Analyzing Globalisation Impact on Marks & Spencer (M&S) - Report

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This report investigates the impact of globalization on Marks & Spencer (M&S), examining its effects on various functional departments. The study begins with an introduction to globalization, outlining its influence on business operations and decision-making. It establishes aims and objectives, focusing on identifying globalization's impact, determining its effects on business functions, and analyzing associated challenges. A project management plan is presented, detailing tasks, timelines, and resource allocation. The research employs a mixed-methods approach, combining qualitative and quantitative data collection through a questionnaire survey. Data analysis techniques are applied to interpret the findings, focusing on themes such as the impact on trade, market potential, and market stability. The report concludes with recommendations and findings, along with a reflective section and references, offering a comprehensive analysis of globalization's influence on M&S.
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Globalization
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Table of Contents
INTRODUCTION...........................................................................................................................1
LO 1.................................................................................................................................................1
P1 Produce an Aims and objectives.......................................................................................1
P2 Producing a project management plan..............................................................................2
P3 Work break down Structure and Gantt Chart ...................................................................5
LO 2.................................................................................................................................................6
P4 Small scale research by applying qualitative and quantitative research methods.............6
LO 3.................................................................................................................................................8
P5 Analysing the data analysis with different techniques .....................................................8
P6 Recommendation & findings..........................................................................................14
LO 4...............................................................................................................................................15
P7 Reflective........................................................................................................................15
CONCLUSION..............................................................................................................................16
REFERENCES..............................................................................................................................17
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INTRODUCTION
Globalisation is the best process that linked to the local, national and the regional level of
work. That affect the business into more appropriate manner by offering many national or
international opportunities level. Globalisation made connection between social and economic
relationship and networks which organised on a local and national level. Present study will be
based on Globalisation and make the better form of learning results and better goals. Present
study will going to cover the managing task in order to develop the new managing goals.
LO 1
P1 Produce an Aims and objectives.
Background
Globalisation has changed the world and the level of competition that affects the better
decision making approach (Crane and Matten, 2016). It has been emphasized by different
evaluation process that different activities and drivers which affect the national economy. The
main benefits of globalisation is that, it allows business to interact with different activities and
manage the better goals and services in order to meet out the way of national and international
level. There are different drivers of the globalisation that interrelate with each others such as
lower trade barriers, lower transportation cots, lower communication costs, spread technology,
information and communication technology (Charles Jr, Schmidheiny and Watts, 2017).
Aims : “To identifying the impact of globalisation on different functional departments”- A case
study based on Marks & Spencer.
Objectives
To identify the importance of globalisation on different functional departments.
To determine impact of globalisation on business functions.
To analyse the challenges or conflict company facing in globalisation environment
Research Question
Q. What are the importance of globalisation in businesses activities ?
Q. What are the impact of globalisation on business functions ?
Q. What are the challenges or conflict company facing in globalisation environment ?
P2 Producing a project management plan.
1
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Design 1 day Fri 4/13/18 Fri 4/13/18
Development of Project
Initiation Document 15 days Mon 4/16/18 Fri 5/4/18 1
Determining resources of
project 10 days Mon 5/7/18 Fri 5/18/18 2
Formulation of goals and
objectives 6 days Mon 5/21/18 Mon 5/28/18 2,3
Setting deadlines 1 day Tue 5/29/18 Tue 5/29/18 4
Gathering Team 15 days Wed 5/30/18 Tue 6/19/18 5
Develop 1 day Wed 6/20/18 Wed 6/20/18 6
Conducting meeting 10 days Thu 6/21/18 Wed 7/4/18 5,7
Scope of project 5 days Thu 7/5/18 Wed 7/11/18 8
Collection of data 10 days Thu 7/12/18 Wed 7/25/18 9
WBS structuring 10 days Thu 7/26/18 Wed 8/8/18 10
Planning of budget 14 days Thu 8/9/18 Tue 8/28/18 11
Implement 1 day Wed 8/29/18 Wed 8/29/18 12
Assuring quality 20 days Thu 8/30/18 Wed 9/26/18 13
Training of team 10 days Thu 9/27/18 Wed 10/10/18 14
Evaluate 1 day Thu 10/11/18 Thu 10/11/18 15
Change control integration 21 days Fri 10/12/18 Fri 11/9/18 16
Monitoring and control of
project 10 days Mon 11/12/18 Fri 11/23/18 17
Checking of quality 15 days Mon 11/26/18 Fri 12/14/18 18
Closure 1 day Mon 12/17/18 Mon 12/17/18 19
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Evaluation of project 15 days Tue 12/18/18 Mon 1/7/19 20
Areas of modification 10 days Tue 1/8/19 Mon 1/21/19 21
Cost : Cost is the most essential element which is involved in all elements weather it is
resources, operational costs etc. Budget manage all activities and keep tracking about all things.
Present project will be taking approx £450. Globalisation taking huge cost of developing and
effective outcome goals and services.
Scope : Scope defines every thing about the research project. Such as possible impacts,
outcomes, limitations. Scope will help to make the process more productively run. The main
scope of the project is to analyse the importance and impact of globalisation on M&S. The scope
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of globalisation is very wide in order to enhance the productivity level of different functional
departments.
Risk : Risk is uncertain it can happened anytime or any place. The main concern is that
how it will be fix if it does happen (Usman, Soomro and Brohi, 2014). such as globalisation
involved high of changing FDI rates, instability of the market etc.
Quality : Quality must be involved which helps to remove the possibilities of project
failures. Globalisation process can help to keep the better advancement and effective working
targets and better outcomes growth.
