Go Travel: Enhancing Communication for Improved Customer Service

This report examines the communication challenges faced by Go Travel, a company with offices in multiple countries, and proposes strategies to improve internal and external communication. The report begins with an introduction to organizational communication and its importance to Go Travel, followed by a literature review on communication principles. The analysis section evaluates Go Travel's current communication practices, identifies barriers such as hierarchical structures, language differences, and geographical constraints, and discusses their impact on customer service. The report then applies principles of effective communication, suggesting solutions like encouraging feedback, improving office layouts, implementing communication policies, and utilizing various communication tools to overcome these barriers. The conclusion summarizes the key findings and emphasizes the importance of effective communication for Go Travel's success. The report also includes references to support the analysis and recommendations.