Tesco plc: Research Project on Globalization and Business Outcomes

This research project analyzes the impact of globalization on Tesco plc, based on a survey of 20 managers. The findings reveal several key themes, including the experience of managers within the organization, the positive impact of globalization on business performance and productivity, and the importance of effective growth and expansion strategies. The research also explores the impact of globalization on resource availability through offshoring, the role of globalization in driving business success, and the interrelationship between global politics and business. Furthermore, the study highlights the challenges of globalization, such as cultural and language barriers, and its positive effects on economic conditions. The research also identifies strategies for multinational companies entering emerging markets and recommends strategies to improve business productivity due to globalization. The research emphasizes the importance of understanding local cultures, complying with government regulations, and carefully selecting markets for sustainable growth.

Research Project

LO 3
 Research outcomes

Theme 1: Maximum number of managers have been working in this organization for more than 20 years.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 40% sought to analyse the fact that,
maximum number of managers have been
working in this organization for more than 20
years. They have high level of experience in
this company where they effectively know
about the goals and objectives of the company.
Managers know how they can perform the
task which in turn leads to long term
sustainable growth of the business. 0 to 5 years 5 to 12 years 12 to 18 years More than 20
years
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
15%
20%
25%
40%
% OF RESPONSDENTS

Theme 2: Highly agreed, globalization has impact on the performance and productivity of the business.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 50% (20%+30%) sought to analyse
the fact that, globalization helps in
diversifying the products and services to the
various other national and international
market. This in turn helps in improving the
performance and productivity of the business.
This helps in effectively utilizing the
resources of various countries and is also
beneficial in attainment of economies of scale.
20%
30%
15%
10%
25%
% OF RESPONSDENTS
Agreed Highly agreed Disagree
Highly disagreed Neutral

Theme 3: Effective growth and expansion strategy, is
considered to be the most important factor of
globalization.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 45% sought to analyse the fact that,
globalization helps in effective growth and
expansion of the business which in turn leads
to long term growth and efficiency of the
business. It helps in gaining higher market
share in various international market. This
leads to higher customer base and profitability.
30%
25%
45%
% OF RESPONSDENTS
Attainment of economies of scale Technological change
Effective growth and expansion

Theme 4: Greater availability of the resources, is the
impact of globalization in relation with the offshoring of
business.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 35% sought to analyse the fact that,
offshoring helps business in reallocating the
operations of the business to various
international market. It helps business to
perform at lower operational cost and this in
in turn helps in achieving economies of scale.
Off- shoring helps in greater availability of the
resources which in turn leads to higher
performance of the business. 30% respondents
said that,
Helps in reduced
risk
Access to
productive and
talented staff
Better control
over the business
Greater
availability of the
resources
0%
5%
10%
15%
20%
25%
30%
35%
40%
15%
30%
20%
35%
% OF RESPONSDENTS

Theme 5: Yes, globalization can drive business to success.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 60% sought to analyse the fact that,
globalization helps in increasing the trends
which results in cross border transaction in
order to provide goods and services to various
national and international boundaries.
Globalization is useful in increasing the job
opportunities by improving the level of labour
migration between countries.
60%
15%
25%
% OF RESPONSDENTS
Yes No Maybe

Theme 6: Highly agreed, there is an interrelationship
between the global politics and global business.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 55% (25%+ 35%) sought to analyse
the fact that, global politics is mainly
associated with the national political economy,
ethnic conflict regulation, government rules
and policies etc. Global business helps in
improving the operations of the business in
various international boundaries. It has been
evaluated that, global politics and global
business are interrelated because global
business has to comply with rules and
regulations of various countries for smooth
functioning of the business.
Agreed Highly agreed Disagree Highly
disagreed
Neutral
0%
5%
10%
15%
20%
25%
30%
35%
40%
25%
35%
10%
5%
25%
% OF RESPONSDENTS

Theme 7: Unfamiliar culture and language barrier, is the
major challenge faced by the company due to
globalization.
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 35% sought to analyse the fact that,
unfamiliar culture and language barrier tends
to result in the major challenge faced by the
company due to globalization. Every country
has a different culture, attitude, language
barrier and belief which in turn affects the
operations of the business. Cultural diversity
helps in influencing various multinational
companies which tends to influence the
performance of the business.
30%
15%35%
20%
% OF RESPONSDENTS
Complying with government rules and regulations
Physical distance
Unfamiliar culture and language barrier
Choosing the right market or country for expansion

Theme 8: Yes, globalization helps in improving the
economic condition and in turn has several positive effects
on business
 Interpretation: From the above conducted
research from 20 managers of Tesco plc, out
of which 70% sought to analyse the fact that,
globalization helps in creating greater
opportunity in order to gain higher market
share. Globalization helps in gaining more
access to the flow of money into the economy.
The economy helps in improving the import
and export of the business which in turn helps
in improving the economic condition.
70%
% OF RESPONSDENTS
Yes No Maybe

Theme 9: The strategies implied by the multinational
companies to enter into emerging market.
 Interpretation: From the above conducted research from 20 managers of Tesco plc,
maximum number of participants sought to analyse the fact that, merger and
amalgamation helps in effectively entering into international market. Joint venture, direct
exporting, licensing, franchising, etc. helps multinational companies in entering into new
emerging market which in turn helps in increasing higher market share, customer base
and profitability.

Theme 10: Effective recommendation strategies to
improve the productivity of the business due to
globalization.
 Interpretation: From the above conducted research from 20 managers of Tesco plc,
maximum number of participants sought to analyse the fact that, company should focus
on understanding the culture and belief of the individuals before establishing business into
the new market. The company should also comply with the government rules and
regulations in which they tend to expand their business. This in turn helps in smooth
functioning of the business in a legal manner. The company should also effectively
analyse the right market for future sustainable growth of the business.

Thank You!