Report: Entrepreneurship and Leadership of Glow Care Business Venture

This report outlines a comprehensive business plan for "Glow Care", a new venture focused on herbal-based beauty products. It covers essential aspects of entrepreneurship and leadership, including business details, market and industry analysis, product descriptions, USP and competitor analysis, operational plans, sales and marketing strategies, financial projections, and management capabilities. The report emphasizes market research, competitive advantages, and financial planning, with a focus on the UK market. It includes a detailed Porter's Five Forces analysis to evaluate the competitive landscape and highlights the unique selling proposition of herbal-based products. The report also addresses the mission, vision, values, and objectives of Glow Care, providing insights into its target market, business capacity, and operational strategies. Overall, the report provides a strategic framework for launching and sustaining a successful beauty product business.

Entrepreneurship and
Leadership of Business
Ventures

Executive Summary:
In this report it is having topic which covered as related to Entrepreneurship and
leadership business venture is about new business plan implementing which is require market
information through internally and externally way towards highlight positive way of outcomes.
By implies different ways of method related with competitors analysis that majorly highlight
about as findings sales and marketing strategy to mapping high rates along with finance within
funding fund from different ways financial institution. Management team of firm by
implementing authentic business that enhance appropriate manner for developing a new venture
structure. Many investment criteria for sourcing money to proper way of increase in capitalism
that helps to competitive advantages.

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
1. Business details.......................................................................................................................1
2. Market Industry Analysis. .....................................................................................................3
3. Product and Service Description. ...........................................................................................4
4. USP and Competitors Analysis...............................................................................................5
5. Operation Plan:........................................................................................................................7
7. Sales and marketing Strategies..............................................................................................10
8. Finance and Funding plans....................................................................................................11
9. Management Ability .............................................................................................................12
CONCLUSION..............................................................................................................................13
REFERNCES.................................................................................................................................14

INTRODUCTION
The Entrepreneurship is value of creation or extraction that enhance new creativity ideas
that procure objective that better elaborates huge amount of most relevant business ideas rewards
where commonly rewards get to introduce within better supply product and services where
business helps to approach high competitive advantages high business procedure. The major
motive of upbringing new business ideas that allows better fortune procedure that enhance for
attaining higher competitive advantages in business platform (Frankenberger and Stam, 2020).
To key role of business is to enhance role in their economy by assorting skills and different bring
up new business satisfactory ideas that majorly allows optimum procedure to bring valuable
flexibility. Leadership is having valuable that support to improvise towards skills and knowledge
where it helps taking risk performance positive outcomes in productive manner. Different
leadership approaches or styles can helps to an specific organisation towards getting positive
outcomes that enhance higher authority for implementing business related objective attain higher
outcomes.
In this report is overall cover to attain a effective business plan related with beauty
product that contain authentic traits of vision and objective that allows for approaching in better
way to gain competitive outcomes or profitability in productive manner. By considering a beauty
new business brand “Glow Care” is introducing to provide Herbal based products kit to because
for natural beauty and skincare can improvise in safety manner. The topic is covering different
types of areas study like business base detail. Market or industry analysis along product and
service description that provide information. Better operation plan and financing base product to
funding allocation to effective measure about sales and marketing strategy as well as risk
assessment and management plan.
MAIN BODY.
1. Business details.
A New business is undertaking about Product beauty base which is “Glow Care” which is
need to essentials as it acquire for assembling authentic manner of approaching for Skin care and
other personal beauty traits is necessary is requires for attaining high outcomes to effective way
towards gets productive profitability.
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Mission: A “Glow Care” is having own a mission statement is to ensure complete
satisfaction towards clients or customer through well being performance as it commencing
promoting innovation through maximum competitiveness and social responsibility for attaining
high competitive advantages as well as social responsibility.
Vision: To be a company is having recognized by quality towards better product and
service by allowing of our beauty products through competitive outcomes attains (Abbas,, 2018).