Time : Every project has some starting and ending date which shows the project value
and chances to win. Globalisation is the big concept researcher takes time to analyse the external
international market in order to meet out the project aims.
Communication : Communication is very necessary to build-up between the members
who raise queries, new thoughts, etc. this makes the better goals and services in order to meet out
the project goals (Epstein, 2018). Globalisation enhance the scope of communication by huge
operational sources and goals.
Resources : Resources is very necessary to develop the better result outcomes.
Moreover, it will present the act and many new goals to take the better task presented. Present
study will be using data, information, tools and techniques to present the data etc. Globalisation
having huge variety of resources that helps company to improve its own performance level.
P3 Work break down Structure and Gantt Chart
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Work breakdown
LO 2
P4 Small scale research by applying qualitative and quantitative research methods.
Research approach : Research approach is the element which express or define the need
of the learning. It express more about the research topic which express some effective outcomes.
There are two kinds of research approach deductive and inductive research approach (Taylor,
Bogdan and DeVault, 2015). Inductive approach method generally starts to make observations
based on theories and the end of the research process. On the other hand, deductive approach
basically developing a hypothesis on existing theories. Present study will be taking Inductive
research approach style in order to explore the research options to explore the better relationship
management goals.
Data Collection : Data Collection is the most essential element of the research which
collects data and different information to analyse the study into more deeper manner. Researcher
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collects data from two different sources or methods of data collection primary and secondary
data collection
Primary data has been selected or analysed by two different techniques quantitative and
qualitative. Quantitative data collection method are based on numerical way, which is based on
closed ended questions (Mackey and Gass, 2015). This involves digits and mathematical term to
calculate the accuracy level of response. Some of the methods of quantitative method are mean,
mode, median etc. contrary, qualitative method is totally based on thematic manner form which
presents goals and services.
Secondary data collection method is simple and flexible which has been collected from
existing studies by different researchers from journals, books, online portals etc. This will help to
discover the new learning goals and managing developing results and goals. Present study will
be based on primary research with the help of questionnaire survey tool.
Data Analysis : Data analysis is the best way to interpret the data into best possible
action plan. Data analysis have two methods qualitative and quantitative data analysis tool that
interpret the data into best effective way (Shenkar, Luo, and Chi, 2014). In this process
researcher analysis the data which involves critical analysis interpretation of figures and numbers
that attempts to find rationale behaviour and main findings. On the other hand, quantitative data
analysis is the method or process that defines the better outcomes and make the effective
justification goals and needs. Quantitative method of data analysis is quite complex as compare
to others. Present study will be uses qualitative data analysis method.
Sampling : Sampling is the method or process to select the number of respondents
which going to express better way of research process. It is the specific principle that is used to
select members from the huge number of population. There are two types of method of sampling
probability that is provide opportunity to everyone to get participate in the research (Bratton,
and Gold, 2017) to conduct study. Present study will taking simple random sampling under
which they have taken 20 employees of M&S to get their primary research data.
Ethical consideration : It is the another specific concern of the research that contains
better goals and services. It helps to define the better study and also helps to full fill the better
objective goals.
Questionnaire
Name:
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Occupation
1 Does globalisation has exaggerated the opportunities for trade and investment in M&S ?
Yes
No
2. Does Globalisation has increased the Marks & Spencer market potential ?
Yes
No
Don't Know
3. Market have become unstable or uncertain due to globalisation ?
Yes
No
4. Does Globalisation has caused unpredictable changes in consumer purchasing patterns ?
Likely
Not likely
Don't know
5. Does it creates any change in the behaviour of working environment at M&S ?
Yes
No
6. At what percentage M&S conduct business internationally ?
1-25%
26-50%
51-75%
7. To what level has the global recession affected M&S functions and activities ?
Highly
Lower
Moderate
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LO 3
P5 Analysing the data analysis with different techniques
Theme 1: Globalization has exaggerated the opportunities for trade and investment in M&S
1 Does globalization has exaggerated the opportunities for trade and investment in
M&S ?
Frequenc
y
Yes 15
No 5
Interpretation: On the basis of above table and graph, it has been found out by the researcher that
globalisation has rapidly increasing the opportunity to introduce the better technology and
cultural changes. As per the 20 respondents, 15 of them were stated yes, globalisation is the tool
which improvised the possibilities of foreign trade investment. Through company can easily sell
or buy products from other countries. Besides, 5 of them were stated wrong and said no this
process create risk factors in trading because of uncertainties in exchange rates. Majorly it has
been given concluded that, many of the researchers suggested positive result outcomes.
Theme 2: Globalization has increased the Marks & Spencer market potential
2. Does Globalization has increased the Marks & Spencer market potential ? Frequency
Yes 13
Yes No
0
2
4
6
8
10
12
14
16 15
5
Column B
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No 5
Don't Know 2
Interpretation : As per this interpretation or survey question asked by respondents. That does
globalisation increases the company marketing potential. As per the 13 employees were said yes,
it is very useful for marketing to promote the product services at global level. Besides, 5 of them
were stated that no it only creates high competition and challenges for marketing the products.
Market involves high competition and conflicts between different rivalries. It contains the better
form or results to get the better advancement channel performance. Rest of the respondents were
no idea and no clue to give any suggestions. It has been concluded that, market get influenced by
international business in positive manner. It given positive impact on the business growth.
Theme 3: Unstable or uncertain market due to globalization
3. Market have become unstable or uncertain due to globalization ? Frequency
Yes 15
No 5
Yes
No
Don't Know
0 2 4 6 8 10 12 14
13
5
2
Column B
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