Business Project Management: Globalization's Impact on Burger King

Desklib provides past papers and solved assignments for students. This project analyzes globalization's impact on Burger King.

MANAGING SUCCESSFUL
BUSINESS PROJECT

TABLE OF CONTENTS
Introduction..................................................................................................................................................1
Task 1...........................................................................................................................................................2
P1 Devise clear aims and objectives for your project..............................................................................2
P2 Produce a project management plan that covers aspects of cost, scope, time, quality,
communication, risk and resources..........................................................................................................2
P3 Produce a work breakdown structure and a Gantt chart to provide timeframes and stages for
completion...............................................................................................................................................4
M1 Produce a comprehensive project management plan, milestone schedule and project schedule for
monitoring and completing the aims and objectives of the project.........................................................5
Task 2...........................................................................................................................................................7
P4 Carry out small-scale research by applying qualitative and quantitative research methods..............7
M2 critically evaluate the project management process and appropriate research methodologies
applied and the reliability of different research methods applied..........................................................10
Task 3.........................................................................................................................................................11
P5. Analyze research and data using appropriate tools and techniques................................................11
P6 Communicate appropriate recommendations as a result of research and data analysis in order to
draw valid and meaningful conclusions................................................................................................15
M3 Evaluate the selection of appropriate tools and techniques for accuracy and authenticity to support
and justify recommendations.................................................................................................................15
Task 4.........................................................................................................................................................16
P7 Reflect on the value of the undertaking the research meet the stated objectives and own learning
and performance....................................................................................................................................16
M4 Evaluate the value of the project management process and use of quality research to meet stated
objectives and support own learning and performance.........................................................................17
Conclusion.................................................................................................................................................18

References..................................................................................................................................................19

LIST OF TABLES
Table 1: Gantt chart.....................................................................................................................................4
Table 2: Project log book.............................................................................................................................9
Table 3: Performance review.....................................................................................................................16

Introduction
In the management of the project the main thing is to take the best use of resources and overcoming the
hurdles for meeting the business aims and objectives efficiently. The process of project management
focuses on the systematic way to deliver the appropriate results in order to get the greater accuracy and
reliability in the pre-defined cost and time. The present study will consider about the project of
globalization and its impacts on business activities of Burger King. In this case, the project is planned
accordingly by capabilities and constraints defining by aligning with aims and objectives of the project.
The project will be considering the use of Gantt chart and work break down structure to use the
resources in optimal manner in the desired time. In the study, the report will take literature review,
research strategies and data interpretation and findings. Finally, the research will monitor and review
own performance and contribution in the project.
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Task 1
P1 Devise clear aims and objectives for your project
About project
The present project deals with the understanding on the globalization and its impacts on the various
business functions of Burger King. Globalization refers to arrangement of free trade for the business to
increase the business efficiency and bring interaction among the individuals, government and
organization (Beck, 2018). There are various business functions in the organization like human resource,
customer service, operational, financial etc that are impacted by globalization.
Aim
The project aim is to examine the globalization and its impacts on the business activities that are
mentioned above for Burger King.
Objectives
 To determine the importance of globalization in the business function
 To evaluate the impact of globalization on various business function of Burger King
 To identify the business strategies by which challenges of the business can be cope up by
globalization
P2 Produce a project management plan that covers aspects of cost, scope, time, quality, communication,
risk and resources
Definition of project
The research is planned to examine the significance of globalization and its impacts on the business
activities of Burger King. The project is being systematically planned to determine the market
capabilities, operations of the business so as to take the changes in the organization by business
expansion and to get the higher profits and more optimum resources (Steger, 2017).
Scope: The scope of the project supports in getting the project suitability along with the outcomes of the
business. The scope is divided into two parts for the project:-
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Product scope: Through globalization customer will get more effective services, support and assistance
for the product at the same cost. The customer situated at any place can order or buy the product and
queries will also be solved instantly (Hirst et.al. 2015). Further, the scope is expanded in leveraging the
cost of business communication and service offering through globalization.
Business scope: Burger King can reduce the operational cost by global market entrance by getting
outsourcing services and getting the low wage rate labor at the other locations along with arranging low
cost technology implementation. The project scope will cover the work break structure and Gantt chart
for the planning.
Cost: It is estimated that the project cost can be $1500 with the addition amount of $500 in case of any
contingency. The cost will include arranging the literature sources, market investigation, time
consumption and implementation of the validation techniques.
Time: The project will take around 2 months i.e. 8 weeks for the activities undertaken in the research
such as project initialization, planning, implementation etc. In this only data collection, documentation
and analysis of time is involved (Kerzner and Kerzner, 2017).
Quality: The project quality is ensured through day meetings, communicating, monitoring the milestone
and then mapping the objectives. The project manager has the duty to review on the quality and make
and inform the changes where needed.
Communication: For this the use of emails, calls, and direct communication can be used. The project
has also made the use of reporting procedure so that no information is leaked in between.
Risk: In the project, risk management technique can be applied that includes assessment and mitigation
both. For handling the risk, risk avoidance, transferring, mitigating and accepting are the competent
strategies in use (Heagney, 2016).
Resources: There are basically three resources of the project implementation but with that limited
resources and assets are present in the project to ensure useful implementation. The resources are
appropriately allocated in the activities to meet the greater performance in the project.
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P3 Produce a work breakdown structure and a Gantt chart to provide timeframes and stages for
completion
Work break down structure
Figure 1: Work breakdown structure
Table 1: Gantt chart
Activities/week 1st 2nd 3rd 4th 5th 6th 7th 8th
Defining
Subject selection
Scope identification
Project
Initialization
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DefiningSubjectselectionScopeidentificationInitializationConceptualizationGapanalysisforresearchprocessmanagementprocessPlanningExecutivesummaryCostTimeLimitationsRiskQualityStrategicalignmentsSchedulesandmilestoneAnalysisofscopeDesigningSelectionofresearchmethodLiteraturereviewQuestionnaireSamplingtechniqueAnalysisofdataMonitoringandcontrollingReviewofperformanceProjectlogbookClosingDocumentingProjectclosing