Values: As “Glow Care” is manufacture herbal care product is committing salvation,
integrity as well as to making not evaluate exceptional quality in long term durability products.
Objectives: By ensuring through provides better control chemical product through attain
productive get accomplish outcomes as well as “Glow Care” is aims to higher attain market
share to gain more competitive influence for positive outcomes in effective manner.
Overview about business:
As business of personal and beauty care of “Glow Care” is effective enhance through
measure for opening in Yorkshire, England, United Kingdom that helps to accomplish positive
way to productive outcomes and having aims to enhance small venture through establish way for
procuring Herbal and natural traits of raw material which is ensure about towards getting better
productive base result through better attain higher outcomes which making ensures about peoples
skin and personal care (Ahmad and et. al., 2018). They have optimise better areas target to
approach customer as per their willingness to buy product and services which allocate main
services are Mediocre, Pedicure, body massage and other facial beauty make up process related
cosmetic herbal natural product .
Their target customer and areas are in local streets to cover overall United Kingdom
which is they desire to connect within more and more clients who can easily afford beauty care
services and product of “Glow Care”. As company is planing to provide herbal and natural
cosmetic product through economic range as easy to acquire by customer for gaining higher
competitive advantages.
Business Capacity of “Glow Care”: Through measuring internal and external structure
by enhancing by establish human resource where it main objective to manage overall internal
structure like manpower, rules, norms and policies within better working attributes. The number
of employees as it acquire which enhance by providing better infrastructure. Financial and
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operation management is to procure funds and investigating in better capitalism to optimum
utilisation of funding as well as resources such as technology to procure optimum raw material.
Location: The location is approach for “Glow Care” company is enhance in United
Kingdom Streets as well as more approach other areas from outer side of UK.
2. Market Industry Analysis.
To analyse external base market competitions that enhance towards mapping industry
base assessment to scrutinize about Beauty industry of “Glow Care” competition in competitive
market (Cai and et. al., 2019). For detail base assessment is major allows about competition also
provides about buyer and supplier bargaining power in following terms:
Porter Five Forces: According to this framework is better analysis about for assessment
company's base competitive environment where number of power about company to compete
within competitive rivals for seeking towards potential new market entrant suppliers, customer
with better substitute product for acquire company influence profitability. To mainly highlight
about “Glow Care” in elaborates below:
As per cosmetic care is about to refers towards attract new entrant towards striving capture
market for sharing effective market profitability towards existing companies such as L'Oeral,
Johnson and Johnson, Oriflame and Unilever. In these companies is referring through different
types of manufacturing high quality of skin care product is deliver by them.
For “Glow Care” is measuring Porter Five Forces in United kingdom situation of
Market:.
 Threat to new Entrant: The cosmetic skin and Herbal care product is one of new start
up product in natural traits to assess new entrant is low as comparison to other
measuring business is having less chance to introduce Herbal trait product
effectiveness. In fact, they are providing economic range of product pricing that can
easily assort by people in United Kingdom Market. But there can be moderate barrier
distribution in manufacturing.
 Threat of Substitute: This is mainly emphasis about skincare product and having
high traits of substitute which effectively attain better positive outcomes where it
enhance home skin product care about natural indgeraints is allowing more other in
“Glow Care” products for having better substitute to better enhance fashionable along
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with ineffective. By switching of more product is used at rural areas for optimum
substitute towards getting better outcomes retain herbal base product.
 Bargaining Power of Buyer: As the number of increased competition and availability
of product and service is given and enhance through buyers where “Glow Care” herbal
product is approaching affordable price but there would be high power of bargaining as
because “Glow Care” is new beauty start up business where they seeking for more
customer retention as well as selling of product and services (Felix, Aparicio and
Urbano, 2019).
