.307-316.
McCann, P., 2016. The UK regional-national economic problem: Geography, globalisation and
governance. Routledge.
Popple, K., 2018. Community development strategies in the UK. In Revitalising communities in
a globalising world. (pp. 137-150). Routledge.
Talani, L.S. and Roccu, R. eds., 2019. The Dark Side of Globalisation. Springer.