Context
Conceptualization
Analysis of research
gap
Collecting resources
and other assets
Project management
procedure
Planning
Capabilities
Limitations
Risk handling
Scope
Designing
Selection of
research method
Literature review
Questionnaire
Sampling technique
Analysis of data
Controlling and
monitoring
Review of
performance
Logbook for project
Closing of project
M1 Produce a comprehensive project management plan, milestone schedule and project schedule for
monitoring and completing the aims and objectives of the project
Apart from the above components of the plan, there are other elements that are also needed in the
effective planning that are as follows:-
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Executive summary: It is needed to have the understanding on the objectives and outcomes of the study
with context conceptualization of project. This section will include the globalization definition and few
of its business areas of impact.
Strategic integration: In this the stakeholder analysis is taken to understand their expectations from the
project. The main stakeholders in the project will be the internal staff and the customers to gain the
advantages and service quality (Eskerod and Jepsen, 2016).
Feasibility assessment and contingency plans: Presently, the Burger King organization has the stability
positioning and presently serving globally. The project feasibility is effective aligning with functions of
globalization. It can also pay for cost, time, and quality along with the research work. The potential
situations can be applied for continuous operation on the present approaches. If the influences are
negative on the business then the use of contingency plan can be done.
Limitations: The project limitation in regard to skills, resources and time. The limitation can influence
the performance and quality of services. Thus, appropriate distribution of resources, implementation of
parallel activity and instruction are given to meet the reliable results.
Project scheduling and milestone: The time schedule and outcomes of the project had been reflected in
the Gantt chart. The below presented is the milestone schedule to meet the required results on time with
performance and project quality (Nicholas and Steyn, 2017).
Deliverables Due date/duration Critical dependencies
Activities 8 weeks All the mentioned
resources and assets
Project issues: The influences of market condition changes due to emerging trends in the practices of
globalization are the major issues for the research to have the correct conclusions. Hence, the project
manager will take the present values and standards for analyzing of outcome.
Change management: At the prior approval is needed by the project manager and then accordingly the
changes are implemented. The change procedure is designed for outcomes management.
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Task 2
P4 Carry out small-scale research by applying qualitative and quantitative research methods
Appropriate research methods
The use of qualitative method of research is effective for the investigation to gather the information on
the topic globalization. This research method is applied through the use of various articles, books and
journals. The study gives the theoretical and logical framework as the information in past is used by
other research which ensure to give the quality outcomes. Also the effective use of quantitative approach
gives more effective results that show reliability and accuracy with the use of questionnaires, survey and
interviews (Quinlan et.al. 2019). Thus, it is considered as the mixed data collection method that includes
primary and secondary data collection both. Both the aspects are effective to have the quality
performance in the research along with having integration with the other connected resources in the
work of research.
Qualitative research- Literature review
Wheelen et.al, (2017) stated, globalization is the procedure that the firm can use to impact the other
global business or to meet the operational scalability. The study has defined the globalization impact on
the business activities like customer services, human resources, operational department and others.
Burger King has big operational base as it spread globally and due to this the organization needs to
interact with the customers through proper communication. The other thing is that globalization has
given the vast opportunities to the employees and labour to switch their jobs easily due to liberal policy.
It will also impact the Burger King in positive and negative manner both. Positive in the way easy
human resource will be available to the organization at other country and negative in the manner more
good opportunities in the market will force the existing employee to switch over the jobs.
Globalization has influenced the Burger King for the international trading and contracts, employment
wages, customer market, competition and growth factors. According to Adekola and Sergi, (2016),
globalization has offered the chance to the developing countries so that businesses can earn higher
profits with the control over the demand of the market. Along with, globalization on given business
activities at the host countries has supported in lowering down the complexities, barriers of integration
and cost. More efficient services can be offered through speaking in the host language to meet the
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customer satisfaction. It has supported in development of personal touch with the people involved in it
so as to increase the better and quality outcomes.
Picciotto and Mayne, (2016) stated, globalization also impacts on the reliability of the services like
outsourcing and other offshore services have influenced the Burger King customer trust towards the
products and services. Further, organization faces the raise the conflicts issues because of poor social
value and cultural aspects integration and ever changing perceptions of customer’s for the products.
Quantitative research- Questionnaire
1. According to your opinion, does globalization decrease the operational cost of the business?
 Yes
 No
2. Does globalization impacts on employment and wages of the organization at the host destination?
 Yes
 No
3. Does globalization is supportive in giving effective customer services?
 Yes
 No
4. Did globalization increases competition among the businesses?
 Yes
 No
5. Does globalization has increased the use of advance technology that impacts the activities of IT
department of organization?
 Yes
 No
6. The benefits of globalization for the Burger King has supported in increasing the growth and profits
along with getting competitive advantage?
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