 Bargaining Power of Supplier: In this situation the bargaining of supplier power cane
be termed as moderate way, as it is totally depend upon on demanding of “Glow Care”
Herbal cosmetic product by approach customer in large amount then power of
bargaining is high (Harper-Anderson., 2018). Meanwhile if the product is not getting
attain expected amount of outcomes through clients then it get decrease bargain of
supplier.
 Competitive Rivlarly: These is competitive rivalry is having degree of competitive is
having Moderate way for “Glow Care” as many other cosmetic companies are L'Oeral,
Johnson and Johnson, Oriflame and Unilever enhance not manufacture herbal base
product but large amount of customer are tend to approach these above brand products.
Evaluation:
In above product and service of “Glow Care” is enhancing through optimum highlight
about towards getting acquire to elaborates through authentic approach these type of product and
services which is highly increase high, low and moderate to better get attain in effective manner
towards positive outcomes. Through approach for scrutinize Porter Five Forces analysis through
attain competitiveness about external information that enhance better competitive advantages.
3. Product and Service Description.
As per Product and Service description of attain by marketing that explains what product
is having is having worth purchasing. The objective of product description is to majorly supply
about buying and supplying of customer with their important through valuable information about
feature and benefits towards products to majorly compelled buying motive aspect. There is the
process in which “Glow Care” can provide about their major details for its herbal cosmetic
product:
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 Indicate need of product and services: this is only preferring where better content
towards venturing for effective innovation or having better place to establish in current
competitive market. “Glow Care” is having one responsibility to investigating towards
about alternative for productive market to target their herbal cosmetic product and
service.
 Mention Specification: the crucial part of success in business is ability for effective
involves is herbal specification that implement to approach high effectiveness that is
unique concept where it is having product is conduct for attain herbal specification.
 Focus to benefit: Through having unique specification is comprise importance where it
plays as vital role provides values towards customer (Kerr and Dalton., 2019). This
goals is to objective as “Glow Care” is not attain any source of chemical intrigant that
creates huge improve that clients or customer life is getting obtain in effective manner.
 Reflecting Expertise: As per this is utilise for hiring knowledgable person that having
to accompanied that having experts through in business where eduction as well as
experience is getting comprise that makes business as well as they get to mentioned by
suggesting for improve in“Glow Care” product and service related cosmetic traits to
competitive advantages for better endorsement in business related profitability.
 Key Performance Areas: It is one of most important aspect that is having major
distributor of “Glow Care” as they have target to accomplish in competitive advantage
quick process that enhance conversation rate that enables increase towards get attain
high performance factors reflects in terms of behaviour and different attributes.
 Pricing and manufacturing origin: At the time of labelling of specific product and
services an organisation is reliable for provide better way to allocate price and data of
manufacturing is effectively highlight that majorly presumes value (Kesidou and
Carter., 2018). In perspective of “Glow Care” Herbal product of skincare and cosmetic
also prevails towards in better aspect that allows to better perform in competitive that
elaborates high outcomes.
4. USP and Competitors Analysis.
The Unique Selling Proposition is one of one feature perceived benefits that is having
make uniqueness from the rest of accomplish through having which makes it unique from rest
towards comparing brands in competitive marketplace. As for “Glow Care” is having their USP
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is they manufacture for Herbal Product manufacturing to in their product that effectively is
having target to completing their business target specification procure in systematic or
productive manner.
Competitors Analysis: This is marketing and strategic market as an assessment through
of strength and weakness current and potential competitors. By comprising towards provides
both an offensive and defensive through strategic context to identify opportunities and threats .
Similarly, “Glow Care” is having their own competitive strategies towards getting more benefits
that better way to accomplish in high outcomes attains in following process:
 Listing your competitors: This is having main competitors that majorly acquire
by approaching through people who are providing similar product and services but AS
“Glow Care” is one of new product that having major role is to create that majorly
emphasis about high deficiencies in cosmetic and beauty industry (Knipfer and et. al,
2018). The company is ensure about their new brand that contain Herbal base product
which is highly considered as they have better competitors are like Unilever, blue heaven,
L'Oreal companies who are not considered to manufacture Herbal base product and
service that acquire more productive range of product that potential enough to attract
customer. Know their target customer: As it is one of important aspect that implies towards
targeting customer that effectively which is comprise for b“Glow Care” determine clients
and people that allows marketing materials social media pages, websites or digital
platform to promote their product and service which is Herbal base specification in that it
allows high attainment of customer. They initially target those who are needed herbal
base cosmetic in age , gender, caste and religion through effectively blog seeing where
they effectively advertise etc. Through advertising they trying towards having material
for achieving their expectation for truth ful fulfilled.
 Enhance marketing Strategy: By approaching by immense competitors that immensely
provide business identity that effectively marketing that targeting areas where “Glow
Care” can implement different sort of assessment to identify opportunities and challenges
that can potential enough for uplifted their desirable growth. After to tracking
competitors and market trending change status that generates valuable information as
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well as beneficial opportunity that commence towards gaining correct form of option to
select target business areas for attaining competitive advantages.
Evaluation:.
In above competitor analysis for “Glow Care” is getting optimum information that can
helps to sustain effective outcomes that enhance better to resolve through barriers and conflicts
that comes under to better communicating within customer. By overall analyse about beauty
industry competitive analysis in terms of measuring product and services growth and challenges
to investigate to competitive analysis.
5. Operation Plan:
The operation plan is having highly detailed plan that effectively provide clarity picture
about to highlight through department where it will contribute for attain organisation goals where
the business is having required to better enhance presumes as per highlight about proficient
competitive advantages towards “Glow Care” herbal product and services.
Steps to create a strong operational plan for “Glow Care”:
 Develop a strategic plan: This is having better strategic plan which is highly needed to
implementing effective plan that is essentials for developing better operational plan
towards achieving strategic objectives. “Glow Care” is allowing for better way and
enforce towards getting proper compliance better plan towards attain high competitive
advantages in effective management (Le Breton-Miller and Miller., 2018).
 Prioritize objective: This is one of simpler way to accommodate operation plan is more
likely to be succeed that effectively as “Glow Care” is comprise that is effectively get to
influence achieve better competitive advantages for long term aspect. Through having
focuses on there to five initiatives that is likely towards better contribute for predictive
measurement for opportunity and challenges that is must notified for attaining high result
 Enhance leading indicator: It is an important to choose effective manner towards get to
attained in systematic key performance areas that allows to helps in project which is
having more useful that is comprising enhance for “Glow Care” herbal cosmetic product
collaboration develop initial key performance areas decision making will also
accommodate as per accordingly (Lee and Huang, 2018). “Glow Care” mainly focuses
towards their herbal product durability and ensuring of pure natural specification is
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involved that will not creates any type of illness that creates major role in effective
outcomes.
 Communication factor: It is critical base of organisation that entire for proper
understand through with Key performance indicator where company like “Glow Care”
can accomplish to accomplish objective. As team of “Glow Care” is having responsibility
that effectively creates better performance through communicate within clients or
customers for clear out their doubts within providing all valuable information about
herbal base product that effective to create in effective goals accomplish objectives.
 Product platform Availability: This is contain final stage where company' operational
department and marketing strategies is mainly decides to approach product and service
availability in various platform (Malecki, 2018). Therefore, “Glow Care” is approach for
better way to enhance their product availability in different social media platform or
effectively assort of E-commerce site to upload and connected while promoting product
to customer as per accordingly.
Evaluation:
The main objective to have approach better way accomplish all objective which is
considered by “Glow Care” company that effectively assort and management to require
operation plan to execute processing and evaluating to mapping performance in marketing
competitiveness that elaborates for approaching possible outcomes for attain high objectives and
aims that elaborates in different manner.
6.Risk and Contingency Plan.
“Glow Care” Herbal product base plan for effective contingency
Methods Design Build Design Bid Build CM@risk
Speed of delivery Able to do fast
tracking.
Because of nature of
sequent, this project
delivery method can
take long time.
The overall timing of a
project can reduced by
previously buying
goods and by bidding
packages.
Score( out of 10) 8 6 5
Communication In this method, more There can be In this, the
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contractors are
involved in the whole
procedure and better
communication and
relations can be
maintained.
occurrence of conflicts
between design team
and contractor.
communication can be
formed between
constructor and team
while involving in
design.
Score( out of 10) 9 5 6
Project timeline
establishment
Easy in creating a
timeline
The timeline of a
project is followed by
traditional
development of project
(Miles and Morrison.,
2020).
Timeline can be
changes because of
this method's
characteristics.
Score( out of 10) 9 6 7
Budget and other
challenges related to
finances.
On designing of a
project, designer and
contractor serves
together the cost
owner, schedule and
its scope and in this
method, cost can be
identified at early
stages which helps in
setting up the budget
in more appropriate
manner.
The owner is involved
in designing and has
control over it. In this
method, there is
requirement of more
control over costs.
Constructor can
provide certain
suggestions for saving
costs and
constructibility.
Score( out of 10) 7 5 5
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Criteria Weight Delivery Method
DB DBB CM@risk
Score Score Weight Score
Speed of
delivery
40.00% 8 320 6 240 5 200
Communica
tion
12.00% 9 108 5 60 6 72
Project
timeline
establishme
nt
12.00% 9 108 6 72 7 84
Budget and
other
challenges
related to
finances.
21.00% 7 147 5 105 5 105
Total 85 683(1) 477(2) 461(
3)
7. Sales and marketing Strategies
By approaching Sales and Marketing strategies is helps to increase or boosts profit and
gain in effective manner towards better grounds of competitive marketplace to analyse
competitors (Nambisan and Baron, 2019). This is one of factor that better breaking down point to
elaborate for process for implementing by attaining better alternative to approach by sales and
marketing team of “Glow Care” company brand.
 Marketing research: this is one of more important aspect for every business aspect for
major attaining valuable research of marketing research in terns of competitors
performance, scope, opportunities and challenges that helps to flexible assembling and
presuming in effective manner. In perspective of “Glow Care” their marketing team
enhance to must perform in effective manner towards better execute about valuable
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information in effective manner that enhance to prevailing better productive outcomes in
effective manner.
 Competition: This is one of competitive intelligence to better maintain that acquire
attaining through tracking better outcomes of performance that enhance to effective way
to accomplish all objectives that secure by competitive marketplace through better attain.
As in “Glow Care” there is hard competition that secure which is needed to competitive
advantages that majorly offers about many beauty products company that prevails high
influence in competitive market to better attain better competitive market through which
“Glow Care” can track how they need to perform in effective way.
 Distribution: By approaching of this method that is effectively measure towards before
implementing better performance by allocating sales and distribution to accommodate in
getting high outcomes prevails that attain outcomes through “Glow Care”. They are
coming with new concept in which they need to undertaken that their sales and
distribution must contain quick and flexibility of service that performs in productive
manner to better accomplish aspect to gain positive outcomes.
 Better Supply chain: As researcher are commence towards better supply chain that have
multiple to better avoid about effective way of product requirement components. Through
assessment of “Glow Care” through increase prices of raw material where the product to
making elaborates components through which new supplier and of transport the one
product to another that effectively deals to gain high optimum business competitive
advantages. It is responsibility of “Glow Care” production department where they need to
monitor for attaining that creates productive outcomes for accomplish productive
objective for long term sustainability.
 Promotion: This is another important factor that effectively to optimise for attain higher
growth of market sustainability where they are seeking for effective platform approach
for gaining better social media and other digital platform that support to “Glow Care” for
attaining over competitive advantages (Neumeyer and et. al., 2019). Social media is quite
influence that helps to better achieve for competitive advantages that elaborates high
productive outcomes which is more provide opportunities to gain better way to approach
for higher base of promote and advertise proficient way for attain positive outcomes in
better manner.
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8. Finance and Funding plans.
A funding plan is framework of documentation that contains major highlight of finance
for creativity and ideas base. This is helps to possible way to attain high income generation ,
identify potential funder towards getting optimise better plan out for better funding application to
secure (Schjoedt and Valencia, 2018). As per the perspective of funding plan that commence by
“Glow Care” herbal base cosmetic products. Identify cost: This is first step that allows to better understand about in effective base for
analysation of cost which is effectively needed to attain in high outcomes that approach
by review position. It is can prevents high attainment of approaching effective terms of
goals and only seeking for financial needs to attain high competitive advantages. Review of current position: It is second option of identify the best alternative to approach
optimum funding that secure for further option that contain high attainment of gaols and
invest to create better development source For example: Banking Sector, private
company or multinational companies investments, crowdfunding etc. These platform or
way of option to evaluate funds through effectively. Crowdfunding: This is one of major practise of funding that enhance for effective
measure of projected by raising of small funding towards better money in large number
of typically Internet that implementing in crowdfunding where it get outsources.
 Bank Loan: This is another aspect of which it creates better option of getting loan for
small or large business term loan that can effective use for flexible way for execute in
better way of establishment of funding in effective manner (Shimasaki, 2020). But
company need to keep mortgage in order to taking the loan.
Evaluation:
As per above process is better scrutinize get established in attaining of different sources
of funding that accommodate better way to highlight in effective manner to attain high financial
helps. As per by approaching way to accommodating that effectively adapt by “Glow Care” for
Crowdfunding is one of best option to scrutinize funding that secure better way to utilise because
“Glow Care” is small and start up venture of herbal beauty product that contain better option for
accomplish positive outcomes in effective manner.
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9. Management Ability
By explaining the management ability by confronting about function of management that
approach by company to assort through Planning. Staffing, Organisation, Directing and
Controlling which effectively approach to better commence productive outcomes
accomplishment. In perspective “Glow Care” that way to establish towards making their internal
structure effective an positive influence:
 Leadership Skills: As per top level of management is better way to scrutinize that helps
to improvise skills and knowledge or capabilities of employees of “Glow Care”. This is
approach by leader expertise who has enough gain of valuable experienced that better
commence competitive advantages.
 Planning and Strategies Skills: According to this approach it makes proper gain of
people and combination of better ability of processing of mission, vision and objectives
to execute for important way of planning of attain high outcomes of objective (Sirén and
et. al., 2020). Planning skills is helps to gain better outcomes that effectively handle
through “Glow Care” management guidance.
 Communication Skills: This effectively leads people project to making must be able for
attain better communication that important between manager and employees for
approaching positive way of outcomes generates which is significance for effective
communication in positively provide accurate information towards right people in right
approaching time (Street, Galupe and Baker, 2018).
CONCLUSION
From above report of Entrepreneurship and Leadership Business venture is describing
about to forming effective and productive beauty industry related product and service which is
initially requires important business details along with location factor. By assessing competitive
analysis through measure market industry analysis for better competitive analysis by analysation
of competition in current marketplace that effectively involves different sort of elaborates about
key factor of barging of supplier and buyers that helps for systematic attain competitive
advantages. Product and Service description is essential to having valuable that having attain
important specification highlight USP and competitive analysis to initial recover for operation
plan that better allows for risk contingency assort in planning to makes high positive outcomes.
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Through Sales and Marketing strategy through initially seeking for better finance and funding
plans this for attempting lack of bank loan and further institution to get overcame towards attain
high outcomes. Planning to directing is having more important role that plays through making or
managing systematic optional way to accommodate all type of essential resource for accomplish
goals and objectives.
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